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“烟火气”与“国际范”齐飞 成都郫都商务交出新答卷
Sou Hu Cai Jing· 2025-06-24 10:38
Core Viewpoint - Chengdu's Pidu District is focusing on economic indicators, boosting consumption, and optimizing enterprise services to achieve high-quality regional economic development by 2025, showcasing a blend of local culture and international appeal [1]. Group 1: Economic Initiatives - The "Ten-Minute Departure Tax Refund" service at Chengdu's Florence Town leads the Southwest region, enhancing consumer experience [3]. - Pidu plans to distribute over 20 million yuan in consumption subsidies across various categories, including home appliances and automobiles, and organize over 100 promotional events throughout the year [3]. - The district aims to facilitate the export of local products, such as the "Pixian Douban" sauce, through collaborative efforts and policy support, achieving significant brand exposure at international events [7]. Group 2: Technological and Cultural Integration - The introduction of AI systems in supermarkets allows for seamless shopping experiences, with over 100 locations established in Chengdu [3]. - Traditional craftsmanship, such as the "handmade sun-dried noodles," is being modernized and marketed through e-commerce platforms, generating over 20 million yuan in annual sales [3]. - The district's focus on cultural promotion alongside product sales aims to enhance the global presence of local brands [7]. Group 3: Business Support and Development - The district's business bureau has implemented a "policy express" service model to streamline support for enterprises, with plans to allocate over 60 million yuan in policy funds to benefit more than 130 companies [10]. - Regular visits to foreign trade and key industry enterprises are conducted to address challenges and improve service efficiency, achieving a 95% resolution rate for business requests [10]. - The establishment of e-commerce training and resource matching activities aims to strengthen the local e-commerce ecosystem and support high-quality service development [10].
成都商业法则,万物皆可CP
Mei Ri Jing Ji Xin Wen· 2025-05-28 07:16
每经记者|余洋 每经编辑|唐元 当Z世代开始用CityWalk丈量城市,当网红打卡进化成朋友圈生活方式,"业态融合"已突破商业体的物理边界,化作城市发展的魔法配方。 在这场消费升级的浪潮中,成都不再满足于简单的业态叠加,而是像调制一锅麻辣鲜香的火锅,让文化、商业与生活发生奇妙的化学反应。在成都,商业空 间是流动的剧场,产品是文化转译的密码,产业链条则是永不停歇的创新引擎。 你品,火锅容纳万千食材、"吃得巴适"的魔力,可不就是"万物皆可CP"的神级操作? 空间叙事:从消费容器到情感链接 在空间价值重构的探索中,成都展现出超前的"场景营造"智慧。 以陈麻婆豆腐川西民居店为代表的空间重构,本质是对传统餐饮场所的认知革命。其创新之处在于将"明厨亮灶"的透明性转化为文化展演舞台,通过实时烹 饪、非遗技艺、民俗表演,构建出沉浸式消费剧场。 这种空间叙事策略打破了"前店后厂"的物理区隔,让文化生产与商业消费形成共生关系。顾客候餐时的驻足观赏,既完成文化认知植入,又自然转化为消费 决策。 空间思维同样延伸至宠物经济领域。保利时光里的犬岛公园以33种宠物友好植物构建生态剧场,蓝黄交织的跑道精准呼应犬类视觉感知,精细化分区的社交 ...