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象屿地产营销总经理孙群存离职!多个上海项目入市关键期遭遇人事变动
Sou Hu Cai Jing· 2025-08-12 04:49
随着房地产市场深度调整,融信等闽系房企面临流动性危机。2022年7月融信美元债违约,正式进入困境。2023年2月,孙群存加入金辉集团担任营销总经 理。然而金辉同样遭遇流动性压力,孙群存等多位高管相继离职。2023年9月,孙群存加盟象屿地产,担任集团营销中心总经理。 象屿地产正值关键发展节点,多个上海项目即将入市。然而在这一重要时刻,集团营销中心总经理孙群存却选择离职。这位85后营销高管的突然离开,为公 司的市场推进带来了不确定性。 孙群存毕业于天津大学工业工程专业,后获得南开大学企业管理硕士学位。2010年他以管培生身份加入华润置地,在华东大区从置业顾问成长为营销负责 人。2017年孙群存转投融信集团,历任营销总监、第四事业部助理总经理等职务。在融信任职期间,他见证了公司从百亿跨越至千亿的高速发展。2020年至 2021年,在他担任融信营销负责人期间,公司年销售额均超过1500亿元。 象屿地产的上海战略布局 象屿地产近年来将发展重心转向上海市场。2022年胡新立出任象屿地产董事长后,公司确立了"上海+厦门"双总部模式。这一战略调整改变了此前以福建为 大本营的发展格局,开始将更多资源投向长三角区域。 在土地获取 ...
抢占黄浦江黄金三角新时代主场,在东方硅谷收藏美好人生
Xin Lang Cai Jing· 2025-08-01 02:45
Core Insights - Shanghai's urban development is entering a 3.0 era, with the emergence of the D-zero Bay as a core engine for innovation and growth, supported by its strategic location and national innovation policies [1][3][4] - The D-zero Bay represents a shift from a traditional tripartite model to a more focused "unipolar radiation" pattern, enhancing Shanghai's position as a global technology innovation center [2][3] Group 1: Urban Development and Economic Strategy - The development of Shanghai is characterized by a "flywheel effect," where the Huangpu River serves as a catalyst for economic growth, transitioning through three key phases: 1.0 (financial focus), 2.0 (cultural and digital expansion), and now 3.0 (technology innovation) [2][3] - The D-zero Bay is a result of the convergence of national innovation strategies, urban transformation, and the release of academic resources, creating a trillion-yuan industrial cluster in cutting-edge fields like AI and renewable energy [3][6] Group 2: Innovation Ecosystem - The Zhizhu High-tech Zone exemplifies a successful model akin to the Stanford-Silicon Valley synergy, integrating top universities with industry to foster innovation and entrepreneurship [6][8] - The collaboration between Shanghai Jiao Tong University and the Zhizhu High-tech Zone, involving a 100 million RMB investment for a concept validation center, aims to accelerate the transformation of industrial achievements [10] Group 3: Residential Development - The Xiangyu Tianyu Orchid project is positioned as a premium residential community that caters to the needs of high-achieving professionals, emphasizing a serene and culturally rich living environment [11][17] - The project is strategically located near the largest artificial lake in Shanghai, promoting an ecological and lifestyle-oriented development approach [11][15] Group 4: Lifestyle and Community - The D-zero Bay and the surrounding areas are designed to create a harmonious balance between work, ecology, and lifestyle, appealing to elite residents seeking a high-quality living experience [18] - The development philosophy of Xiangyu Real Estate focuses on integrating industry and ecology, ensuring that residential projects contribute to the overall urban upgrade and community well-being [18]