文化是打开新世界，提供新知与启迪。一部短剧可以是一扇窗，让用户看到从未了解过的文化、职业、 历史或人生。最近出圈的《傩戏》，以贵州黔东南偏远村寨的文化传承危机为戏剧张力，悬疑感十足的 剧情，融入傩戏面具制作、唱腔设计、仪式流程等元素，让千年非遗以更具故事性的方式走进大众视 野。该剧推出后，抖音等社交平台上傩戏的历史、习俗、面具寓意等科普内容激增。"微短剧+传统文 化"的创新表达，也是我们对中华优秀传统文化创造性转化、创新性发展的主动探索。 叙事是将前两者有机融合的底层能力。当用户被画面的张力、音乐的渲染或隐喻的细节所触动，作品价 值便超越了短暂的娱乐，升华为一种可持续的精神收获。海量用户反馈证明，创作者需重点把握三个维 度：一是尊重原真性，避免对文化元素的滥用或"魔改"；二是讲好故事，将文化细节自然嵌入情节冲突 和人物成长中，不能生硬地让主角做个陶瓷、唱段戏曲就算完成任务；三是采用当代视角、年轻语态， 降低文化欣赏的门槛。 《2025年微短剧阶段性发展报告》显示，各平台去年共上线微短剧3万多部，题材类型覆盖各年龄层； 截至2025年6月，我国微短剧用户规模达6.96亿人，占网民总数比重接近七成。内容持续爆发， ...

Core Viewpoint - The event "Waiwai Zhehua - 30th Anniversary of the China Oil Painting Society" showcases the development of Chinese oil painting over the past 30 years, emphasizing its rich layers and contemporary spirit through diverse artworks [1] Group 1: Event Overview - The event is co-hosted by the China Oil Painting Society, China Academy of Art, Central Academy of Fine Arts, and Shanghai Art Museum, featuring a series of academic activities [1] - It marks the 30th anniversary of the China Oil Painting Society, a significant academic organization in the field since the reform and opening up [1] - The exhibition includes over 800 works from 370 oil painters, showcasing both classic pieces from contemporary masters and works from emerging young artists [1] Group 2: Artistic Exploration - The artworks reflect the integration of Eastern and Western artistic elements, with pieces like Zhan Jianjun's "Listening to the Waves - Red Clouds" merging traditional Chinese landscape techniques with oil painting [2] - Jin Shangyi's "Huang Binhong" combines Western classical oil painting with traditional Chinese brushwork, highlighting unique Eastern cultural nuances [2] - Xu Jiang's series "Maze of Distant Mountains" reconstructs natural landscapes, intertwining personal experiences with historical memories, embodying a poetic visual narrative [2] Group 3: Representation of Chinese People - Works like Zhong Han's "Looking Back at the Evening Tide" celebrate the lives of Yellow River boatmen with powerful brushwork and vibrant colors [3] - Quan Shanshi's "Chinese Daughters - Eight Women Jumping into the River" depicts the bravery of female warriors, showcasing the spirit of resilience [3] - Zhang Zuying's "Blacksmith Amir" captures the dignity and strength of ordinary people through realistic portrayal, merging Eastern aesthetics with European oil painting traditions [3] Group 4: Significance of Shanghai - Shanghai is recognized as a major birthplace and hub for Chinese oil painting, with the exhibition reinforcing the city's rich artistic heritage [3] - The Shanghai Art Museum plans to organize educational activities to deepen the understanding of the artistic heights and contemporary spirit of Chinese oil painting [3]

Core Insights - The research group led by Cai Daying is focusing on the "Master Economy" and its innovative elements, aiming to explore the structure, models, and value of the master industry through various visits and discussions in Beijing [1][2][3][4]. Group 1: Research Activities - The research group visited multiple locations including the Beijing Design Society Craft Art Design Innovation Research Center and the Internet 3.0 (Metaverse) Industry Base to gather insights on the master economy [1][2]. - Discussions were held with key figures in the craft art industry, including Beijing craft art masters, to understand the transition from traditional craftsmanship to modern applications [1][3]. Group 2: Industry Transformation - The focus is on upgrading the craft art industry from a "classic industry" to a "fashion industry," leveraging technologies like the Metaverse and AIGC to create innovative applications [2][3]. - There is a consensus on the need to integrate traditional techniques with modern aesthetics and market demands, particularly in the context of wearable fashion [3][4]. Group 3: Strategic Collaboration - The discussions emphasized the importance of building higher-level engineering platforms to empower the master community and activate consumer potential through digital technologies [3][4]. - The concept of "Master Economy" is seen as a means to create cultural IPs with international recognition, supported by social forces and collaborations with various cultural and creative parks [4]. Group 4: Future Directions - The research aims to transition from "academic leadership" to "academic practice," enhancing understanding of the master economy's development needs and industry transformation challenges [4]. - The China Craft Art Society plans to continue monitoring the trends in the Beijing craft art industry's transformation and upgrade, promoting a new ecosystem for efficient interaction between the master community and the industry [4].

Group 1 - The core viewpoint emphasizes the importance of cultural heritage protection and the promotion of traditional culture in Xi'an, aligning with Xi Jinping's cultural thoughts and directives [1][4] - The strategy of cultural prosperity in the city is highlighted, focusing on the creative transformation and innovative development of excellent traditional Chinese culture [1] - The need for cultural institutions to enhance service quality and provide more enriching exhibitions for the public is stressed, aiming to foster cultural confidence among citizens [1] Group 2 - The Guanzhong Academy is recognized as a significant site for the transmission of Guanzhi culture and a historical treasure of Xi'an, with a focus on preserving its cultural heritage [2] - The principle of "protection first" is emphasized for the restoration and enhancement of ancient buildings and their surrounding environments [2] - There is a call for innovative methods to activate and utilize cultural heritage, encouraging community engagement and connecting traditional culture with modern life [2]

Group 1 - The core focus of the article is on the integration of culture and tourism in Zhengzhou, emphasizing the importance of preserving historical and cultural heritage while promoting modern commercial activities [2][3] - Liu Ning highlighted the significance of the "商都" (Shangdu) cultural identity of Zhengzhou, advocating for the creative transformation and innovative development of traditional culture through archaeological research and cultural storytelling [3] - The article discusses the establishment of a comprehensive service center for new employment groups in the 管城回族区 (Guancheng Hui District), which provides various support services, reflecting the need for social governance and cultural integration in urban management [3][4] Group 2 - Liu Ning's visit included a review of the economic and social development in the管城回族区, stressing the importance of aligning with Xi Jinping's directives and the provincial party's strategies for urban renewal and cultural preservation [4] - The article mentions the need for a balanced approach to urban development that includes optimizing city structure, enhancing quality of life, and ensuring safety while promoting cultural continuity [4] - The integration of traditional culture into urban management practices is emphasized as a means to foster community engagement and enhance governance effectiveness [3][4]

Core Viewpoint - The article emphasizes the importance of intangible cultural heritage (ICH) as a vital part of Chinese traditional culture, highlighting the need for innovative development while preserving its authenticity and cultural integrity [1][3]. Group 1: Challenges in ICH Development - There is a contradiction between the preservation of authenticity and the need for transformation and innovation, requiring a balance between maintaining aesthetic and practical values while avoiding excessive commercialization [3]. - The traditional transmission methods face risks of loss due to insufficient social participation, necessitating innovative approaches to transmission and broader communication channels [3]. - The tension between local knowledge and universal standards requires careful management to ensure ICH aligns with broader public preferences while retaining its unique regional characteristics [3]. - The reliance on government-led protection highlights a lack of intrinsic motivation for social resource participation, indicating an underdeveloped professional service chain for ICH [3]. Group 2: Enhancing ICH through Productive Service Chains - Productive service chains are essential for improving the efficiency and value of ICH, involving various specialized service components throughout the lifecycle of economic and cultural production [4]. - Research indicates that many ICH practitioners lack awareness of their projects' market potential, leading to ineffective transformation and development strategies [4]. - The need for skilled creative, design, and research talent is critical, as many ICH projects currently operate as individual workshops with insufficient integration of productive service resources [4]. Group 3: Recommendations for High-Quality ICH Development - Innovation in productive service chains is necessary, focusing on digitalization, research and design, market research, supply chain management, quality control, brand marketing, and e-commerce [5]. - A collaborative approach involving government, ICH stakeholders, social organizations, and enterprises is essential to establish a market-oriented mechanism and resource clusters for effective ICH revitalization [5].

Core Viewpoint - The article highlights the significant achievements and ongoing efforts in cultural development in Zhejiang over the past 20 years, particularly through the implementation of the "Eight Major Projects" initiated by Xi Jinping in 2005, which have fostered a strong cultural identity and innovation in the region [1][3]. Group 1: Cultural Development Achievements - The past two decades have seen a fruitful harvest in cultural excellence, research, and preservation, marking a period of substantial cultural growth [2]. - The "Eight Major Projects" encompass various aspects of cultural development, including civilization quality, cultural products, research, protection, industry promotion, and talent cultivation, indicating a holistic approach to cultural enhancement [3]. - Zhejiang has led the nation in major historical art creation projects, establishing a strong foundation for contemporary historical painting and producing a significant number of high-quality artworks [3]. Group 2: Artistic Language and Innovation - The artistic language in Zhejiang emphasizes both global perspectives and local concerns, facilitating creative transformation and innovative development in art [4]. - Recent exhibitions at the China Academy of Art Museum showcase the evolution of traditional Chinese painting and its influence on contemporary art, reflecting the integration of traditional and modern artistic expressions [4]. Group 3: Future Directions - The ongoing commitment to the "Eight Major Projects" aims to leverage technology in cultural initiatives, enhance tourism, and fulfill the mission of serving the public, thereby continuing to write new chapters in cultural revitalization [5].

Core Viewpoint - The film "Wang Wang Mountain Little Monster" is described as an animation that allows everyone to see themselves, continuing the world view of the animated short "Little Monster's Summer" from the series "Chinese Tales" [1] Group 1: Film Overview - The film tells the story of four unnamed little monsters embarking on a "journey for scriptures," showcasing a new narrative structure and visual aesthetics of Chinese animation [1] - The film reflects the profound changes in the Chinese animation industry, balancing the inheritance of decades of artistic tradition with the need to adapt to the diversification of entertainment forms [1][2] Group 2: Creative Philosophy - The creative philosophy of "Shanghai Animation Film Studio" emphasizes originality and avoiding imitation, seeking a balance between artistic individuality and industrial standardization in animation production [2] - The film's production involved over 600 creative team members and the meticulous crafting of more than 1,800 shots, integrating traditional Chinese ink animation with modern techniques [2] Group 3: Audience Reception and Cultural Significance - Early audience feedback highlights the film's appeal across age groups, its representation of national aesthetics, and its innovative approach to the "Journey to the West" theme [3] - The film aims to resonate with audiences by reflecting beautiful emotions and aspirations, drawing inspiration from Chinese mythology and classical literature [3]

Group 1 - The construction of a cultural strong nation is a major task in advancing Chinese-style modernization, enhancing the cultural innovation and creativity of the entire nation, and continuously strengthening the spiritual power for the great rejuvenation of the Chinese nation [2][11] - Chinese-style modernization emphasizes the coordination of material and spiritual civilization, aiming for both material abundance and spiritual richness, which distinguishes it fundamentally from Western modernization [2][3] - The essence of modernization is the modernization of people, which includes not only material living conditions but also the enrichment of spiritual life and the development of moral character [3][4] Group 2 - Cultural prosperity is an important support for promoting high-quality development, integrating deep humanistic values into various aspects of economic, political, social, and ecological construction [4][5] - The integration of culture and technology is crucial for fostering new cultural formats and models, enhancing the cultural tourism industry as a pillar of the economy [5][6] - The enhancement of national cultural soft power is essential for gaining strategic advantages in a changing global landscape, requiring improved international communication effectiveness and the promotion of Chinese culture [5][9] Group 3 - Significant progress has been made in the construction of a cultural strong nation, with a series of major deployments by the Party to elevate cultural construction to a prominent position in governance [6][10] - The vitality of cultural innovation and creativity has been fully unleashed, with advancements in the construction of an independent knowledge system in philosophy and social sciences [7][8] - The spiritual and cultural life of the people has become richer, with improved public cultural service systems and innovative cultural benefit projects [8][9] Group 4 - The international influence of Chinese culture has significantly increased, with successful international events incorporating Chinese cultural elements and promoting cultural exchanges [9][10] - The reform of cultural systems and mechanisms has yielded fruitful results, enhancing the Party's leadership in cultural work and modernizing governance capabilities in the cultural sector [10][11] - The construction of a cultural strong nation aims to enhance the ideological, spiritual, and cultural foundations for national rejuvenation, emphasizing the importance of cultural leadership by the Party [11][12]

Core Viewpoint - The traditional medicine cooperation development exchange event was launched in Kunming, Yunnan Province, aiming to promote the creative transformation and innovative development of traditional medicine [1][2]. Group 1: Event Overview - The event took place on June 19 during the 9th China-South Asia Expo at the Chinese herbal medicine industry pavilion [2][3]. - Experts, scholars, and representatives from various associations and enterprises in the traditional medicine field gathered to discuss strategies for development [1][2]. Group 2: Key Remarks - Zhang Jie, Deputy Director of the Yunnan Provincial Department of Agriculture and Rural Affairs, emphasized the need for standardization, digitalization, and internationalization of traditional medicine to benefit people globally [2]. - Ma Zhongming, Deputy Director of the Science and Technology Department of the National Administration of Traditional Chinese Medicine, highlighted Yunnan's rich resources and the importance of improving the quality and innovation of traditional medicine [2]. Group 3: Strategic Collaborations - Strategic cooperation agreements were signed between Kunming University of Science and Technology and the Vietnam Herbal Research Institute, as well as between the Wenshan Zhuang and Miao Autonomous Prefecture Government and Yunnan Baiyao Group [4]. - An initiative for mutual recognition of international circulation standards for traditional medicinal materials was launched, focusing on information, quality safety, traceability, and customs facilitation [4].