冬种吹响冲锋 号！惠城区力争 冬种面积12.16 万亩_南方+_南 方plus 秋粮已丰收，冬 粮正接力。为做 好冬种工作，11 月21日上午，惠 城区在横沥镇福 元村三润农业基 地举办冬种现场 动员大会。现场 开展马铃薯种植 技术实操演示、 政策性农业保险 宣传，发动社会 力量同步推进墨 园村段及周边农 田区域高标准农 田沟渠清淤， 以"技术赋能+政 策护航+设施升 级"三维发力， 全面吹响冬种生 产"冲锋号" 。 值得注意的是， 今年，惠城区力 争冬种面积可达 12.16万亩，其 中甜玉米、甘 薯、马铃薯、冬 小麦等粮食面积 预计2.31万亩、 蔬菜计划种植面 积8.85万亩、其 他农作物1万亩 （绿肥计划种植 约0.65万亩）， 为明年粮食生产 奠定了坚实基 础。 规划联动发展 推动从"单点 红"到"全域兴" 冬种现场大会 上，在马铃薯作 物种植区里，技 术人员手持农 具，俯身田间细 细讲解"121"节 本增效技术；不 远处的高标准农 田里，村民们手 持铁锹、锄头， 牢保障。 这里值得一 提"五彩共富 路"。惠城区在 横沥镇相继实 施"美丽乡村走 廊"、典型村片 区组团发展等项 目，它均是不可 或缺的重 ...

Core Insights - The 2025 (3rd) Huizhou Trade Fair and Foreign Trade Quality Products Procurement Conference commenced on November 14, focusing on promoting the integration of domestic and foreign trade and supporting the dual circulation of quality foreign trade products, attracting around 300 participating enterprises [1][3] Group 1: Event Overview - The event features a 20,000 square meter exhibition area showcasing over 3,000 quality products from Huizhou, including specialty foods, agricultural products, beverages, cultural and creative products, fashion footwear, and home appliances, highlighting the diverse development of Huizhou's industries [1] - The fair has been recognized as a key exhibition by the Guangdong Provincial Department of Commerce for three consecutive years, serving over 1,000 enterprises and facilitating transactions exceeding 100 million yuan [3] Group 2: Participation and Support - The event is supported by over 20 trade associations, including the Huizhou Agricultural Products Circulation Industry Association and the Huizhou Footwear Industry Association, showcasing a variety of high-quality products from different sectors [3][4] - Notable products include geographical indication products and well-known local brands, emphasizing Huizhou's reputation as a hub for quality manufacturing [4] Group 3: Regional Collaboration - The event features a special exhibition area for the Qiannan work team from Guizhou Province, promoting local products such as Yi Ren rice and Pu'an red tea, enhancing the "Qianguo Out of the Mountain" initiative [6] - Other regions like Tibet and Daqing also participated, showcasing unique agricultural products, thereby enriching the exhibition's offerings and fostering trade connections [6] Group 4: Activities and Engagement - A series of activities are planned during the fair, including the "Brand Huizhou - West Lake Forum" and targeted matching events for the footwear industry, aimed at enhancing brand development and facilitating business cooperation [6] - Interactive experiences such as drone football and cultural performances are designed to engage attendees, creating a vibrant atmosphere that combines trade discussions with cultural and recreational activities [6][7] Group 5: Future Goals - The organizing committee aims to continuously optimize services to ensure exhibitors gain benefits, buyers find surprises, and citizens enjoy the event, contributing to Huizhou's development as a more influential regional consumption center [7]

Core Viewpoint - The article discusses the implementation of the "Media+" initiative in Huizhou, aimed at empowering the "Hundred Counties, Thousand Towns, and Ten Thousand Villages" high-quality development project, focusing on enhancing agricultural product market systems and promoting rural revitalization [2][10][47]. Group 1: Project Overview - The "Media+" initiative is designed to deepen the agricultural product market system construction, enhance agricultural efficiency, invigorate rural areas, and increase farmers' income [9][10]. - The initiative includes eight key tasks: "Media+Market," "Media+Industry," "Media+Brand," "Media+Culture," "Media+Technology," "Media+Life," "Media+Library," and "Media+Strategic Heights" [14][15]. Group 2: Implementation Strategies - In the "Media+Market" aspect, Huizhou will leverage support from organizations like the Guangdong Provincial State-owned Assets Supervision and Administration Commission and Guangdong Radio and Television Station to promote Huizhou agricultural products through various campaigns [16][18]. - The "Media+Brand" strategy emphasizes creating a traceable map for Huizhou agricultural products, enhancing consumer trust through new media technologies [19][20]. - The initiative will also explore the integration of "Media+Culture" and "Media+Technology" to upgrade agricultural product packaging and marketing through innovative formats like micro-dramas and AI technology [24][25]. Group 3: Support Mechanisms - To ensure effective implementation, Huizhou has proposed five support mechanisms: strengthening organizational leadership, talent cultivation, resource assurance, platform empowerment, and project execution [28][29]. - A cross-departmental task force will be established to create detailed plans and ensure project-based, institutionalized, and branded operations [30][31]. - The initiative aims to create a sustainable foundation for agricultural brand building, rural industry integration, and increasing farmers' income [36][55]. Group 4: Key Projects - The first batch of key projects includes the launch and marketing of "Xi Li Lychee Vinegar," promotion of "2025 Huizhou Chia Oyster Brand," and various cultural festivals aimed at enhancing agricultural visibility [41][42][44]. - These projects are intended to ensure continuous activity throughout the year, contributing to the overall success of the initiative [43][44]. Group 5: Regional Context - Huizhou's initiative is a response to the broader "Media+" empowerment project in Guangdong, which has seen success in branding agricultural products like Xu Wen Pineapple and Doumen Sea Bass [47][49]. - The region's rich natural resources and cultural heritage provide a solid foundation for establishing nationally influential agricultural brands [50][52].