Summary of the Conference Call for Dengkang Oral Care Company Overview - **Company**: Dengkang Oral Care - **Industry**: Oral Care Products Key Points and Arguments Sales Performance - In Q2, online channel sales decreased month-over-month due to strategic adjustments but still showed year-over-year growth. The offline channel benefited from the promotion of the "7-Day Repair Toothpaste," leading to significant sales growth. The company expects to achieve over 50% channel distribution in Q3 and aims for 90% by year-end [2][5] - The "7-Day Repair Toothpaste" has a gross margin approximately 30% higher than other toothpastes, with a net profit margin improvement of over ten percentage points, targeting sensitive and high-income consumers in major cities [2][8] New Product Launches - The new "Keratin Toothpaste," launched in August 2025, has shown excellent performance within two weeks, with the company aiming to leverage this product to drive e-commerce growth, particularly on platforms like Douyin [6][18] - The company plans to increase the proportion of mid-to-high-end products to enhance profitability, with a target of achieving over 10% market share in 2025 and 15%-20% in 2026 for offline sales [7][11] E-commerce Strategy - The e-commerce strategy focuses on high-quality development, reducing traffic spending on Douyin while maintaining a natural growth rate of 20%-30%. The company emphasizes strengthening warehousing and shelf e-commerce, particularly on profitable platforms like Tmall and JD [13][14] - In H1 2025, the overall e-commerce profitability remained stable compared to the previous year, with Douyin showing slight improvements in net profit margin [16] Market Position and Competition - Dengkang Oral Care aims to become the second-largest player in the industry within three years and to narrow the gap with the market leader within five years, contingent on maintaining growth trends and no significant issues with competitors [3][24] - The company has seen its market share in the offline segment grow from over 8% in 2024 to nearly 10% in 2025, while competitors are experiencing declines [22][25] Future Outlook - The company anticipates a significant improvement in offline profitability by 2026, while online profitability may improve due to adjustments in traffic costs [17] - Dengkang Oral Care plans to focus on promoting the "Keratin Toothpaste" and gradually introduce higher-end products, adapting to market conditions and consumer acceptance [19][20] Financial Metrics - The gross margin for the "Keratin Toothpaste" is estimated to be between 80% and 90%, higher than previous products [21] - Online sales accounted for approximately 35%-36% of total revenue in H1 2025, with expectations to reach around 40% in the following year [28] Additional Insights - The company has launched 15 new products in 2025, with a focus on the "Keratin Toothpaste" and "Huanglian Toothpaste," targeting different market segments [18] - The competitive landscape in e-commerce is challenging, with competitors facing losses, while Dengkang maintains a focus on stable profitability despite slower growth [22] This summary encapsulates the key insights from the conference call, highlighting Dengkang Oral Care's strategic initiatives, market performance, and future outlook in the oral care industry.

Core Insights - Chongqing aims to establish a digital trading platform centered around "Chinese Huanglian" and achieve an industrial chain output value exceeding 3 billion yuan [1][2] Group 1: Industry Development - Chongqing is a major production area for traditional Chinese medicine, with Huanglian cultivation covering nearly 100,000 acres, accounting for approximately 60% of national demand [1] - The city promotes standardized ecological planting of Huanglian, implementing integrated pest management and organic fertilizer use [1] - A comprehensive product system has been developed, utilizing all parts of Huanglian for various products, including traditional Chinese medicine, food, and daily chemical products [1] Group 2: Brand and Market Strategy - The "Shizhu Huanglian" regional public brand has been established, recognized as one of the top 100 public brands in traditional Chinese medicine [2] - A collaborative model involving leading enterprises, cooperatives, and farmers has been adopted, with 10 leading enterprises and 25 cooperatives developed [2] - The "China Huanglian Trading Market" in Shizhu has seen annual transaction volumes exceeding 1 billion yuan, establishing a new market development pattern [2] Group 3: Future Initiatives - A high-quality development conference for the Huanglian industry will be held on August 28-29, aiming to enhance the industry's national influence [2]