Group 1 - The 8th China International Import Expo (CIIE) is being held in Shanghai from November 5 to 10, showcasing global brands and innovations [1] - Marriott International has seen its scale in China grow more than twofold since its first participation in CIIE in 2018, now operating over 660 hotels across more than 150 cities [1] - The Fairfield by Marriott brand is celebrating its 30th anniversary globally, with nearly 100 hotels set to open in China, reflecting strong demand in the select-service market [1] Group 2 - The World Travel and Tourism Council predicts that by 2035, China's tourism industry will contribute over 27 trillion RMB to the economy, with a growth rate double that of the overall economy [2] - Marriott International is leveraging industry opportunities through local innovations to drive business growth and enhance customer experiences, with a record number of new hotel openings in the Greater China region expected by Q3 2025 [2] - The company is accelerating the growth momentum of its select-service brand matrix while solidifying its leadership in the luxury and high-end market segments [2]

Group 1 - The 8th China International Import Expo (CIIE) was held in Shanghai from November 5 to 10, showcasing Marriott International's significant growth in China, with over 660 hotels across more than 150 cities and destinations [1][2] - Marriott International's brand, Four Points by Sheraton, is celebrating its 30th anniversary globally, with nearly 100 hotels set to open in China, reflecting strong demand in the select-service market [1][2] - The company has over 660 hotels and more than 90,000 employees in the Greater China region, serving 260 million members of the "Marriott Bonvoy" loyalty program [2] Group 2 - The World Travel and Tourism Council predicts that by 2035, China's tourism industry will contribute over 27 trillion RMB to the economy, with a growth rate double that of the overall economy [5] - Marriott International is leveraging industry opportunities through local innovations to drive business growth and enhance customer experiences, with a record number of new hotel openings expected by Q3 2025 in the Greater China region [5]

Core Insights - The article discusses the shift of international hotel brands in China, particularly the introduction of free self-service laundry in mid-range hotels like Four Points by Sheraton, indicating a response to changing consumer expectations and competitive pressures from local brands [2][11][15]. Group 1: Market Dynamics - International hotel groups are adjusting their strategies in the Chinese market due to declining performance and increased competition from local mid-range and high-end brands [2][19][25]. - The introduction of free laundry services by Four Points by Sheraton reflects a broader trend where many new hotels are adopting this service to enhance customer experience [11][14][26]. - The competitive landscape is intensifying, with local brands gaining significant market share and consumer preference in the mid-range hotel segment [25][26]. Group 2: Financial Performance - Marriott's recent financial reports indicate a slight increase in revenue per available room (RevPAR) globally, but the performance in the Greater China region remains weak, with a decline in average daily rate (ADR) and RevPAR [19][21][22]. - The company has noted that the Asia-Pacific region, excluding China, has shown stronger growth, highlighting the challenges faced in the Chinese market [20][22]. Group 3: Consumer Expectations - There is a growing consumer demand for amenities like free laundry services, which has become a standard expectation in many mid-range hotels [14][15]. - The article notes that approximately 60% of domestic three- and four-star hotels now offer self-service laundry facilities, with new hotels achieving a coverage rate of 73% [14]. Group 4: Strategic Adjustments - International hotel brands are beginning to adopt more flexible service models, such as allowing hotel owners to choose whether to include amenities like executive lounges [16]. - The shift towards offering free services and amenities is seen as a necessary response to changing consumer preferences and competitive pressures [15][26].