12月2日，远东防寒实验室创新成果发布暨三方合作签约仪式在上海举行，标志着我国在极地环境 模拟试验能力建设方面进入了新的发展阶段。 未来，三方重点聚焦极地装备的低温环境适应性试验验证工作，着力推进资源共享、技术攻关和成 果转化领域深度合作，通过建立长效合作机制，实现优势互补，推动我国极地装备技术水平的整体提 升。 据介绍，中国船舶及海洋工程设计研究院、中国船级社、中国极地研究中心（中国极地研究所）三 方充分发挥各自优势，依托在极地船舶设计、规范标准制定、极地原位环境测试等方面的技术积累及试 验平台资源，联合构建了实验模拟、原位测试、仿真验证"三位一体"的远东防寒实验室，推进极地装备 低温产品环境适应性认证工作，为极地装备的可靠性与安全性保驾护航。作为国内首个可模拟低 至-70℃极地环境的试验系统，远东防寒实验室填补了我国在极地船舶装备领域极端环境模拟试验验证 方面的空白。 该实验室的建成，为我国极地装备的研发和验证提供了关键技术支撑平台。自投入使用以来，该实 验室搭建了内场、外场、实船联动的极地综合试验环境与平台，构建了极地环境船用设备及系统低温试 验技术标准体系，建设了虚实融合试验仿真系统，在液舱防冻结、船 ...

Core Insights - The outdoor sports market in China is experiencing significant growth, with brands like SURPINE and Pelliot attracting substantial investment and showing explosive revenue growth [1][2][6] - Pelliot's revenue is projected to soar from 379 million to 1.766 billion yuan from 2022 to 2024, reflecting a compound annual growth rate of 115.86% [1] - The outdoor market size in China reached 248 billion yuan in 2022, with expectations to exceed 400 billion yuan by 2025, indicating a robust growth trajectory [6][19] Company Developments - SURPINE completed a multi-million Pre-A round financing led by Hangzhou Jiebai Consumer Fund, focusing on "sports sensory technology" [1] - Pelliot aims to become the first high-performance outdoor stock in China, with Tencent as its largest external shareholder, holding 10.7% [1][2] - Anta's revenue exceeded 100 billion yuan when including its subsidiary Amer Sports, showcasing the potential scale of outdoor brands [2] Market Trends - The demand for outdoor products is driven by a growing consumer base, with 400 million people participating in outdoor activities in China by the end of 2021 [5][6] - The average price of top domestic brands has increased by 25% to 65% over the past year, indicating a trend towards premiumization in the market [16] - The outdoor market in China is still in its early stages compared to developed countries, with a penetration rate of only 2% [19] Brand Strategies - Brands like Pelliot, KAILAS, and Mobi Garden are focusing on developing signature products that dominate their respective categories [8][10] - Marketing strategies are crucial, with significant investments in celebrity endorsements and social media campaigns to enhance brand visibility [13] - Domestic brands are increasingly emphasizing design and fashion alongside functionality to appeal to a broader consumer base [20] Competitive Landscape - The outdoor market features a tiered structure, with brands like Arc'teryx and Salomon at the top tier, while emerging brands like Pelliot and KAILAS are in the second tier [5] - The competition is intensifying as domestic brands seek to establish themselves against established international players [15][22] - The future of the outdoor economy in China may hinge on innovation and iteration rather than merely replacing international giants [22]