"看，无人机编队又变阵了!"10月5日晚，南滨路上空，5000架无人机如星河倾泻，在夜幕中依次呈 现"吊脚楼""庆国庆"等巨型图案，与两江粼粼波光相映成趣，引得众多市民和游客阵阵惊叹。 国庆中秋假期，重庆夜经济再成爆点。这座连续四年位居"中国夜经济影响力城市"榜首的都市，其夜间 消费正激发新活力，成为拉动城市经济增长的重要力量。 光影交织 无人机秀引发"观演经济"链式反应 无人机的璀璨灯光不仅点亮了重庆的夜空，更点燃了这座城市的夜间消费热情。 "从晚上7点起，翻台就没停过。"10月5日晚9点，南滨路"江畔火锅"店内，老板王强一边擦汗一边上 菜。 这家距无人机表演核心区仅300米的火锅店，当日营业额突破8万元，较平日猛增300%。 国庆中秋假期，观音桥好吃街人流如织。(受访者供图) 店内32张餐桌满座，门外还有20多名游客持号等候。"专程来看无人机表演，没想到夜景美，美食也丰 富。"来自武汉的汪潇举起手机，记录两江交汇处的流光溢彩。 "光影引流、餐饮承接"的消费链条，已在南滨路最佳观赏区形成完整生态。 数据显示，10月5日，弹子石老街及周边接待游客突破11.4万人次，同比增长119%；下浩里老街接待 5.07万 ...

中秋明月夜 无人机灯光秀点亮重庆夜空 10月6日是中国传统佳节中秋节。当晚，重庆"两江四岸"上演无人机灯光秀，数千架无人机在山城 夜空中勾勒出"天涯共此时""月饼圆圆甜又香""大展鸿'兔'""星语星愿""月满人团圆"等一幅幅绚丽画 面，在为市民和游客送上中秋节日祝福的同时，也献上了一场科技与艺术交融的视觉盛宴。图为无人机 在空中排列出"八月十五月儿明，爷爷为我打月饼"图案。中新社记者 周毅 摄 10月6日是中国传统佳节中秋节。当晚，重庆"两江四岸"上演无人机灯光秀，数千架无人机在山城 夜空中勾勒出"天涯共此时""月饼圆圆甜又香""大展鸿'兔'""星语星愿""月满人团圆"等一幅幅绚丽画 面，在为市民和游客送上中秋节日祝福的同时，也献上了一场科技与艺术交融的视觉盛宴。图为无人机 在空中排列出"月满人团圆"光影图案，祝愿所有人团圆美满。中新社记者 周毅 摄 面，在为市民和游客送上中秋节日祝福的同时，也献上了一场科技与艺术交融的视觉盛宴。图为无人机 在空中排列出"大展鸿'兔'"图案。中新社记者 周毅 摄 10月6日是中国传统佳节中秋节。当晚，重庆"两江四岸"上演无人机灯光秀，数千架无人机在山城 夜空中勾勒出"天涯共此 ...

鳞次栉比的商铺摆满了各种特色商品，空气中米酥的甜香和豆花的热气撩动着来往游客的味蕾……国庆 中秋假期的重庆市永川区松溉古镇，在夜幕降临后依旧延续着白日的热闹。 这个"十一"长假，夜骑、夜食、夜购、夜游等夜间文旅消费业态成为许多游客的选择，由此带动的"夜 经济"正不断激活中国假日消费的新动力。 商务部发布的《城市居民消费习惯调查报告》显示，约60%的国内居民消费发生在夜间。 在甘肃兰州，游客们登上"夜游黄河"游船，沿航线欣赏两岸都市夜景；在山城重庆，众多游客聚集在夜 间美食街区，品尝着热乎的火锅与清爽的奶茶饮品；在上海徐汇区，西岸大剧院外墙上的建筑投影秀， 引得游客纷纷用手机记录美景…… 重庆永川松溉古镇运营方相关负责人介绍，国庆假期已过半，古镇前3天的接待游客已达5.5万人次，与 去年同期相比增长超10%，其中选择夜游的游客同样占据了大部分。 从夜市到夜间经济商圈、夜间文旅消费集聚区，中国"夜经济"正不断向产业化、专业化和品质化的方向 升级。 记者在全国热门网红景点重庆洪崖洞看到，吊脚楼群辉煌的灯火与嘉陵江的夜色交相辉映；毗邻洪崖洞 的千厮门大桥夜市人头攒动，小吃与沿江美景让这里成为新晋热门景点；以"家国共庆 ...

转自：北京日报客户端 鳞次栉比的商铺摆满了各种特色商品，空气中米酥的甜香和豆花的热气撩动着来往游客的味蕾……国庆 中秋假期的重庆市永川区松溉古镇，在夜幕降临后依旧延续着白日的热闹。 "白天逛了一遍不够，晚上还想再来感受一次，夜色里的古镇是完全不一样的意境。"趁着假期到重庆游 玩的山东人郑广新说。 这个"十一"长假，夜骑、夜食、夜购、夜游等夜间文旅消费业态成为许多游客的选择，由此带动的"夜 经济"正不断激活中国假日消费的新动力。 10月3日， 游客在重庆千厮门大桥上观光游玩。新华社发 郭旭 摄 商务部发布的《城市居民消费习惯调查报告》显示，约60%的国内居民消费发生在夜间。 在甘肃兰州，游客们登上"夜游黄河"游船，沿航线欣赏两岸都市夜景；在山城重庆，众多游客聚集在夜 间美食街区，品尝着热乎的火锅与清爽的奶茶饮品；在上海徐汇区，西岸大剧院外墙上的建筑投影秀， 引得游客纷纷用手机记录下这一美景…… 重庆永川松溉古镇运营方相关负责人介绍，去年国庆期间，松溉古镇单日游客量最高达3万人次，其夜 间灯会活动仅4天就接待游客10.1万人次。国庆假期已过半，古镇前3天的接待游客已达5.5万人次，与去 年同期相比增长超10%，其 ...

Core Insights - Chongqing is one of the most active cities in China regarding night economy, continuously enriching consumption scenarios and enhancing consumer experiences to attract tourists [1][4] - In August, the sales revenue in five key sectors including tourism hotels, travel agencies, leisure activities, movie screenings, and homestay services saw significant growth, with tourism hotels experiencing a 47.1% year-on-year increase [1][5] Group 1: Night Economy Growth - The "Nocturnal Chongqing" initiative launched over 200 night consumption activities, significantly boosting the local economy during the summer tourism season [1][5] - The drone light show, "New Rhythm Chongqing," has attracted over 3.6 million on-site viewers and over 1 billion online views since its inception, leading to a 20% increase in customer traffic [4][6] - The occupancy rate of restaurants in prime viewing areas reached over 70%, indicating a strong correlation between the drone shows and increased consumer spending [4] Group 2: Sector Performance - In August, the sales revenue for travel agency services, leisure sightseeing activities, movie screenings, and homestay services increased by 15.8%, 29.1%, 37.7%, and 25.5% respectively [6] - The collaboration between Chongqing Happy Valley and Maya Beach to launch a "Water and Land Night Park" event resulted in an 18% year-on-year increase in visitor numbers [6] - The restaurant "Yinghua Du Hotpot" reported a 6.3% increase in revenue and a 17.4% increase in customer volume in August, highlighting the positive impact of night activities on local businesses [4][6]

Core Insights - The low-altitude economy is transitioning from "single-point trials" to "scaled replication," covering three major areas: production, consumption, and public services [1] Group 1: Efficient Logistics - Logistics is the fastest commercialized sector, with significant benefits from drone delivery in fresh produce, medical supplies, and express delivery [2] - Meituan has launched 28 routes in Shenzhen and Shanghai, completing over 250,000 orders with an average delivery time of 12 minutes [2] - The business models include B2B (enterprise supply chain) and B2C (consumer delivery), but current costs still rely on platform subsidies [2] - Future potential in urban logistics and cross-border transportation is significant as battery costs decrease and airspace opens up [2] Group 2: Urban Transportation - eVTOL is leading the transformation in urban transportation, with trial operations like the Shenzhen-Zhuhai eVTOL route and the "air-rail intermodal" project [3] - However, the sector is still in the demonstration phase due to certification and infrastructure limitations [3] - Current business models focus on high-end business travel and tourism experiences, with mass adoption awaiting cost reductions and policy relaxations [3] Group 3: Cultural and Tourism Consumption - Low-altitude tourism is emerging as a new growth point in cultural and tourism consumption, with helicopter sightseeing and drone light shows driving consumer upgrades [5] - The number of drone operation license holders in the country exceeds 225,000, indicating a growing market [5] - This sector has stable cash flow but is affected by seasonality, necessitating deep integration with scenic spots for bundled ticket products [5] Group 4: Agricultural and Industrial Production - Agricultural pest control and industrial inspections represent the most mature scenarios in the low-altitude economy [6] - Drone pesticide spraying is 40 times more efficient than manual methods, reducing pesticide use by 30% [6] - In the industrial sector, drone inspections for power lines and oil pipelines have been scaled up, with significant efficiency improvements [6] Group 5: Public Services - Public services such as emergency rescue, medical aid, and environmental monitoring showcase the social value of the low-altitude economy [7] - Drones have played a crucial role in mountain rescue and disaster response, with significant improvements in delivery times for medical supplies [7] - This sector relies on government procurement but has stable demand and significant social benefits [7] Group 6: Emerging Scenarios - New and innovative long-tail markets are emerging, including cultural heritage protection and pet tracking, reflecting the penetration potential of the low-altitude economy [8] Conclusion - The application scenarios of the low-altitude economy exhibit a gradient characteristic of "mature agricultural production, growing logistics consumption, and nurturing urban transportation" [9] - The business model is transitioning from government subsidies to market-oriented operations, with a need to explore diverse profit models such as "hardware + services" and "data + platforms" [9]

Core Insights - Chongqing has been actively developing as an international consumption center city since 2021, focusing on consumption upgrades and urban renewal, transforming from a regional consumption hub to a significant node on the global consumption map [2][7] - The city has seen a remarkable increase in social retail sales, surpassing 830 billion yuan in the first half of 2025, ranking among the top in the nation [2] - The introduction of international brands and innovative commercial formats has been a key strategy, with over 2,200 brands introduced and a significant number of first-store openings [3][8] Consumption Upgrade and Urban Renewal - Chongqing has transformed old factories into cultural landmarks and has actively promoted the "first-store economy" to invigorate market activity [2][3] - The city has developed unique consumption scenes, such as "cloud platforms" and "cave-like spaces," enhancing the cultural display of the region [4] Night Economy Development - The night economy in Chongqing has been revitalized with initiatives like the "New Rhythm Chongqing" drone light show, which has become a hallmark of the city's nightlife [5][6] - The South Bank area has emerged as a vibrant night economy hub, with sales reaching 400 million yuan during the 2025 Spring Festival, reflecting a 14.7% year-on-year growth [5][6] Enhanced Consumption Environment - The optimization of the consumption environment has been a priority, with measures like the introduction of "immediate refund" tax services for international travelers, significantly improving the shopping experience [7][8] - The relaxation of transit visa policies has led to a nearly 100% increase in travelers benefiting from the 240-hour visa-free transit, contributing to a 77.2% rise in inbound tourist numbers [8] Payment and Accessibility Improvements - Chongqing has established a diverse payment system, ensuring over 90% coverage of foreign card acceptance in key commercial areas and tourist attractions [8] - The city has successfully integrated consumption upgrades with urban renewal and cultural heritage, positioning itself as a globally influential consumption destination [8]

Core Insights - The second Shanghai International Light Festival aims to attract 17.5 million participants and generate over 4.2 billion yuan in consumption from September 19 to October 18 [1] - The festival will feature a main venue in the Xuhui Riverside area and 16 sub-venues, with the theme "Light Up Shanghai" to showcase urban vitality and culture [1][2] Event Highlights - The opening ceremony will include a lighting ceremony with international representatives observing the latest achievements in light art and technology [2] - Various sub-venues will feature upgraded light installations and performances, including immersive modern dance shows and enhanced water features [3][4] Community Engagement - The festival will introduce six community-focused activities, including light shows and landmark lighting events, to encourage public participation [4] - A "Panorama Light Map 2.0" will be launched to help visitors explore light installations and night scenery across the city [4] Economic Impact - The first festival attracted over 16.2 million visitors and generated more than 3.8 billion yuan in consumption, becoming the largest public light art event in China [5] - The second festival is expected to stimulate various sectors, including tourism and commerce, through innovative "light + consumption" scenarios [5][6] Collaborative Initiatives - Over 20 major commercial districts will collaborate with the festival to create "light markets" and promotional activities with brands like Lululemon and L'Oréal [6] - Partnerships with travel companies will offer themed tours and experiences, enhancing the festival's appeal to both locals and tourists [6] Global Contributions - The festival will invite global artists and creators to contribute ideas, potentially leading to permanent light art installations in key urban areas [6]

Core Viewpoint - The development of "night economy" is becoming a new hallmark of urban vitality, with diverse consumption scenarios emerging at night, including night markets, cultural experiences, and entertainment options [2][4]. Group 1: Night Economy Growth - Approximately 60% of domestic residents' consumption occurs at night, with large shopping malls seeing over 50% of their daily revenue generated between 6 PM and 10 PM [4]. - Nighttime tourism spending is projected to reach approximately 1.91 trillion yuan in 2024, indicating a significant increase in demand for night tourism [4]. Group 2: Local Initiatives and Events - Various cities are actively promoting night consumption through events such as concerts and sports, with Beijing implementing "ticket root economy" to encourage spending in nearby businesses during events [5]. - In Shanghai, the 2025 Shanghai Night Life Festival features a carnival showcasing diverse activities, enhancing the city's vibrant night culture [5]. Group 3: Technological Integration - Cities like Kaifeng are integrating digital technologies into their night economy, enhancing visitor experiences through interactive performances and smart tourism solutions [7][8]. - The use of AR technology in places like Taiyuan and Wuhan is aimed at improving consumer engagement and driving offline spending [8].

Core Insights - The traditional urban lifestyle is being transformed as nighttime becomes a key period for leisure consumption, driving urban development, economic growth, and cultural prosperity [1] - Nighttime consumption spans various sectors including dining, shopping, cultural tourism, and sports, providing new momentum for urban economies [1] - In the summer cultural and tourism consumption season, approximately 39,000 cultural tourism events will be held nationwide, with last year's nighttime tourism expenditure nearing 2 trillion yuan [1] Group 1: Nighttime Economic Activities - In Xishuangbanna, the starry night market attracts nearly 40,000 visitors daily during the summer [1] - Nanning's Laoxi Night Market has seen a 12.65% year-on-year increase in revenue in the first half of the year after professional management was introduced [1] - Quanzhou has hosted over 1.41 million visitors since July, marking a 14.8% increase, with various nighttime activities launched [3] Group 2: Cultural and Entertainment Events - Suzhou's outdoor concerts attracted over 400,000 attendees in the first half of the year, showcasing the city's vibrant cultural scene [5] - Haikou's diverse nighttime activities, including night buses and street performances, generated over 1 million yuan in revenue in the first week [7] - Chongqing's nighttime consumption has exceeded 60%, highlighting the city's appeal as a vibrant nighttime destination [9] Group 3: Shanghai's Night Economy - Shanghai's nighttime consumption reached over 88 billion yuan, with various innovative venues and activities enhancing the nighttime experience [21] - The city has implemented measures to extend operating hours and improve nighttime transportation, contributing to a thriving nighttime economy [36] - The introduction of immersive experiences, such as the night tours at Yuyuan Garden, has attracted significant visitor interest [25][27] Group 4: Emerging Trends and Innovations - The rise of new consumption scenarios has led to the emergence of new job roles, particularly in the drone light show industry in Chongqing [44] - Shanghai's night economy is characterized by a blend of traditional and modern elements, appealing to a diverse audience [19][21] - The integration of technology and cultural experiences is reshaping the nighttime landscape, as seen in the immersive exhibitions at the Shanghai Museum [31][38]