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高考生挤爆整形科
Hu Xiu· 2025-07-18 08:53
高考结束的钟声尚未远去,一场关于"颜值"的变革已在年轻群体中悄然兴起。 曾几何时,驾校报名和毕业旅行是暑期的标配,如今却被双眼皮手术、牙齿矫正和光子嫩肤取代——平台数据显示,考后首周近视眼手术订单激增 108%,牙齿美白增长30%,轻医美项目预约量全线飘红。 这场由00后主导的"变美运动"背后,是社交媒体放大下的容貌焦虑:调查显示,超半数高中生存在外表困扰,女生焦虑比例更高达61.85%。 当"早做早享受"的诱惑遇上"妈生脸最珍贵"的争议,这场青春期的颜值博弈,还需要更多理性与审慎——毕竟真正的蜕变,从不是手术台上的一场豪赌, 而是与自我和解的漫长修行。 高考生扎堆医美 曾几何时,高考落幕后的暑假,学子们的"基本操作"不外乎报名驾校、购置电子装备或来一场说走就走的旅行。然而今年,一股新风潮正悄然改写这 份"传统清单"——越来越多的毕业生开始将医美纳入了自己的"暑期计划"。 "双眼皮手术爆单""打瘦脸针要抢号""近视眼手术提上日程"……这个难得的悠长暑期,"改造自己"成为准大学生们踏入大学校园的第一个准备。 有媒体报道,南方医科大学南方医院皮肤科的门诊中,学生患者较平日增长10%到30%,医院整形美容中心7、8 ...
“考后经济”升温,透出青年消费新趋势
Xin Hua She· 2025-06-19 13:43
Core Insights - The "post-exam economy" is emerging as a significant trend among high school graduates, characterized by a surge in consumption related to travel, electronic products, and personal development activities [1][8]. Travel Consumption - High school graduates are increasingly engaging in emotional consumption, with travel being a primary focus. For instance, a graduate from Hubei took a spontaneous trip to Chongqing right after the exams, benefiting from various discounts offered to graduates [2][3]. - Data from Ctrip indicates that travel product bookings surged by 88% from June 9 to June 11, with many graduates opting for immediate travel post-exams, viewing it as a rite of passage [3]. Electronic Products - There is a notable increase in "reward-based consumption," particularly in electronic products such as smartphones, computers, and tablets, as parents purchase these items as rewards for their children after exams. Sales of these products have peaked during this period [4]. - Promotions during the 618 shopping festival have further boosted sales, with some products seeing a sales increase of 40% to 50% [4]. Personal Development - Graduates are also focusing on personal development activities, such as obtaining driving licenses and engaging in fitness training. Many graduates are enrolling in driving schools and gyms to prepare for their next life stages [6]. - The demand for corrective procedures, such as vision and dental corrections, has also risen, with Meituan reporting a 108% increase in vision surgery orders and nearly 30% growth in dental procedures [7][8]. Market Trends - The consumption preferences of high school graduates are shifting towards personalized and experiential products, driving market upgrades and product iterations [5]. - The "post-exam economy" is not just a short-term consumption spike but a reflection of the evolving needs and preferences of young consumers, suggesting a need for businesses to adapt and enhance their offerings [8].