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浙江历史经典产业展亮相大阪世博会
Mei Ri Shang Bao· 2025-07-08 22:25
Core Insights - The 2025 Osaka Kansai Expo will feature a prominent Chinese pavilion inspired by "Chinese Book Simplification," covering an area of 3,500 square meters, making it one of the most anticipated foreign self-built pavilions [1] - The "Zhejiang Week," starting on July 12, will showcase the "Zhejiang Historical Classic Industry Exhibition," highlighting the province's historical industries and cultural heritage [1] - Zhejiang's historical classic industries, including tea, silk, traditional Chinese medicine, and more, are recognized for their cultural significance and global reputation, with silk production accounting for half of China's total and tea exports leading the nation [1] Exhibition Structure - The exhibition is divided into two main sections: "Source of Jiangnan, Continuation of Culture" and "Craftsmanship and Innovation," showcasing both historical roots and contemporary innovations in Zhejiang's classic industries [2] - The first section features traditional crafts like carving and Qingci, while the second section utilizes multimedia and innovative products to present the revitalization of traditional culture [2] Masterpieces and Artisans - The exhibition will display works from 12 national and provincial intangible cultural heritage inheritors and master artisans, including notable pieces like Huangyang wood carving and Longquan Qingci [3] - Featured artisans include Yu Jinsun, Lu Guangzheng, and Ji Xigui, showcasing the depth of Zhejiang's traditional craftsmanship [3] Interactive Experience - An interactive area will allow visitors to engage with traditional practices, such as a Song-style tea ceremony led by a national-level tea artist and demonstrations of Hangzhou embroidery techniques [4] - Attendees can also create their own herbal sachets, enhancing their sensory experience of Zhejiang's cultural heritage [4] Cultural Consumption Matrix - Over 20 brands from Zhejiang's historical classic industries will form a cultural consumption matrix, promoting innovative products that blend tradition with modern consumer trends [5] - Examples include collaborative gift boxes and new beverage offerings that revitalize traditional crafts and stimulate cultural consumption [5] Aesthetic Design - The exhibition design incorporates Jiangnan aesthetics, creating a harmonious environment that reflects the region's natural beauty and cultural depth [6] - The layout features distinct spatial layers and integrates traditional elements with modern exhibition techniques, providing an immersive experience for visitors [6]
上海这些商圈人气从何而来?各种新场景新玩法在升级
Sou Hu Cai Jing· 2025-06-28 00:55
Group 1 - Shanghai is upgrading its commercial districts, focusing on structural adjustment and quality improvement to enhance its global competitiveness as an international consumption center [1] - The "Expansion of Consumption in Shanghai Commercial Districts" event was launched at Wujiaochang Bailian, indicating a strategic initiative to attract more businesses and consumers [1] - The Yangpu District is targeting the youth consumer group by creating a unique "二次元" (two-dimensional) themed commercial district, which includes various themed shopping venues and cultural events [4] Group 2 - The Bailian ZX Zaoquchang has attracted over 800,000 visitors since its opening, with a weekend peak foot traffic increase of nearly 200% and a 90% share of the 90s generation among its customers [3] - The "商圈消费券" (commercial district consumption vouchers) have driven sales exceeding 5 billion yuan, highlighting their effectiveness in boosting consumer spending [5][8] - The "五五购物节" (55 Shopping Festival) has recorded a total offline consumption of 378.5 billion yuan, with a daily average of 6.76 billion yuan, marking a 10% year-on-year growth [7][8]
国产美妆开启线上+线下融合发展新阶段
Yang Shi Wang· 2025-06-25 02:20
原标题:国产美妆开启线上+线下融合发展新阶段 2022年12月,花西子全球首家旗舰店"西湖隐园"在杭州落成,迈出品牌线下拓展的第一步。在过去 的三年里,花西子持续探索海内外线下市场。 6月22日,中国美妆品牌花西子全新线下门店在上海徐家汇商圈港汇恒隆广场正式启幕,这是花西 子的上海首店,也是花西子全国首家购物中心店。开业当天,花西子还特邀上海用户参与剪彩,共同见 证新店落成的重要时刻。 如今,花西子上海首店的正式开业,标志着花西子国内市场迈入线上线下融合发展的新阶段。随 着"首店经济"的蓬勃发展,消费新动能不断释放,花西子未来两年将在一线和新一线城市持续拓展线下 门店和专柜,依托于购物中心和百货业态持续深耕,这将成为花西子线下业务拓展的重要抓手。 此次上海首店的落成,标志着花西子迈入线上线下融合发展的新阶段。品牌将依托上海这座汇聚全 球资源、融合多元文化的国际都市,深度链接海内外的消费者,进一步深化打造零距离、专业化、沉浸 式的美妆消费体验,同时也为品牌全球化发展持续注入新动能。 首店启幕+新品首发 打造东方雅新消费体验 花西子上海首店巧妙将轩窗、琉璃、花影等元素与园林造景艺术相融合,中心柜台则以东方明珠、 ...
上海首店开业,花西子线下布局提速
FBeauty未来迹· 2025-06-23 12:07
夏至刚至,没想到比天气先"热"起来的是花西子。 2 0 2 5年6月2 2日,上海港汇恒隆广场负一层迎来一个新面孔——花西子上海首店正式开业,即 使细雨濛濛也没能挡住大量消费者进店体验。 在轩窗勾勒的"琉璃花影壁"前,顾客李女士脱口而出:" 终于在线下看到了花西子! "而这句 朴素心声的背后,隐藏着大量值得挖掘的信息。 《FBe a u t y未来迹》经过实地采访和调研后发现,这个店虽然只有大约6 0平方米的面积,但对 花西子品牌的未来布局来说具有战略支点意义。 首先,从入驻商场来看,花西子选择的都是能进一步拉高品牌势能的价值高地。 公开资料显示,上海港汇恒隆广场于1 9 9 9年1 2月开业,其不仅是香港恒隆集团在中国大陆地 区首个集商场、办公楼及服务式公寓于一身的商业综合体,更被誉为中国高端购物中心的"开 山之作"。 自2 0 1 7年启动升级后,LV、Gu c c i、卡地亚等高端品牌以双层旗舰店形态入驻,使其成为众 多高端品牌在上海的战略要地。花西子所在的B1层被定位为"高端美妆香氛专区",成为香奈 儿、迪奥、希思黎、祖·玛珑等国际一线品牌独立门店或精品柜的聚集地。此外,恒隆广场还 以"首店经济"为引 ...
浙江山区县观察:高质量发展何以“个性化”?
Zhong Guo Xin Wen Wang· 2025-06-01 08:23
中新网丽水6月1日电(傅飞扬)浙西南山区,瓯江蜿蜒而过,滋养着"九山半水半分田"的丽水。 2025年,是"绿水青山就是金山银山"理念提出20周年,也是丽水撤地设市25周年。眼下,丽水各县 (市、区)立足自身资源禀赋,不断让生态"高颜值"转化为经济"高价值",书写绿色高质量发展的时代答 卷。 生态禀赋"解码"山区发展 清晨的瓯江薄雾氤氲,晨光穿透云层洒在江面,泛起粼粼金光。丽水莲都区古堰画乡的青石板路上,今 年22岁的吴官骏带领游客穿过拥有1500多年历史的通济堰。"我是本地人,小时候常在这片江滩玩耍, 没想到如今成了国家4A级景区。" 2025年5月,游客在古堰画乡拍照留念。傅飞扬摄 2024年,莲都成为浙江省首批、丽水市首个山区海岛县调出县,该区巧借生态禀赋破解山区发展瓶颈, 迈向共同富裕新征程。 走进位于当地大港头镇的"行画共富工坊",画师们专注地创作画作。"我们的手绘油画远销欧美地区, 一幅画能卖到上千元,画师月收入最高可达1.5万元。"该工坊负责人陈瑶平介绍说,通过"艺术+产 业"模式,多年来,古堰画乡特色产业总产出近17亿元。 将"好生态"转化为"新经济",百姓享受起"家门口"的幸福日子。 在莲都区 ...
宝马持续押注中国市场,新世代将推出中国专属车型
2 1 Shi Ji Jing Ji Bao Dao· 2025-05-21 09:40
Group 1 - BMW remains committed to the Chinese market despite a challenging first quarter, launching a series of initiatives aimed at integrating Chinese culture into its new generation models [1][2] - The "BMW China Cultural Journey" will feature exclusive models tailored for the Chinese market, including a new operating system with a "24 Solar Terms" theme display [1] - BMW has introduced the "BMW Intangible Cultural Heritage Longquan Celadon Travel Tea Set" as the first product from its cultural journey, available on the MY BMW APP [1] Group 2 - BMW is increasing collaboration with Chinese companies, including partnerships with Huawei and Alibaba to enhance digital services and develop a customized AI engine [2] - The new generation models, based on a new electronic architecture, are set to begin production in 2025, with a launch in the Chinese market planned for 2026 [2] - Despite a 17.2% year-on-year decline in new car deliveries in China during the first quarter, BMW plans to introduce over 10 new BMW models and several MINI products in 2025, with more than 20 new models expected in 2026 and 2027 [2]
致敬千年匠心 探索现代设计
Ren Min Ri Bao· 2025-05-18 22:02
"能在伦敦看到像独龙毯这样的展品,我非常兴奋。"伦敦大学亚非学院亚洲艺术策展讲师戴维·弗朗西 斯曾多次到访中国,在云南、四川等地研学。他表示,中国积极传承发展传统手工艺,这种坚守传统、 与时代共进步的理念与实践令人钦佩。 近日,2025年伦敦工艺周中国国家馆以"天工开物"为主题,展出一系列极具中国特色的手工艺作品,给 当地观众留下深刻印象。展览包括"天工开物中国工艺精品展""妈妈的针线活""安溪铁观音:一片神奇 的东方树叶"三大单元,呈现了中国传统工艺的文化传承与创新发展。 在主展区,独龙族织娘用7种植物染料织就的"彩虹毯",每平方厘米密布32根经纬线;苏州錾刻大师在 银壶表面雕出毫米级的《千里江山图》纹样;龙泉青瓷匠人精准控制窑温至1230摄氏度,令冰裂纹误差 小于0.5毫米……这些大都出自中国年轻艺术家之手的工艺品,让当地观众近距离感受中国手工艺"材 美、工巧、器韵、时宜"的独特魅力。 中国艺术与设计杂志社社长钱竹在一组精美的漆器茶具前向观众介绍,这组茶具的创作以北斗七星为灵 感,展现天人合一的哲学意境,并通过模块化设计使其适配现代生活场景。"如果说'天工'是造物主的 手稿,'开物'便是人类的批注。中国手 ...
为新世代车型再添“中国味”,“BMW中国文化之旅”启动系列创新行动
Zhong Guo Jing Ji Wang· 2025-05-15 09:14
2025年"BMW中国文化之旅"要整"新活儿"。5月15日,宝马中国宣布,今年将遵循"创新+责任"的 新思维,启动一系列的创新行动,通过"为宝马新世代设计非遗+智能概念性文创"等四大举措,为宝马 新世代中国专属车型再添"中国味"。 据悉,该活动将于5月启动非遗传承人的遴选,6月至9月将展开创意工作坊与原型开发,10月到12 月进入项目成果发布阶段。遴选标准为:非遗项目需具有可大批量转化和生产的可行性、传承人需具备 创新意识,能适应跨界合作,以及将优先选择国家级或省级非遗代表性传承人。 该项目将结合宝马的工业设计与清华美院的设计力量,推动非遗的活态传承与国际化传播,打造兼 具文化韵味、智能创新与用户体验的跨界作品,为当代"非遗走入现代生活"打造引领性的范式探索。 第二个举措是7月开启大运河文化河南段探访,聚焦隋唐大运河沿线的中原腹地,延续"传承点亮未 来"主题,开启"行走四千年"的中华文明溯源探访。 大运河是世界遗产,代表"联结"与"出行"。2024年,由中国教育发展基金会——宝马爱心基金资 助,由宝马中国与中国文化和旅游部中外文化交流中心联合主办的"BMW中国文化之旅大运河文化保护 教育公益项目"正式启动,重 ...
文博日历丨何为影青?这抹中式“薄荷曼波”好清新~
Yang Shi Xin Wen· 2025-05-13 02:09
央视新闻客户端全新拓展"新闻+服务"平 联合全国博物馆推出文博科普产品《文博E 每天认识一件文物,如果想与它见面,还可 文末按钮,一键预约进馆。 从"感动"到"行动",《文博日历》与您 伴。 名称:影青菊瓣纹盖罐 年代:宋 尺寸: 底径4.8, 通高8.3 (单位:厘米) 收藏单位:中国(海南)南海博物馆 ·卷首语 - 1 y lies 青色能有多美? 青色是古人眼中春天的灵魂色 如王安石笔下的"稍见青青色,还从柳上归" 青色承载着东方器物的温润美学 如窑炉里的青瓷 这件盖罐的青,你会如何形容它? 三个看点带你认识 影青菊瓣纹盖罐 中式"薄荷曼波" 一眼清凉! 初夏已至 清新自然的薄荷曼波风 又开始流行起来了 穿搭、家居等 处处可以看到它的身影 "薄荷曼波"指将清凉的薄荷绿与随性自由的曼波舞融合在一起,形成让人松弛又愉悦的低饱和度绿色系搭配。 千百年前的宋代 这件影青菊瓣纹盖罐 也"穿"上了薄荷曼波风 让人一眼清凉 这一身薄荷曼波的外衣 "青如玉、明如镜" 好似江南烟雨后的一泓碧水 清冷中透出温润 美 A r 这身外衣其实是青白釉 釉质含铁量低 釉色介于青白之间 因而得名青白釉 罐盖、罐身均饰有凸起的菊瓣纹 ...
千年经典向新行|龙泉青瓷:釉色万千 古韵新篇
Yang Shi Wang· 2025-05-03 16:11
Core Viewpoint - Longquan Celadon, a significant part of Chinese culture and history, has a legacy of over 1700 years and is recognized as a globalized Chinese product since the Song Dynasty, with its traditional firing techniques being the first ceramic item listed as a UNESCO intangible cultural heritage [1][20]. Group 1: Historical Significance - Longquan Celadon has been produced since the Three Kingdoms and Jin Dynasties, with the Longquan kiln becoming one of the five famous kilns in China during the Song Dynasty [9]. - The traditional firing technique of Longquan Celadon has been preserved in Xitou Village, Zhejiang, which houses the largest active ancient dragon kiln group in the world [1][2]. Group 2: Craftsmanship and Techniques - The firing process involves nearly 30 hours of wood-firing, resulting in over 1000 pieces of celadon being produced, showcasing the craftsmanship involved [2][4]. - The dragon kiln's unique structure allows for varying oxygen levels, which affects the quality of the ceramics produced, with temperatures reaching up to 1300 degrees Celsius [6]. Group 3: Cultural Heritage and Innovation - The Longquan Celadon firing technique is recognized as a national intangible cultural heritage, with efforts to ensure its continuation and understanding among the public [7]. - Recent innovations include the revival of lost techniques, such as the ice crack pattern, which was successfully restored after extensive research and experimentation [11][12]. Group 4: Modern Adaptations and Market Trends - Young artisans are integrating modern design with traditional techniques, aiming to connect Longquan Celadon with contemporary aesthetics and market demands [16][18]. - The introduction of digital modeling and 3D printing technologies is enabling personalized production, making Longquan Celadon more accessible to a broader audience [18]. Group 5: Global Recognition - Longquan Celadon has gained international recognition, being featured in high-profile events such as the G20 Summit and the Beijing Winter Olympics, symbolizing its journey from historical roots to global presence [20].