Core Insights - The 17th National Nutrition Science Conference of the Chinese Nutrition Society was held in Beijing, celebrating its 80th anniversary, with nearly 3,000 experts discussing "Nutritional Innovation - Promoting High-Quality Development of National Health" [1] - The 9th Chinese Nutrition Society Science and Technology Award recognized two projects for their technological innovation and social value, marking a breakthrough in the grain and oil industry [1][6] - The awarded projects focus on the industrialization of key technologies related to soybean protein and plant sterols, contributing to the upgrade of the entire industry chain and promoting the development of high-value health products [6] Project Highlights - The project "Key Technology Innovation and Industrialization of Soybean Protein and Plant Sterols Based on Nutritional Health Needs" fills a gap in clinical trial data for plant protein and chronic disease intervention in the Chinese population [6] - The project "Food Nutrition Digital Technology and Application Promotion" also received recognition, showcasing the successful transition from research to industry [6] Health Benefits of Plant Sterols - Plant sterols are recognized for their health benefits, particularly in lowering low-density lipoprotein cholesterol levels through competitive absorption with cholesterol [7] - Research confirmed the positive effects of combining plant sterols with phospholipids on lipid metabolism and oxidative stress, providing scientific evidence for their use in functional foods and dietary supplements [7] Product Development - The "Golden Fish Fengyitang" brand launched by Yihai Kerry aims to address health issues among overweight and obese populations, as well as cardiovascular disease patients, by integrating health management into daily meals [10] - The product line includes glycerol diester oil, plant sterol series, and low GI rice and flour products, which have received positive feedback from experts [11] Research and Development Investment - Yihai Kerry has invested significantly in research and development since establishing its R&D center in Shanghai in 2009, with over 300 scientists and thousands of patents [15] - The company collaborates with research institutions and universities to foster innovation and has established the National Nutrition Research Fund to support research projects [15][20] National Nutrition Research Fund - The fund has supported over 4,000 researchers and has initiated 40 research projects aimed at improving nutrition supply and health levels in China [16][20] - The fifth phase of the fund focuses on various research directions, including the development of functional foods and health claims [23]

Group 1 - Yihai Kerry Golden Dragon Fish is expanding into the beverage sector with its new health brand "Jinlongyu Fengyitang," focusing on functional foods derived from natural ingredients [1] - The brand aims to address health needs through "Eastern food therapy," emphasizing the extraction of functional nutrients from plants [1] - The product lineup includes plant sterol protein drinks, in addition to previous offerings like original soy milk and brown rice soy milk [1] Group 2 - Other beverage brands are also innovating, with Yuanqi Forest launching its first sparkling wine, "Lang," featuring zero sugar, zero fat, and zero purine options [2] - Wangwang and Wanglaoji have introduced new electrolyte drinks targeting hydration needs, with specific nutritional benefits highlighted [5] - Suntory and Guanfang Shanzha Tree have released plant-based drinks incorporating hawthorn, promoting a lifestyle of relaxation and wellness [6] Group 3 - The plant beverage market is gaining attention but currently holds only about one-fourth of the market share compared to sugar-free tea, indicating a significant gap [10] - Recent data shows that plant beverages account for approximately 18% of the sales revenue of sugar-free ready-to-drink tea, maintaining a consistent ratio in market share [10] - The overall beverage industry is showing signs of recovery, with expectations for improved performance as the peak season approaches [10]