证券代码：002815 证券简称：崇达技术 编号：2025-005 崇达技术股份有限公司 投资者关系活动记录表 | | 特定对象调研 ☐分析师会议 | | --- | --- | | | ☐媒体采访 ☐业绩说明会 | | 投资者关系活 | ☐新闻发布会 ☐路演活动 | | 动类别 | ☐现场参观 | | | 其他（线上会议） | | | 幸福阶乘基金、小忠资本、盈勤集团、远东宏信、个人投资者 3 人、深圳国诚投资、中 | | | 信证券、中泰证券、长城证券、摩根士丹利基金、平安基金、睿郡资产、汇添富基金、 | | 参与单位名称 | 东方财富证券、中庚基金、易方达基金、财通证券、中银基金、融通基金、海富通基金、 | | | 财通基金、交银施罗德基金、富国基金 | | 时间 | 2025 年 8 月 4 日-8 月 8 日 | | 地点 | 崇达大厦，深圳市光明区凤凰街道东坑社区科能路（南延伸段）808 号 | | 上市公司接待 | 董事、副总经理、董事会秘书余忠 | | 人员姓名 | 证券事务代表朱琼华 | | | 1、请问公司2025年的主要驱动因素有哪些？谢谢。 | | | 答:依据Prismark报告 ...

Core Viewpoint - The company is experiencing strong demand for its products, particularly in the mobile phone, server, and communication sectors, which is expected to drive significant sales growth in 2025 [3][4]. Group 1: Company Performance and Market Outlook - The global printed circuit board (PCB) market is projected to grow by 6.8% in value and 7.0% in shipment volume in 2025 according to Prismark report [2]. - The company currently has an overall capacity utilization rate of approximately 85% [4]. - The company plans to enhance its production capacity by optimizing and expanding its facilities, including the construction of new plants in Zhuhai and Thailand [4][6]. Group 2: Sales Strategy and Customer Focus - The company aims to deepen its marketing strategy targeting major clients in key industries such as mobile phones, automotive, and servers, focusing on high-value orders [3][5]. - The company is actively managing its sales structure by eliminating loss-making orders and optimizing customer relationships to improve profit margins [5]. Group 3: Cost Management and Profitability - The company is implementing various measures to improve its gross profit margin, including enhancing material utilization and optimizing production processes [9]. - Strategies to mitigate rising raw material costs include dynamic cost monitoring, improving material efficiency, and selectively raising prices based on market conditions [9][8]. Group 4: Response to Tariffs and Market Diversification - Currently, approximately 10% of the company's revenue comes from the U.S. market, and the company is adapting to the changing tariff landscape by diversifying its market presence [10][11]. - The company is accelerating the establishment of overseas production bases to reduce tariff and logistics costs, thereby enhancing competitiveness in international markets [12].

Core Viewpoint - Company products are widely used in various fields including communication, industrial, automotive, and servers, with net profit contributions dynamically adjusting based on market demand, order structure, and cost changes [2] Group 1 - Current market conditions have led to strong domestic and international order demand, particularly in mobile phones, servers, and communications sectors [2] - The company anticipates rapid sales order growth in these downstream application areas by 2025 [2] - Market prices for high-layer boards in communication and server fields, high-density interconnect (HDI) boards for mobile phones, and integrated circuit (IC) substrates produced by subsidiaries are continuously rising [2] Group 2 - The company aims to deepen its marketing strategy targeting major clients in key industries such as mobile phones, automotive, and servers by 2025 [2] - There will be an increased focus on acquiring high-value-added orders and enhancing the professional capabilities of the sales team [2] - These strategies are intended to effectively fill the capacity gaps of newly commissioned factories [2]

Market Outlook - The global printed circuit board (PCB) market is expected to grow by 6.8% in value and 7.0% in shipment volume in 2025, driven by increased demand in sectors like mobile phones, servers, and communications [2][3] - The company anticipates a significant increase in sales orders in high-demand areas, particularly in mobile and server sectors, due to strong domestic and international order demand [2][3] Capacity and Production - Current overall capacity utilization is approximately 85% [3] - The company is accelerating the release of high-layer PCB capacity in its Zhuhai plants and is planning to establish a new HDI factory in Jiangmen to meet customer demand [3][5] - Ongoing construction of a production base in Thailand aims to enhance the overseas production network [3][5] Profitability Improvement Measures - The company is focusing on high-value customers and optimizing the sales structure to improve product gross margins [4][5] - Measures include managing loss-making orders, enhancing the sales team's capabilities, and implementing a performance-based incentive system [4][5] - Cost management initiatives are in place to reduce unit product costs and maintain competitive advantages [4][5] Response to Raw Material Cost Increases - The company is facing rising raw material costs, particularly for copper and other key materials, which have seen significant price increases since June 2024 [7][8] - Strategies to mitigate cost pressures include dynamic monitoring of costs, improving material utilization, and implementing price adjustments for certain products [7][8] U.S. Market Exposure and Tariff Impact - Currently, approximately 10% of the company's revenue comes from the U.S. market [9] - The company is actively diversifying its market presence to reduce reliance on the U.S. market, with domestic sales exceeding 50% [9][10] - Strategies to address U.S. tariffs include optimizing customer cooperation strategies and accelerating the establishment of overseas production bases [9][10]

Market Outlook - The global printed circuit board (PCB) market is expected to grow by 6.8% in value and 7.0% in shipment volume in 2025, driven by increased demand in sectors like mobile phones, servers, and communications [2] - The company anticipates a significant increase in sales orders in high-demand areas, particularly in high-layer boards for communications and servers, as well as high-density interconnect (HDI) boards for mobile phones [2] Capacity and Production - Current overall capacity utilization is approximately 85% [3] - The company is accelerating the release of high-layer PCB capacity in its Zhuhai plants and is planning to establish a new HDI factory in Jiangmen to meet customer demand [3][4] - Ongoing construction of a production base in Thailand aims to enhance the overseas production network [3] Profitability Improvement Measures - The company is focusing on high-value customers and orders, optimizing the sales structure by eliminating loss-making orders and increasing the proportion of high-margin orders [4] - Strengthening the sales team by recruiting experienced professionals and implementing performance incentives to boost sales efficiency [4] - Enhancing cost management through standardized cost control measures and improving material utilization [5] - Innovating product offerings to meet high-value customer demands, particularly in high-frequency and high-reliability PCB products [5] Financial Strategy - The company aims to improve operational performance to support the conversion of convertible bonds, ensuring a stable cash flow for repayment [6] - A flexible exit strategy for convertible bonds will be maintained, adapting to market conditions and investor needs [6] Raw Material Cost Management - The company is facing rising raw material costs, particularly for copper and other key materials, and is implementing measures to mitigate these pressures [7] - Strategies include dynamic cost monitoring, improving material efficiency, and selectively raising prices for certain products [8] U.S. Market Exposure - Currently, approximately 10% of the company's revenue comes from the U.S. market [9] - The company is diversifying its market presence to reduce reliance on the U.S. market, with domestic sales exceeding 50% [9] - Strategies to address U.S. tariffs include optimizing customer cooperation terms and accelerating the establishment of overseas production bases [10]