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低空旅游打开新视角、带来新体验——让我们换个高度看风景(视线)
Ren Min Ri Bao· 2025-11-29 11:59
Core Insights - Low-altitude tourism is gaining popularity across various regions, offering unique experiences such as helicopter tours, hot air balloon rides, and paragliding, allowing tourists to "view the scenery from a different height" [5][6][10] - The integration of general aviation with the cultural tourism industry is crucial for stimulating market consumption potential and promoting high-quality development in the tourism sector [5][10] Industry Trends - The rise of low-altitude tourism is characterized by a variety of stable and accessible experiences that cater to tourists' needs for in-depth exploration [5][6] - Regions like Zhangjiajie are developing diverse low-altitude tourism products, including helicopter sightseeing and hot air balloon rides, creating a "low-altitude tourism product supermarket" [7][10] Economic Impact - Each low-altitude flight experience can stimulate approximately 3,000 yuan in additional spending on surrounding tourism resources, including dining and accommodation [10] - The introduction of unique experiences, such as helicopter tours over wildlife parks, is attracting significant tourist interest and enhancing overall visitor experiences [10] Challenges and Solutions - Despite rapid growth, the low-altitude tourism sector faces challenges such as a shortage of skilled personnel, limited product diversity, and inadequate infrastructure [11] - Various regions are implementing measures to address these challenges, including the establishment of general aviation projects and the construction of dedicated airports [11][12] Safety and Regulation - Safety remains a primary concern for tourists, leading to the implementation of rigorous safety checks and equipment maintenance protocols in low-altitude tourism operations [12][13] - The development of a comprehensive safety monitoring network is essential for ensuring the safety and efficiency of low-altitude tourism activities [13][14]
低空旅游打开新视角、带来新体验——让我们换个高度看风景
Xin Hua Wang· 2025-11-29 00:01
Core Insights - Low-altitude tourism is gaining popularity, offering diverse experiences such as helicopter tours, hot air balloon rides, and paragliding, allowing tourists to view landscapes from new heights [1][2]. Group 1: Industry Overview - Low-altitude tourism encompasses various activities that utilize general aviation and low-altitude flying vehicles, providing unique experiences for tourists [1]. - The industry is evolving with a focus on both thrilling experiences and more accessible, family-friendly options, broadening its appeal [2]. Group 2: Regional Developments - Zhangjiajie is developing a "low-altitude tourism product supermarket," focusing on sightseeing while also incorporating training and events, thus creating a diverse business model [3]. - In Hunan, low-altitude tourism is integrated with local attractions, enhancing the overall visitor experience and driving additional spending in related sectors such as dining and accommodation, estimated at around 3000 yuan per flight [5]. Group 3: Technological Integration - The rise of low-altitude tourism is also fostering the growth of aerial photography, with many tourists hiring additional cameramen to capture their experiences, indicating a shift towards social media engagement [4]. - The industry is leveraging technology to enhance safety and operational efficiency, with smart monitoring systems in place to track flight parameters and ensure safety [8][9]. Group 4: Challenges and Solutions - Despite rapid growth, the industry faces challenges such as a shortage of skilled personnel, limited service offerings, and inadequate infrastructure [6]. - Various regions are implementing measures to address these challenges, including the establishment of new airports and the introduction of innovative management practices to improve service quality and safety [7][8].
让我们换个高度看风景(视线)
Ren Min Ri Bao· 2025-11-28 22:00
Core Insights - Low-altitude tourism is gaining popularity, offering new experiences and perspectives for tourists through various activities such as helicopter tours, hot air balloon rides, and paragliding [5][6][9] Group 1: Low-Altitude Tourism Overview - Low-altitude tourism refers to tourism activities conducted in low airspace using general aviation aircraft and low-altitude flying devices [5][10] - The sector is characterized by a variety of experiences, including point-to-point helicopter flights, panoramic hot air balloon rides, and scenic paragliding [5][6] - The integration of general aviation with the cultural tourism industry is crucial for stimulating market consumption potential and promoting high-quality development in the tourism sector [5][10] Group 2: Market Trends and Consumer Behavior - Tourists are increasingly seeking unique experiences, with many opting for aerial photography during their low-altitude adventures, which has led to a rise in demand for professional filming services [8][11] - The average spending of tourists participating in low-altitude tourism projects has increased by approximately 8% due to the introduction of customized services and packages [11] - In Zhangjiajie, low-altitude tourism has been developed into a diverse business model, focusing on sightseeing while also incorporating training and events [7][9] Group 3: Economic Impact - Each low-altitude flight experience can stimulate local tourism resources and generate additional spending of around 3,000 yuan on surrounding dining and accommodation [9] - New experiences, such as helicopter tours over wildlife parks, are attracting significant tourist interest and enhancing the overall visitor experience [9] Group 4: Challenges and Solutions - Despite rapid growth, the low-altitude tourism sector faces challenges such as a shortage of skilled personnel, limited service offerings, and inadequate infrastructure [10][12] - Various regions are implementing measures to address these challenges, including the establishment of general aviation airports and the development of a comprehensive safety monitoring network [10][12][13] - Safety remains a primary concern for tourists, prompting operators to adopt rigorous safety checks and maintenance protocols to ensure a secure flying experience [11][12]
青年“潮”这看|激活消费热情,“city fly”打开城市消费新场景
Sou Hu Cai Jing· 2025-07-04 15:45
Group 1 - The core idea of the article is the emergence of "city fly" as a new trend in urban tourism, enhancing consumer engagement through aerial experiences like paragliding and helicopter tours [2][3][4] - In Nanjing, the paragliding base has been attracting around 120 visitors monthly since its opening, showcasing a diverse demographic from families to older adults [3][4] - Helicopter tours in Nanjing offer various routes with prices ranging from 389 yuan to 2950 yuan, catering primarily to family groups during the summer tourism peak [4][6] Group 2 - Other cities in Jiangsu, such as Suzhou and Wuxi, are also developing low-altitude tourism, with Suzhou implementing supportive policies and launching scenic flight routes [7][10] - Xuzhou is integrating low-altitude tourism with local history and culture, offering helicopter and hot air balloon rides to enhance visitor experiences [10][12] - The low-altitude tourism trend reflects the vitality of Jiangsu's consumer market, but it also poses challenges in safety, regulatory frameworks, and talent shortages [13][14]
405.09万人次,镇江火出圈! 文旅融合绘新景,消费多元活力旺
Yang Zi Wan Bao Wang· 2025-05-07 12:14
Group 1: Tourism and Cultural Consumption - During the recent "May Day" holiday, Zhenjiang saw a significant increase in tourism, with 4.05 million visitors and a total tourism revenue of 3.432 billion yuan, representing year-on-year growth of 24.39% and 23.01% respectively [1] - The city has actively promoted high-quality development of cultural tourism by innovating and launching combined cultural tourism products, effectively converting tourism flow into consumption growth [1] Group 2: New Experience Offerings - The Changshan International Aviation Flying Camp introduced paragliding and hot air balloon experiences, providing visitors with immersive aerial views of the city [2][4] - The camp also offers diverse leisure products such as off-road vehicles and camping barbecues to meet the varied and personalized needs of tourists [6] Group 3: Technology and Culture Integration - AI robots "Jin Xiaozhi" and "Bei Xiaogu" were introduced in scenic spots like Jinshan and Beigu Mountain, enhancing the cultural experience through interactive poetry and real-time engagement with visitors [7][9] - The integration of technology and culture aims to revitalize historical scenes and traditional culture, making the experience more engaging for visitors [11] Group 4: Nighttime Cultural Activities - The Gexian Lake Park in Jurong launched immersive nighttime activities, including water curtain light shows and traditional cultural markets, creating a vibrant atmosphere for visitors [13][15] - The park features nearly a hundred stalls showcasing intangible cultural heritage crafts and local delicacies, enhancing the overall visitor experience [17] Group 5: Artistic and Leisure Spaces - The DUGAO COFFEE venue has become a popular spot for visitors to enjoy coffee and music, contributing to a relaxed cultural atmosphere [18][20] - Zhenjiang has implemented a cultural guidance volunteer service model, recruiting over 200 cultural guides to enhance the cultural experience in various new spaces [20] Group 6: Future Development Focus - Zhenjiang plans to continue focusing on tourist needs and deepen the city's cultural heritage, aiming to create a comprehensive experience that combines daytime sightseeing with nighttime cultural activities [20]