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住宿行业迎“最火五一”:数千家酒店连续3天满房,民宿预订量创历史新高
Xin Lang Cai Jing· 2025-05-06 14:22
Group 1: Travel and Tourism Data - During the five-day May Day holiday, 314 million domestic trips were made in China, representing a year-on-year increase of 6.4% [1] - Domestic tourists spent a total of 180.27 billion yuan during the holiday, marking an 8.0% increase compared to the previous year [1] Group 2: Hotel Industry Performance - Huazhu Group reported that its hotels received nearly 6.3 million guests during the May Day holiday, 1.3 times more than the same period last year [2] - The overall hotel occupancy rate exceeded 84%, with peak occupancy reaching 97% from May 1 to May 3, and on May 2, occupancy hit 103% [2] - Jinjiang Hotels (China) reported nearly 8.9 million guests from April 30 to May 4, a 13% increase year-on-year, with over 5,000 hotels fully booked for three consecutive days [2] Group 3: Performance in Smaller Cities - Many third and fourth-tier cities showed strong growth, with cities like Bengbu, Huaihua, and Yangjiang reporting hotel occupancy rates exceeding 100% [3] - Jinjiang Hotels noted that the average occupancy rate in Qianjiang reached 104%, the highest in the country during the holiday [3] Group 4: Resort and Vacation Destination Success - The Atlantis Sanya hotel achieved an average occupancy rate of 94% during the holiday, with 120,000 visitors [4] - Several Club Med resorts reported occupancy rates exceeding 95% during the holiday period [4] Group 5: Inbound Tourism Growth - Huazhu Group received over 43,000 foreign guests during the holiday, 1.75 times more than last year [6] - Jinjiang Hotels reported a 4.7 times increase in foreign guests compared to the previous year, with top source countries including Russia, South Korea, and Thailand [6] Group 6: Rise of the Homestay Industry - Tujia reported that the homestay industry experienced its "hottest May Day" with a booking increase of over 30% compared to last year [7] - Popular destinations for homestays included Chengdu and Chongqing, with Guangdong becoming the top province for homestay bookings [7] Group 7: Impact of Music Events - Numerous concerts and music festivals contributed to increased homestay bookings, with some cities experiencing booking increases of over 80% due to local events [8]
“五一”假期文旅市场火热,酒店迎来客流高峰,多个度假村连日满房
Group 1 - The domestic tourism market in China experienced significant growth during the "May Day" holiday, with 314 million domestic trips taken, representing a year-on-year increase of 6.4% [1] - Total spending by domestic tourists reached 180.27 billion yuan, marking an 8.0% increase compared to the previous year [1] - Hotel occupancy rates during the holiday exceeded 84%, with peak occupancy reaching 97% from May 1 to May 3, and on May 2, occupancy rates reached 103% [1] Group 2 - Smaller cities saw a strong performance, with several third and fourth-tier cities reporting hotel occupancy rates above 100%, such as Bengbu and Liao Yang [2] - The implementation of a 240-hour visa-free transit policy contributed to a notable increase in inbound tourism, with over 43,000 foreign guests hosted by Huazhu Group, a 75% increase year-on-year [2] - Fosun Tourism's resorts, including Atlantis Sanya, reported high occupancy rates of 94% during the holiday, with various entertainment activities enhancing guest experiences [2] Group 3 - The Taicang Alps International Resort welcomed nearly 30,000 visitors during the holiday, with the Alps Snow World attracting around 20,000 guests [3] - The Mediterranean Daydream Resort in Taicang achieved an average occupancy rate of 96% from May 1 to May 4, with full occupancy from May 1 to May 3 [3] - The opening of a high-speed train route from Hong Kong to Guilin significantly boosted the revenue of Guilin resorts, which saw a 248% year-on-year increase [3]