【年俗新味儿】 同时，地面水幕投影系统与之配合，形成宽50米、高30米的超宽屏水幕。激光束穿透水雾，交织出一幅 幅秀美画卷。 "我们将无人机灯光秀设在临邛古城迴澜塔区域，既能展示邛崃4000多年文明史、临邛古城2300多年建 城史，也能让市民游客直观感受近年来城市更新的生动实践。"灯会现场工作人员王晨韵说，创新科技 与传统灯会深度融合，为游客呈现了一场连接历史与未来的视觉盛宴。 临邛古城始建于秦惠文王更元十四年，巴蜀四大古城之一，是古南方丝绸之路西出成都的第一城、西汉 才女卓文君的故乡。高75.48米的迴澜塔，始建于明代万历年间，是国内第三、四川省第一高砖塔。 2025年6月，总范围达4.7平方公里的"迴澜塔片区项目"一期改造完成，初步展现出古临邛繁庶景象。 据悉，灯会的无人机表演方案将3天一换，前3天主要展示"四川熊猫""马年祝福"等元素，后几天陆续展 示"邛崃文化"和"邛崃地标"。 《光明日报》（2026年02月23日 01版） [ 责编：孙宗鹤 ] 光明日报记者 周洪双 李晓东 连日来，一场同时点亮夜空、地面和水面的灯会每晚准时亮灯，让四川省邛崃市临邛古城的新年别有一 番风味。 "你看，那个拿'春节快乐 ...

推进文旅深度融合，大力发展文化旅游业，以文化赋能经济社会发展，"十五五"开局之年，各地区各有 关部门强化政策支持、整合文旅资源、推进业态融合，推动我国文化旅游业加快发展。各地文旅市场百 花齐放，文旅融合有效提振消费市场，赋能经济社会高质量发展。 如今，人气火爆的文旅市场，古韵国风成为年轻人眼中的"顶流审美"，传统与现代交融，中华文化绽放 更加灿烂的光芒。 北京市怀柔区整合农文商旅体科资源，今年全年将推出43项四季文旅活动，打造全时全域文旅盛宴。 福建省启动实施文旅消费主题年，今年将推出14项措施，打造具有文化辨识度、沉浸体验感和传播影响 力的文旅新生态，构建文旅消费新格局。 在山西，动画电影《浪浪山小妖怪》的十余处取景地，今年以来持续迎来客流增长，游客在参观古建 筑、游览古城的同时，享受住宿餐饮、文艺演出等多元体验。 在河南，拥有1500多年历史的龙门石窟开发文创产品达600多种，并推出沉浸式体验馆、龙门古街等一 批文旅新场景。新的一年，龙门石窟持续推动文物数字化展示与活化利用，通过数字测绘、3D打印等 技术，让游客走进复原石窟，沉浸式感受石窟文化魅力。 以文塑旅、以旅彰文，文旅融合不仅提振消费活力，还沁润着 ...

Core Insights - The article highlights the increasing popularity of cultural tourism products, particularly those that offer immersive experiences, as travelers seek unique memories rather than simple sightseeing [1] - The Hanfu clothing industry, particularly in Cao County, is thriving, with sales projected to exceed 13 billion yuan by 2025, showcasing a complete industrial chain [4] - The integration of traditional aesthetics with modern design elements is evident in the Hanfu offerings, which also incorporate traditional embroidery techniques and innovative digital production processes [5] Group 1: Cultural Tourism and Hanfu Industry - The demand for immersive cultural experiences is rising, with tourists preferring activities that provide deep cultural engagement [1] - Cao County's Hanfu sales are expected to surpass 13 billion yuan by 2025, indicating a robust market growth and international reach [4] - Hanfu is being marketed not just as clothing but as a means to convey the subtleties of Eastern aesthetics, appealing to younger generations [5] Group 2: Integration of Technology and Tradition - The fusion of technology with traditional culture is enhancing the presentation of cultural performances, making them more engaging for younger audiences [12] - Innovative performances, such as drone light shows, are creating immersive experiences that resonate with contemporary cultural expressions [14] - The use of vibrant color schemes and interactive elements in traditional designs is attracting a younger demographic, transforming traditional motifs into emotional carriers [16] Group 3: Creative Cultural Products - Cultural products are evolving from mere souvenirs to emotional carriers, reflecting the depth of Chinese aesthetics [17] - The integration of traditional craftsmanship with modern artistic methods is being explored by designers, leading to innovative cultural products [20] - In Suzhou, traditional silk patterns are being reimagined in contemporary designs, making them appealing to modern consumers [23]

Core Insights - The successful trial flight of the first cross-provincial low-altitude cultural tourism route in Sichuan and Chongqing marks a significant step in integrating low-altitude economy with the cultural tourism industry, providing a new experience for tourists and stimulating consumption potential [1] Policy Support and Market Demand - Continuous policy support and accelerating market demand are driving the integration of low-altitude economy and cultural tourism in China, creating a multi-dimensional development landscape [1] - The low-altitude economy has been included in the government work report for two consecutive years, with various policies like the "Interim Regulations on the Flight Management of Unmanned Aerial Vehicles" providing systematic guarantees [1][2] Application Scenarios and Regional Collaboration - The application scenarios of "low-altitude + cultural tourism" are diversifying, expanding from traditional sightseeing to multi-faceted integration, including helicopter tours, hot air balloon rides, drone light shows, and low-altitude performances [1][2] - The establishment of a cross-provincial low-altitude flight mechanism in Sichuan and Chongqing promotes regional collaboration and resource integration, enhancing related industries such as dining, accommodation, and cultural creativity [1] Infrastructure and Approval Process - Reforming airspace management mechanisms and optimizing approval processes are essential, including establishing a unified low-altitude tourism airspace management coordination mechanism and implementing a "filing + green channel" flight model [3] - The construction of general airports and landing points is prioritized in areas rich in cultural tourism resources, aiming for a comprehensive "15-minute vertical take-off and landing network" [3] Product Innovation and Safety Regulation - Strengthening product innovation by integrating elements of intangible cultural heritage and natural ecology, and developing diverse products like low-altitude sightseeing and night light shows to avoid homogenization [3] - Establishing a joint regulatory mechanism for safety and emergency response, ensuring consumer protection and industry orderly development [3] Talent Development and Industry Ecosystem - Building a professional talent pool through industry-education integration, establishing training bases, and providing subsidies to operational enterprises to promote sustainable development [4]

Group 1 - The core theme of the New Year's celebration in the Yangtze River Delta is the integration of technology and entertainment, featuring drone light shows, music festivals, and eco-friendly lanterns [1][3] - The "Jiangsu Thirteen Cities Fireworks Gala" showcased a 240-minute fireworks display themed "One City, One Flower, One Story," incorporating drones, lasers, and other technological elements to create a visual narrative [3][5] - The event attracted significant participation, with thousands of drones performing synchronized displays, and various locations like Shanghai Disneyland and Hangzhou's Olympic Sports Center also hosting technology-infused celebrations [5] Group 2 - Data from Meituan Travel indicates a strong turnout at tourist attractions, with 1,000 visitors watching a drone show in Wuxi, highlighting the appeal of tech-driven experiences [3] - The demographic trends show a shift in the consumer base, with "post-90s" individuals being the primary travelers during the New Year, and a notable rise in participation from the "post-2005" generation, indicating a growing consumer potential among younger demographics [5]

Core Viewpoint - The integration of drone light shows into cultural celebrations in cities like Chongqing represents a blend of technology and art, showcasing China's innovative spirit and enhancing the festive atmosphere [1][2]. Group 1: Cultural Impact - The drone light shows have become a new cultural symbol for Chongqing, attracting significant attention and participation, with over 6 million attendees in 2025 [2]. - The shows have generated over 10 billion yuan in cultural tourism consumption during the "May Day" holiday, demonstrating their economic impact [2]. - The performances highlight Chongqing's rich cultural heritage, using technology to reinterpret local cultural elements and stories [5][6]. Group 2: Technological Innovation - The drone shows utilize advanced programming and positioning to create complex formations, showcasing China's cutting-edge drone technology [7]. - The integration of drones into advertising and cultural expressions has created a new operational model that combines brand promotion with cultural dissemination [3]. - The shows have evolved from simple displays to intricate three-dimensional presentations, reflecting rapid advancements in drone technology [7]. Group 3: Economic and Social Benefits - The popularity of the drone shows has stimulated the local economy, benefiting surrounding restaurants and accommodations [3]. - The events have fostered community engagement, with organizers actively incorporating audience feedback to enhance the experience [6]. - The shows serve as a new form of entertainment that aligns with the public's growing desire for unique cultural experiences [7][8].

游客观看无人机灯光秀。黄维正 摄 图为无人 机绘就"'花开富贵'蝶恋花"图案，与重庆来福士建筑群联动带来沉浸式光影体验。黄维正 摄 机在空中变幻出"你好，2026！"图案。黄维正 摄 图为无人 图为无人 图为市民 2025年12月31日23:25至2026年1月1日00:15，"新韵重庆"无人机灯光秀迭代升级首秀在重庆两江四岸掀 起跨年热潮。现场，"城市亮灯+光影水幕秀+软幕巡游+无人机集群"四维联动，用科技与艺术绘就出专 属于"8D重庆"的"水陆空"全景浪漫。图为8000架无人机书写新年祝福。黄维正 摄 使者"巡游船划开夜色，为观众带来大型激光水幕秀。黄维正 摄 图为"光影 机为市民游客带来"马上有对象"祝福。黄维正 摄 机灯光秀画面定格于 "在重庆 "字样，吸引市民游客拍照记录。黄维正 摄 图为无人 ...

Core Insights - The 14th China Arts Festival, held in Sichuan and Chongqing, aims to stimulate cultural tourism consumption through a combination of artistic performances and travel experiences [2][3][10] - The festival features 100 unique cultural tourism scenarios, integrating night tourism, cultural exhibitions, and technology art, enhancing the visitor experience [3][10] Group 1: Event Overview - The festival commenced on October 16 and will conclude on November 5, showcasing the theme "Art Moves the Mountains and Rivers, Co-creating a New Era" [3][10] - It includes over 100 outstanding stage art performances, 174 community cultural works, and approximately 1,000 pieces of visual art, calligraphy, and photography [6][10] Group 2: Cultural and Tourism Integration - The integration of cultural experiences with tourism has transformed visitor engagement from passive observation to active immersion, enhancing overall satisfaction [3][6] - The festival promotes a "daytime sightseeing and nighttime performance" model, exemplified by the success of the Sichuan original dance drama "Shudao" and its connection to local cultural sites [6][10] Group 3: Economic Impact - The Chengdu Wuhou Shrine Museum reported 824,400 visitors during the National Day holiday, with cultural product revenue increasing by 21.18% year-on-year [6] - The "Night Tour of Jinjiang" in Chengdu has become a highlight, utilizing technology to create immersive experiences that link various city landmarks [6][10] Group 4: Collaborative Efforts - The festival exemplifies the synergy between Sichuan and Chongqing, enhancing the cultural tourism environment and promoting high-quality cultural product offerings [10][12] - Collaborative projects such as "Drama Double City" and art exhibitions aim to showcase 100 new cultural tourism consumption scenarios, fostering deeper integration of culture and tourism [12][13]

Core Viewpoint - The drone light show in Urumqi High-tech Zone (New District) represents a successful integration of low-altitude economy and cultural tourism, showcasing technological innovation and cultural heritage through a stunning visual performance [3][11]. Group 1: Event Overview - The event featured 1,200 drones performing a synchronized light show, creating a captivating visual experience for citizens and tourists [1][3]. - The show included 12 thematic designs that highlighted Urumqi's urban development, ethnic unity, and cultural richness [3][5]. Group 2: Themes and Messages - The performance began with a giant "I love you China" formation, symbolizing patriotism and setting the tone for the event [3][5]. - Historical references were made through imagery of the Silk Road and local landmarks, emphasizing Urumqi's connection to the world and its ongoing development [5][10]. Group 3: Technological and Artistic Integration - The show demonstrated a blend of technology and art, with drone formations resembling rockets and other symbols of innovation, representing Urumqi's industrial growth and commitment to innovation-driven development [10][15]. - The display included elements like chip symbols and satellite imagery, showcasing the region's technological capabilities and potential [10][13]. Group 4: Future Directions - Urumqi High-tech Zone aims to deepen collaboration with tech companies and explore new business models that integrate culture, technology, and low-altitude economy [15]. - The event is seen as a stepping stone towards creating a new urban cultural tourism landscape, enhancing the region's economic development [13][15].

Core Insights - The article highlights the significant boost in nighttime economy in Chongqing during the National Day and Mid-Autumn Festival, driven by events like the drone light show and vibrant food scenes [1][3]. Group 1: Night Economy Impact - Chongqing has been recognized as the top city in China for nighttime economy for four consecutive years, with nighttime consumption becoming a vital force for urban economic growth [1]. - The drone light show on October 5 attracted massive crowds, with over 11.4 million visitors in the surrounding areas, marking a 119% year-on-year increase [4]. - Restaurants near the drone show experienced a surge in business, with one hotpot restaurant reporting a 300% increase in daily revenue, reaching over 80,000 yuan [3][4]. Group 2: Food and Beverage Sector - The "观演经济" (viewing and performance economy) has created a complete ecosystem around the drone show, enhancing food and beverage sales in the area [4]. - The food street at Guanyin Bridge saw over 50.5 million visitors during the first three days of the holiday, with sales exceeding 631.5 million yuan, a 4.6% increase year-on-year [7][8]. - Various restaurants and food stalls reported significant increases in sales, with some achieving up to 40% higher revenue compared to the previous year [7][8]. Group 3: Tourism and Cultural Activities - The nighttime tourism activities, including themed boat tours and immersive experiences, attracted a large number of visitors, with some boat tickets selling out within half an hour [9][10]. - The overall visitor count during the holiday period exceeded last year's figures, with international tourist numbers increasing by 129.5% [9]. - Various cultural events and night markets were organized across different districts, contributing to the vibrant nighttime atmosphere and drawing in tourists [10].