作者：邓浩然、万倩仪、裴元新 包装：王禹 在霍州市霍嬷嬷年馍厂生产线上，工人们正加班加点地制作霍州年馍，以满足全国的订单需求。 如今，霍州市共培育相关经营主体160余家，年产量达3500万公斤，年销售额达5亿元，累计带动5000余 人实现稳定就业，把"小馍馍"发展成了大产业。 霍州年馍蒸腾的是传承千年的生活艺术，更是中国人民对日子热腾腾的期盼。 新华社音视频部制作 "二十八，把面发"。山西省霍州市，素有"中国年馍之乡"的美誉，霍州年馍是山西省级非物质文化遗 产。在霍州市李曹镇秦家岭村的一间农家小院里，乡亲们正热火朝天地制作年馍。 ...

Core Viewpoint - Shanxi noodles represent a cultural heritage and economic vitality deeply rooted in the lives of the people in the region, showcasing traditional craftsmanship and the potential for industry growth through culinary arts [1]. Group 1: Traditional Craftsmanship - The traditional noodle-making techniques in Shanxi are preserved by skilled artisans who emphasize the importance of handcrafting over machine production, ensuring that the taste and essence of the noodles are maintained [2][3]. - Artisans like Han Linbao and Zhang Chun'e exemplify the dedication to traditional methods, such as using old leavening techniques and precise ingredient ratios, which contribute to the unique flavors of Shanxi noodles [4]. Group 2: Cultural Integration and Tourism - Shanxi noodles are not only a culinary delight but also a key element in the integration of culture and tourism, with initiatives promoting local food as a means to enhance visitor experiences [5][6]. - The Shanxi Provincial Department of Culture and Tourism has launched campaigns to promote local cuisine, aiming to create memorable experiences for tourists that connect them to the region's cultural heritage [6][7]. Group 3: Brand Development and Market Expansion - Despite the rich variety of Shanxi noodles, there is a challenge in forming a cohesive brand presence, which is essential for competing on a national level [9]. - Local brands are beginning to explore national markets by focusing on quality and standardization, as seen with successful establishments like Shunliu Knife-cut Noodles, which have expanded to over a hundred locations across the country [10][11]. - Innovations in product offerings, such as low-sugar and trendy flavors, are attracting younger consumers, helping to modernize the image of Shanxi noodles and expand their market reach [11].

Core Insights - The 21st China International Grain and Oil Expo will be held in Hangzhou from October 30 to November 1, focusing on the development of new productivity in the grain industry and creating a professional platform for communication and sales across the entire industry chain [1] Group 1: Event Overview - The expo will cover an exhibition area of approximately 40,000 square meters, featuring six major exhibition zones including grain and oil products, brand enterprises, grain machinery, technology information, themed sections, and international exhibits [1] - Nearly 700 enterprises are expected to participate, with an anticipated attendance of over 30,000 visitors, including key distributors and buyers [1] Group 2: Participating Regions and Companies - The expo will showcase resources from 22 provinces, including Zhejiang, Heilongjiang, Jilin, Liaoning, Hubei, Shandong, Sichuan, and Guangdong, with a special focus on local specialties in the 400 square meter Zhejiang and Hangzhou exhibition area [2] - Leading companies such as COFCO Group, Xiangyu Group, and Wudeli Flour Group will present well-known regional brands like "Qilu Grain and Oil" and "Shanxi Millet" [2] Group 3: Innovations and Highlights - The expo emphasizes three main innovations: multi-dimensional display of the entire industry chain, showcasing new productivity through advanced technologies like unmanned storage and AI-assisted planting, and promoting collaboration to drive industry ecosystem development [2] - Activities will include on-site signing, business matching, brand promotion, and specialized meetings for rice and miscellaneous grains [2] Group 4: Hangzhou's Role and Initiatives - Hangzhou, known for its commitment to food security, will highlight its advanced experiences in "future grain storage," "digital procurement," and "green storage" [3][4] - The city is developing the world's largest dual-use underground temperature-controlled grain storage and a highly automated grain reserve facility, ensuring food security for its large population [3] - Hangzhou is also establishing a comprehensive online and offline market system with an annual trading volume exceeding 4 million tons to secure regional grain supply [3]

Core Viewpoint - Shanxi province, known for its diverse carbohydrate-rich foods, has a unique cultural heritage with "Huo Zhou Nian Mo," a traditional steamed bun that has evolved into a significant industry, generating substantial economic value and showcasing local craftsmanship [3][18]. Group 1: Cultural Heritage and Economic Impact - "Huo Zhou Nian Mo" has a history of over 2000 years and is recognized as a provincial intangible cultural heritage, contributing to local identity and tourism [3]. - The production of "Huo Zhou Nian Mo" has led to an annual output value of 300 million yuan (approximately 43 million USD), with 153 enterprises and workshops involved in its creation [3][18]. - The industry employs over 5,000 local residents, highlighting its role in job creation and community engagement [3][10]. Group 2: Innovation and Market Expansion - The traditional "Huo Zhou Nian Mo" has been innovatively transformed into various forms, appealing to a broader audience and enhancing its marketability [14]. - The product has gained popularity across the country, with a significant demand that has prompted local producers to expand their reach [17]. - The industry has established a collaborative model involving companies, cooperatives, farmers, and production bases, optimizing resource allocation and enhancing productivity [18].