中国整形美容协会常务副秘书长曹德全表示，以上举措，不仅能让消费者透过项目名称读懂技术本 质，还有望解决医疗机构之间"同名不同价"" 同价不同质"的混乱，建立起跨机构比价的统一标尺。但 消费者仍要认识到，美容整形本质是医疗行为，再规范的价格体系也替代不了医疗安全，若有进行美容 整形的需求，要选择正规医疗机构、有经验的医生就诊。 值得关注的是，立项指南考虑到美容技术迭代快的特点，允许有条件的医疗机构自行设立加收项、 扩展项，并报当地医保部门备案。对此，曹德全认为，通过设置新技术项目，有助于医院引进新技术、 新材料，更快将创新成果转化为服务，让消费者能及时享受到前沿技术。 据了解，下一步，国家医保局将指导各省医保局参考立项指南，指导有条件的医疗机构按照公平合 理、诚实信用、质价均等的原则自主合理制定价格，并及时向社会公开公示。 近年来，从日常护肤领域的光子嫩肤、热玛吉等非手术项目，到隆鼻、隆乳等整形手术，"悦己消 费"需求持续释放，美容整形市场规模不断扩容。与此同时，美容整形行业收费乱象仍然比较突出，一 些医美机构宣传低价、隐形加价等问题深受诟病。 为统一规范美容整形项目，引导医疗机构自主合理定价，助力构建更加规范 ...

Core Points - The National Healthcare Security Administration (NHSA) has released a guideline for the pricing of cosmetic surgery services, aiming to standardize and regulate the pricing of cosmetic procedures [1][2] - The guideline includes 101 cosmetic surgery projects, such as injection fees, rhinoplasty fees, and fat transfer fees, with a focus on clear and understandable naming conventions for services [1][3] - The guideline introduces a policy for additional charges for revision surgeries, recognizing the increased technical demands and time required for such procedures [2] Group 1 - The guideline standardizes the naming of cosmetic surgery services, making it easier for patients to understand the procedures and associated costs [1][3] - It includes new pricing projects for "reduction tension suturing" and "incision cosmetic modification," encouraging medical institutions to minimize scar formation through advanced techniques [3] - Most of the cosmetic procedures outlined in the guideline are not covered by health insurance and are considered out-of-pocket expenses, allowing medical institutions to set their own pricing [3] Group 2 - The guideline addresses the issue of varying quality among medical institutions in the cosmetic surgery field, which can lead to unsatisfactory results for patients [2] - It emphasizes the importance of transparency and fairness in pricing, encouraging institutions to publicly disclose their pricing structures [3] - The NHSA aims to guide provincial healthcare authorities to adopt the guidelines and assist qualified medical institutions in setting reasonable prices based on quality and service [3]