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【好评中国】5.96亿人次!且看春潮漫卷处,文旅新枝“节节高”
Xin Lang Cai Jing· 2026-02-26 13:33
高人气背后,有很多新升级。过去,人们跟着风景去旅行;今年,越来越多的人跟着IP去奔赴。屏幕上 的文化IP正成为文旅消费的"超级种草机"。像春晚分会场宜宾,春节期间全市旅游消费创下历史新高, 就是"影视+文旅"联动效应的生动注脚。更有科技硬核破圈,"玩"出新花样。在湖北黄石国家矿山公 园,景区为游客准备了智慧外骨骼机器人,帮助大家轻松走下1400多级台阶深入地下矿井;深圳莲花山 公园则玩起了"空投"服务,无人机空投柜每分钟起降3到4架次,为游客配送奶茶、小吃;贵州铜仁中南 门古城里,一台高速摄影机械臂成了最火的"旅拍师",3分钟就能为游客拍出"电影感"环绕短视频…… 科技赋能文旅体验"节节高",让年味更添未来感。 为期9天的"史上最长春节假期"圆满收官,文旅市场交出了一份热气腾腾的成绩单:全国国内出游5.96 亿人次,国内出游总花费8034.83亿元,两项数据均创下历史新高。在这组跃动的数字背后,我们看到 的不仅是人潮涌动的烟火气,更是文旅产业在融合与创新中"节节高"的澎湃活力。 春节不仅是中国人的团圆节,也日益成为全球游客的"打卡季"。数据显示,春节期间在华停留4至7天的 外国游客数量同比增长18%,最近两周 ...
公园“玩”出“花样”新年味 科技、运动、生态为游客解锁多元游园新体验
Yang Shi Wang· 2026-02-23 07:06
央视网消息:2026年春节假期,各种类型的机器人从"线上和屏幕前"走到了"公园百姓身边",为游客解锁了多元游园新体验。在一些公园,机 器人、机器狗还担任起了"新员工",给城市公园的新春活动增添了趣味。 春节期间,湖北黄石国家矿山公园上新了智能外骨骼机器人和AI讲解员,让游客更轻松感受工业遗址的魅力。据了解,位于地下100多米的井 下探幽项目,进出矿井要步行1400多级台阶。为此,景区为游客准备了智能外骨骼机器人,帮助他们轻松抵达地下矿井,体验井下寻宝的乐 趣。与此同时,为了满足游客深度游的需求,景区还推出了AI讲解小程序,以便游客加深对矿冶文化的了解。 而在贵州六盘水,当地举办的"福启新春·健康同行"活动也吸引了不少市民报名参与。篮球、足球、跳绳等8个体育项目和趣味活动,让大家在 欢乐互动中感受新春活力与运动乐趣。 科技不仅让游玩更有趣,也让公园服务暖心升级。在深圳莲花山公园,2026年春节期间,园内特别设置了无人机空投柜,在入园的高峰时段这 里吸引了不少游客排队下单、打卡尝试。奶茶、冷饮、广东特色小吃是热门的配送品类,每分钟有3到4架次无人机完成起降。 为了提升公园的科技体验感,深圳还在公园内增设了AI慧云 ...
五一“China Travel”强势输出,政策、消费、社媒共筑旅游"超级周期"
3 6 Ke· 2025-05-06 11:28
Core Insights - The "China Travel" phenomenon has seen significant growth, particularly during the recent May Day holiday, with inbound tourism orders surging by 130% year-on-year [4][6][9] - The implementation of policies such as the 240-hour visa-free transit and the new "buy and refund" tax refund policy has stimulated this growth [2][8] - The tourism market in China is projected to enter a "super cycle" by 2025, with domestic travel expected to reach 314 million trips during the May Day holiday, a 6.4% increase from the previous year [3][10] Policy Impact - The 240-hour visa-free transit policy has led to 9.215 million inbound visitors, a 40.2% increase compared to the previous year, with 71.3% of these being visa-free entries [1][8] - The "buy and refund" tax refund policy has lowered the threshold for refunds, further encouraging spending among foreign tourists [8][9] Market Trends - The tourism and hotel indices have shown positive momentum in the stock market, with significant increases following the holiday [6][9] - The influx of high-spending tourists is expected to enhance the contribution of inbound tourism to China's GDP, which currently stands at 0.5% compared to 1%-2% in developed countries [9][10] Future Projections - Morgan Stanley and other international research institutions predict that China's inbound tourism market could grow by 4 to 8 times over the next decade [7][9] - The Asia-Pacific region is expected to be a key growth area for global tourism, with China's role being crucial in this expansion [11][12] Consumer Behavior - The rise of social media has significantly influenced travel trends, with platforms driving a 200% increase in hotel search indices during the holiday [6] - The appeal of cultural experiences and diverse activities has attracted a large number of foreign tourists, particularly in cities like Shenzhen and Beijing [4][5][9]