Core Viewpoint - The article emphasizes the importance of branding in the rice industry, particularly in Jiangsu, to enhance market competitiveness and ensure farmers' income growth through quality rice production and effective branding strategies [1][3][4]. Group 1: Branding and Market Impact - Jiangsu has a long-standing reputation as a rice-producing region, yet its rice brands have not matched the quality of its resources, leading to a push for stronger branding initiatives [1][4]. - The "Water Rhythm Su Rice" brand has been established to promote high-quality rice, with efforts to create a regional public brand and enhance market presence [2][3][6]. - Successful examples include the Sheyang rice brand, which has become a significant driver of local economic growth, demonstrating the potential of effective branding in the agricultural sector [2][4]. Group 2: Quality and Production Techniques - The article highlights the use of advanced agricultural techniques, such as the South Jing 46 rice variety and smart seedling production methods, to ensure high-quality rice output [1][5]. - Jiangsu's rice production capabilities are strong, with a total planting area of 33 million acres and an annual output of approximately 20 million tons, ranking it fourth in the country [4][5]. - The introduction of standardized production practices and quality control measures is crucial for maintaining the integrity of the "Water Rhythm Su Rice" brand [5][9]. Group 3: Economic Benefits for Farmers - The article outlines the financial benefits for farmers through premium pricing for high-quality rice, with examples showing an increase in income of approximately 500 yuan per acre due to better market prices [1][6]. - The establishment of rice production alliances and order-based farming has led to significant income increases for participating farmers, with estimates of around 20% annual income growth [2][4]. - The focus on quality and branding is expected to create a virtuous cycle where consumers are willing to pay more for high-quality rice, further incentivizing farmers to produce better varieties [8][10]. Group 4: Future Directions and Challenges - To enhance market competitiveness, there is a call for expanding the planting area of high-quality rice and addressing issues related to brand dilution through mixed sales of inferior rice [8][10]. - Continuous innovation in product development, packaging, and brand promotion is necessary to strengthen the market presence of Jiangsu rice [10]. - The government and industry stakeholders are committed to improving the overall quality and marketability of Jiangsu rice, aiming to position it as a leading brand in the national market [10].

"为更好助力长三角一体化发展和长江经济带发展，围绕深化通关一体化改革，南京海关协同区域 海关，推动全国首个跨省市、跨关区前置货站在苏州启用，联合开通多条跨境电商出口转关通道；聚焦 生物医药、集成电路等先导产业，联合开展长三角特殊物品风险评估，建立生物医药研发用物品'白名 单'制度，持续优化口岸营商环境，有效提升跨境物流效率，降低企业物流成本。"南京海关综合业务处 副处长徐青表示，下一步，南京海关将以智慧海关建设为抓手，着力推进信息共享、执法互助、监管协 同，保障区域外贸安全畅通，在推动区域协调发展上展现海关作为。 深化产业协作加大民生帮扶 今年全国两会期间，习近平总书记在参加江苏代表团审议时，要求江苏要在落实国家重大发展战略 上走在前。刚刚闭幕不久的省委十四届九次全会对此作出具体部署。全省干部群众纷纷表示，将深入落 实省委全会部署，以挑大梁的担当与勇气，坚定不移推动高质量发展，有效应对风险挑战、牢牢把握发 展主动，不断提升发展的辐射带动力，既为一域增光，更为全局添彩。 下好区域协调发展"一盘棋" 区域发展，交通先行。"新建上海至南京至合肥高铁将在上海大都市圈、南京都市圈、合肥都市圈 间建起一条快速新通道，对优 ...