从雪域高原到西子湖畔 这场"杭州特色伴手礼"评选，始于4月底，历时两个多月，由杭州市消保委牵头，旨在为"放心消费在杭 州"再添一把火，也为中国消费者协会"共筑满意消费"主题与浙江省"消保助力消费"行动写下生动注 脚。据悉，今年的活动评选格外"卷"。近两百家企业报名，101款候选产品同台竞技，最终只有59件拿 到"城市名片"入场券。 在这一过程中，高原苹果汁凭借"海拔3000米、0添加"的双重光环一路突围，最终脱颖而出，成为官方 认证的"城市名片"。与它并肩出道的，还有海康微影声呐探鱼器、网易有道AI答疑笔等"黑科技"新 贵。"我们把'黑科技'和'爱心帮扶'写进评选标准，让伴手礼不仅有面子，更有里子！"杭州市消保委相 关负责人说。于是，千岛威酱钻进700米山洞慢酿10个月，残疾人艺术家把十二生肖做成软萌冰箱贴， 而高原苹果汁则成为"生态+帮扶"的鲜活注脚，将雪域高原的清甜直接递到杭州市民的手掌心。 据了解，作为消费帮扶产品，高原苹果汁目前在河坊街上的"遇上雅江"的门店有售。与此同时，淘宝、 抖音等平台同步开售。通过参与此次活动，"遇上雅江"高原苹果汁将成为官方背书的伴手礼，走进千家 万户。陈玲俐表示，"一瓶果汁 ...

Core Viewpoint - The "2025 Hangzhou Specialty Products Souvenir" evaluation event aims to enhance consumer confidence in Hangzhou by selecting representative local souvenirs, showcasing the city's unique cultural and technological attributes [1][2] Group 1: Event Overview - The Hangzhou Consumer Rights Protection Committee organized the evaluation event, attracting participation from 133 local enterprises across various sectors including tea, food, cultural innovation, technology, and public welfare [1] - A total of 101 products were shortlisted for on-site evaluation, assessed by a panel of experts from diverse fields based on six criteria: regional sense, quality, cultural sense, recognition, satisfaction, and convenience [1] Group 2: Featured Products - The event highlighted traditional products with local characteristics, such as Jing Mountain tea gift sets and premium West Lake Longjing tea, reflecting Hangzhou's rich tea culture [1] - Innovative products incorporating technology, like sonar fish finders, were also showcased, emphasizing Hangzhou's identity as a tech city [1][2] Group 3: Social Responsibility and Cultural Value - The evaluation incorporated elements of "love and support," aiming to convey warmth and care through the souvenirs, with products like Qian Dao Wei sauce and highland apple juice representing local culture and agricultural support [2] - The event serves as a platform for local enterprises to showcase their strengths and brand image, with a commitment to developing the souvenir industry towards high quality, cultural value, and social responsibility [2]