花呗文物皮肤

Search documents
六省博物馆“约会”花呗上新国宝皮肤,数字技术给文物“留”新影
Qi Lu Wan Bao· 2025-06-24 03:43
Core Viewpoint - Huabei has launched nine new cultural heritage-themed skins in collaboration with six museums, aiming to enhance young people's engagement with traditional culture and artifacts [1][7]. Group 1: Product Launch - Huabei introduced nine new cultural heritage skins, including notable artifacts such as the "Human Face Pattern Bronze Axe" from Shandong Museum and the "Green Glazed Dog" from Henan Museum [3][5]. - The initiative is part of Huabei's ongoing "Cultural Heritage Protection Plan," which has seen the launch of a total of 30 cultural heritage skins since December 2024 [7]. Group 2: Cultural Engagement - The cultural heritage skins have become a platform for young users to learn about traditional culture, with over 300 knowledge points acquired through the "Cultural Heritage ID" section [7]. - Huabei has also established "Cultural Heritage Mini Classrooms" in collaboration with museums, achieving over 45 million views for its educational content [7]. Group 3: User Interaction - Young users actively engage with the cultural heritage skins, expressing their preferences and collecting various skins, which has led to a renewed interest in artifacts [7]. - The skins feature various positive affirmations and "good luck" phrases, which users share on social media, indicating a strong community interaction [7]. Group 4: Industry Context - The initiative aligns with the theme of International Museum Day, focusing on how museums can adapt to new technologies and engage younger audiences [8]. - The Shandong Museum's social service department emphasizes the importance of digital methods like cultural heritage skins to make artifacts more accessible and appealing to the youth [8].
南越王博物院“玩”出新花样,“铜承盘高足玉杯”登上花呗文物皮肤
Guang Zhou Ri Bao· 2025-05-18 05:57
Core Viewpoint - The collaboration between Huabei and various museums to launch cultural heritage-themed skins aims to engage young people with traditional culture through digital technology, aligning with the theme of the 49th International Museum Day, which focuses on the future of museums in a rapidly changing society [4][7]. Group 1: Cultural Heritage Engagement - On May 18, the 49th International Museum Day, the "Copper Plate High-foot Jade Cup" from the Southern Yue King Museum was featured on Huabei's cultural heritage skin, introducing this Western Han dynasty treasure to a younger audience [1]. - A total of six cultural artifacts from museums across six provinces and cities were launched alongside the Huabei skin, including notable items like the "Golden Cup of Eternal Stability" from the Old Summer Palace Museum and the "Sword of King Goujian" from Hubei Provincial Museum [1]. - As of now, 21 cultural artifacts from 12 provinces and cities have been showcased through Huabei skins, increasing visibility and appreciation among young people [3]. Group 2: Educational Initiatives - Huabei has partnered with museums to create the "Huabei Cultural Heritage Classroom," which uses interactive quizzes to share knowledge about cultural artifacts, enhancing educational outreach [4]. - The "Cultural Heritage ID" section on the Huabei skin page provides detailed information about the artifacts, including their history, materials, and interesting facts, making the experience more engaging for users [7]. - The initiative is seen as a positive attempt to resonate with contemporary society, allowing museums to fulfill their educational roles and encouraging young people to participate in the preservation and sharing of cultural heritage [7].