Workflow
灵芝茶
icon
Search documents
“媒体+”直击大湾区农交会上的肇庆南药风味
Nan Fang Nong Cun Bao· 2025-12-12 12:35
Core Viewpoint - The 2025 Greater Bay Area Agricultural Products Trading Fair and Specialty Products Expo is showcasing Zhaoqing's agricultural products, emphasizing the integration of traditional medicine and modern consumption trends to boost local economy and expand market reach [2][3][5]. Group 1: Event Overview - The event took place on December 12, 2025, in Guangzhou, featuring nearly a hundred high-quality agricultural products from Zhaoqing [2][3]. - Zhaoqing's exhibition attracted numerous visitors who engaged in tasting and inquiries about the products [3][4]. Group 2: Product Highlights - Zhaoqing showcased various traditional medicinal products, including the "Four Major Southern Medicines" such as Ba Jitian, which is known for its health benefits [21][22]. - The exhibition featured innovative products like cinnamon milk tea and cinnamon aroma, highlighting the health benefits of cinnamon [9][11]. Group 3: Market Expansion Strategies - Zhaoqing is leveraging "media+" to enhance the visibility of its medicinal products and connect with consumers in the Greater Bay Area and beyond, including markets in Macau, Indonesia, and Saudi Arabia [12][13]. - The local government and enterprises are collaborating to create a new ecosystem that integrates production and sales, aiming to strengthen connections with national markets [44][45]. Group 4: Financial Support and Innovation - The China United Property Insurance Company is providing financial support to the agricultural sector, facilitating the transition from raw material sales to branding and cultural promotion [30][31]. - Innovative insurance products and digital technologies are being implemented to enhance agricultural resilience and productivity [33][35][37].
安徽旌德灵芝:林下生“金” 链上增值
Ke Ji Ri Bao· 2025-11-13 02:23
Core Insights - Anhui Province's Jingde County is enhancing the value of the "Jingde Ganoderma" brand and promoting high-quality development of the Ganoderma industry through a tourism-driven strategy [1][2] Company Overview - Anhui Huangshan Yunle Ganoderma Co., Ltd. has established a complete industrial chain from breeding to research and development, holding 12 national invention patents and successfully cultivating five new Ganoderma varieties [1][2] - The company has built a deep mountain under-forest planting base, utilizing natural secondary forests and returning farmland to forest, which enhances the quality of Ganoderma cultivation [2] Production and Economic Impact - In 2024, Yunle Ganoderma is projected to achieve an annual output value exceeding 40 million yuan, producing 100 tons of Ganoderma and spore powder, benefiting over 100 local farmers with an average annual income increase of 30,000 yuan [2] - The county has transitioned from wild harvesting to artificial cultivation combined with high-tech processing and pharmaceutical production, resulting in a comprehensive production, processing, and marketing system [2] Policy Support - Jingde County has implemented supportive policies for the Ganoderma industry, including tax reductions, technical transformation support, and product research and development subsidies, facilitating industry upgrades [2] - The county has developed over 200 products across ten series, including Ganoderma slices, spore powder, polysaccharide peptides, and tea, establishing a reputation as "China's Ganoderma Capital" [2]
“仙草”种出致富新图景!驻连南涡水镇帮扶工作队助推涡水灵芝产业再上新台阶
Nan Fang Nong Cun Bao· 2025-11-12 14:04
Core Viewpoint - The article highlights the successful development of the Lingzhi (Ganoderma lucidum) industry in Guoshui Town, which has become a significant driver for local economic growth and poverty alleviation through sustainable agricultural practices [6][12][14]. Group 1: Industry Development - The Guoshui Town has leveraged its favorable ecological environment to cultivate Lingzhi, which is seen as a vital industry for enhancing collective economic strength and improving the livelihoods of local farmers [6][7][12]. - The local government and support teams have set a three-year goal to achieve noticeable results in industrial revitalization, focusing on the integration of primary, secondary, and tertiary industries related to Lingzhi [11][12][14]. Group 2: Financial Support and Economic Impact - In 2025, a total of 1.32 million yuan will be allocated for the construction of a 100-acre demonstration base for semi-wild Lingzhi cultivation, benefiting 67 households and generating an estimated annual output value of 1.5 million yuan [20][22]. - The collective income for the two villages involved is projected to reach approximately 230,000 yuan, showcasing the economic benefits of the Lingzhi industry [23]. Group 3: Technological and Product Development - The initiative includes the establishment of a 200-square-meter processing facility to enhance the economic efficiency of Lingzhi products, with plans to develop various derivative products such as beverages and teas [29][30]. - Collaboration with research institutions aims to create standardized cultivation techniques and promote the industry towards a more regulated and standardized approach [31][32]. Group 4: Marketing and Brand Development - The work team has participated in promotional activities in the Greater Bay Area to enhance the market presence of Guoshui Lingzhi and its products, focusing on differentiated branding and public brand integration [34][35]. - Future plans include hosting events like the Lingzhi Harvest Festival to transform the cultivation base into a tourist attraction, thereby supporting the full industrial chain development of Lingzhi [38][39].
少林寺商业化:一场持续近三十年的文化博弈
Hu Xiu· 2025-07-29 09:29
Group 1 - The article discusses the transformation of Shaolin Temple from a dilapidated site to a commercial empire under the leadership of Shi Yongxin, highlighting the tension between faith and profit [7][8][33] - Shi Yongxin's initiatives included establishing a website to attract global martial arts enthusiasts and launching a commercial entity, marking the beginning of Shaolin's commercialization [10][11] - The revenue model evolved from ticket sales to a combination of "Zen experience + martial arts" offerings, with ticket income reaching 350 million yuan in 2017 and additional project income exceeding 120 million yuan [20][23] Group 2 - The establishment of Henan Shaolin Intangible Asset Management Co., Ltd. in 2008 was pivotal for Shaolin's commercial strategy, with investments spanning 16 sectors [18][19] - Controversies surrounding Shi Yongxin's management, including allegations of financial misconduct and the commercialization of religious practices, have sparked public debate [26][30][31] - Despite criticisms, Shaolin Temple allocates 30% of its annual income to cultural preservation and charity, indicating a commitment to balancing commercial success with cultural heritage [32] Group 3 - Shi Yongxin's tenure is characterized by the dual role of promoting cultural heritage while engaging in aggressive capital expansion, raising questions about the integrity of religious practices [33][36] - The article emphasizes the need for a balance between commercial interests and the preservation of cultural identity, as excessive commercialization risks transforming Shaolin from a spiritual site into a mere tourist attraction [38][40] - The ongoing debate reflects broader challenges faced by traditional religious institutions in adapting to modern economic realities while maintaining their core values [39]
“我们对健康产业充满信心!”
Guang Xi Ri Bao· 2025-04-30 02:15
Group 1 - The event "2025 Guangxi March 3rd Health Spring Voice" was held in Lipu City, showcasing 37 health product companies and attracting significant public participation [1] - The event aligns with the "Promoting Healthy Consumption Special Action Plan" issued by multiple government departments, aiming to enhance health consumption levels and promote diverse health industry development [1] - Companies like Guilin Yuanzhinda Biotechnology Co., Ltd. are seizing the opportunity to expand their health product offerings, with plans to open 10 stores within the year [2] Group 2 - Jinhuai, a type of locust tree, is being utilized by companies to create a range of health products, including tea and medicinal dishes, capitalizing on its recognition in the food and medicine category [2] - The Guangxi Yongfu Fuzhongfu Luo Han Guo Co., Ltd. is also developing diverse products from Luo Han Guo, aiming to enhance collaboration with other companies for mutual growth [2] - The Guangxi District Forest Farm Under-Economic Green Industry Association is promoting health products and plans to establish an online health product store to enhance market reach [3]