比青瓷历史更为悠久的，是宝剑。作为中国著名宝剑产地，"龙泉"二字自古便与锋芒和侠气相连。每当向外国友人介绍家乡时，我总会说，龙泉 不仅是一座城市，更是一段仍在延续的文明史。 记忆里，回家过年曾是一场翻山越岭的艰难跋涉。从北京到杭州，再到龙泉。进入浙西南地区后，盘山公路蜿蜒曲折，常常是夜里出发、天亮抵 达。如今，高铁、机场便利出行，高速、隧道贯通群山。天堑变通途，在这里成为力证。 新华社杭州2月14日电 题：青山入眼处 中国万里春 新华社记者金晶 飞机穿过云层的一刻，一大片青山绿水映入眼帘。这是我第一次从高空俯瞰这片"故乡"的土地。当飞机在新近建成的丽水机场稳稳着陆，我知道 距离我的家乡——浙江龙泉，已经不远。 在龙泉，曾经遍布乱石和杂草的江岸，如今修建起连续成片的生态绿道。新华社记者金晶 摄 近乡情怯。作为一名驻外记者，我在英国伦敦工作多年，对故乡的思念从未间断。每当走进大英博物馆中国馆区，那一大面墙橱柜里陈列的龙泉 青瓷，诉说着延续千年的东方审美，总会让我停下脚步，静静端详。龙泉青瓷传统烧制技艺，于2009年入选联合国教科文组织《人类非物质文化 遗产代表作名录》。 在知名品牌"沈广隆"宝剑产业园内，非遗代表 ...

记忆里，回家过年曾是一场翻山越岭的艰难跋涉。从北京到杭州，再到龙泉。进入浙西南地区后，盘山 公路蜿蜒曲折，常常是夜里出发、天亮抵达。如今，高铁、机场便利出行，高速、隧道贯通群山。天堑 变通途，在这里成为力证。 走进龙泉青瓷小镇，柴窑的烟火与现代设计并存，年轻匠人学习古法的同时，积极尝试跨界创作与当代 转化。 如今，青瓷和宝剑都引入标准化生产和品牌运营，成为龙泉市的支柱产业。据统计，龙泉青瓷、宝剑相 关从业人员已达数万人，其中年轻从业者和文创设计力量占比逐年提升。 飞机穿过云层的一刻，一大片青山绿水映入眼帘。这是我第一次从高空俯瞰这片"故乡"的土地。当飞机 在新近建成的丽水机场稳稳着陆，我知道距离我的家乡——浙江龙泉，已经不远。 近乡情怯。作为一名驻外记者，我在英国伦敦工作多年，对故乡的思念从未间断。每当走进大英博物馆 中国馆区，那一大面墙橱柜里陈列的龙泉青瓷，诉说着延续千年的东方审美，总会让我停下脚步，静静 端详。龙泉青瓷传统烧制技艺，于2009年入选联合国教科文组织《人类非物质文化遗产代表作名录》。 比青瓷历史更为悠久的，是宝剑。作为中国著名宝剑产地，"龙泉"二字自古便与锋芒和侠气相连。每当 向外国友人介绍 ...

Group 1 - The core initiative of Hangzhou's Human Resources and Social Security Bureau is to enhance the construction of a high-skilled talent team through the "Ancient Skills, New Interpretation, Crafting the Future" exchange activity, focusing on innovation in the "master-apprentice" mechanism, digital empowerment of traditional crafts, and integration of vocational education with industry [1][2] - Young artisans are creatively merging traditional craftsmanship with modern aesthetics, as seen in the works produced by the younger generation in the Qingci (Celadon) studio, which are gaining wider recognition through digital platforms [1] - The sales performance of traditional crafts has significantly improved, with daily sales reaching 2,000 items and peak daily revenue exceeding 1 million yuan, demonstrating the successful engagement of younger audiences through innovative product offerings [1] Group 2 - The Longquan Celadon Sword Technician College is implementing a "full-chain talent cultivation" model, allowing students from various disciplines to engage in the entire process from creation to sales, thereby enhancing their market-relevant skills [2] - The Hangzhou Light Industry Technician College has established a "321" employment service mechanism, providing comprehensive support for students' job placements, which includes three employment guidance sessions, two job recommendations, and one-on-one guidance [2] - As of now, Hangzhou has established a total of 748 district-level, 316 municipal-level, 64 provincial-level, and 9 national-level skill master studios across over 90 vocational categories, forming a clear and complementary construction pattern [2] Group 3 - The Human Resources and Social Security Bureau of Hangzhou plans to continue connecting the "industrial chain" and "talent chain," positioning skill master studios as incubators for high-skilled talent to support local industrial development [3] - The city aims to leverage brand development and digital transformation as dual engines to achieve breakthroughs in technological research and craft innovation within skill master studios [3] - There is a focus on creating a number of regionally distinctive and industry-leading "golden brands" through these initiatives [3]

Core Viewpoint - Lishui, known for its natural beauty and rich cultural heritage, is emerging as a favored location for film and television productions, showcasing its unique appeal as a "natural film studio" [1][2][5] Natural Dimension: Unrefined Natural Texture - Lishui has a high forest coverage rate of 80.3% and is home to 3,573 peaks over 1,000 meters, making it a prime location for filming due to its stunning landscapes [2] - The region has hosted over 600 film and television productions, starting from the 1957 film "Phoenix Song" to recent popular series like "Snow in the Sword" and "Fragrant Rice" [1][2] Cultural Dimension: A Rich Narrative of Intangible Heritage and Ethnicity - Lishui boasts 7 world heritage sites, 21 national intangible cultural heritage projects, and numerous historical towns and villages, providing a deep cultural foundation for filmmakers [3] - The unique cultural elements, such as Longquan celadon and the She ethnic group's traditions, enhance the storytelling potential of films shot in the region [3] Industrial Dimension: Collaborative Innovation in Film and Tourism - The local government has implemented policies to support the film industry, including funding and service guarantees, which have led to successful productions gaining national recognition [5] - Lishui is transitioning from merely providing filming locations to offering comprehensive services across the entire film industry chain, with plans to develop high-recognition filming bases [5][6]

Core Viewpoint - The article highlights the revival and modernization of intangible cultural heritage (ICH) through the efforts of young creators and the integration of traditional skills with contemporary media, particularly short videos, to engage a broader audience and enhance the livelihoods of artisans [1][3][5]. Group 1: Young Creators and ICH - Young self-media creator Jiang Xunqian has become the seventh-generation inheritor of the "Datiehua" (Iron Flower) technique, emphasizing the importance of ICH in preserving cultural heritage [1]. - Jiang's short videos have significantly increased public interest in the "Datiehua" technique, with over 800 million views in a short period, showcasing the potential of digital platforms to revitalize traditional crafts [4][5]. - The interaction rate for short video accounts of ICH artisans is reported to be between 20% and 25%, indicating strong audience engagement [5][6]. Group 2: Innovative Approaches to ICH - Young creators are utilizing various innovative methods, such as cross-disciplinary collaborations and creative storytelling, to promote ICH, resulting in a surge of interest and participation [7]. - The "Running Parkour Noodles" project combines parkour with traditional ICH, achieving over 12 million likes on a single video, demonstrating the effectiveness of creative fusion in attracting attention [7]. - The "2025 Douyin ICH Data Report" indicates a 31% year-on-year increase in ICH-related videos, with 749.9 billion views, highlighting the growing popularity of ICH content among younger audiences [8]. Group 3: ICH and Tourism - The integration of ICH into the tourism sector is reshaping cultural experiences for young people, making travel more appealing and enriching [10][11]. - Chengdu's theater performances incorporate ICH elements, attracting a younger audience and fostering interest in traditional culture [10]. - The "Dujiangyan Water Festival," recognized as a national ICH, has been successfully marketed as a global tourism brand, showcasing the potential of ICH in enhancing local tourism [11][12].

Group 1 - Lishui, known as "China's Ecological First City," boasts a forest coverage rate of 80.3% and has led Zhejiang in ecological environment quality for 20 consecutive years [1] - The year 2025 marks the 20th anniversary of the "Lucid Waters and Lush Mountains are Invaluable Assets" concept and the 25th anniversary of Lishui's establishment as a city [1] - Lishui's counties are leveraging their ecological endowments to transform high ecological value into high economic value, contributing to green and high-quality development [1] Group 2 - The Lishui district of Liandu has become the first mountainous island county in Zhejiang to be removed from the list, utilizing its ecological advantages to overcome development bottlenecks [4] - The "Xinghua Gongfu Workshop" in Dapengtou Town produces hand-painted oil paintings, generating nearly 1.7 billion yuan in total output for the local specialty industry [4] - The local economy is benefiting from the "art + industry" model, with artists earning up to 15,000 yuan per month [4] Group 3 - In the Chikeng Ethnic Village, the hazelnut base is expected to increase collective income by 600,000 yuan annually and boost over 100 villagers' income by more than 1 million yuan [5] - Lishui is diversifying into new industries such as semiconductors, renewable energy, and digital economy, with 13 projects in the beautiful health industry attracting a total investment of 12.642 billion yuan [5] Group 4 - Longquan, known as the "Sword and Porcelain Capital," has a rich history in sword-making and porcelain, with its techniques recognized as part of UNESCO's intangible cultural heritage [6] - The Longquan Sword and Porcelain industry has over 7,500 operating entities and employs more than 30,000 people, showcasing a wide age range among artisans [8] Group 5 - The rice-fish co-culture system in Qingtian County has transformed local agriculture, with rice prices increasing significantly since its recognition as a global agricultural heritage [10][11] - The establishment of a multi-party participation mechanism has enhanced the production and sales of rice-fish products, raising prices by over 10 yuan per kilogram [10] - Qingtian has developed over 30 categories and 200 creative products related to the rice-fish co-culture, illustrating a successful ecological cycle [13] Group 6 - In 2024, Lishui's GDP reached 218.1 billion yuan, with a year-on-year growth of 6.6%, leading the province in income growth for urban, rural, and low-income households [14] - The city is effectively demonstrating the concept of "Lucid Waters and Lush Mountains are Invaluable Assets" through diverse development paths [14]

Core Viewpoint - The article discusses the evolution and modernization of traditional Chinese intangible cultural heritage (ICH) crafts, highlighting how younger generations of artisans are adapting these crafts to appeal to contemporary consumers and ensure their survival [2][10][28]. Group 1: Traditional Crafts and Their Challenges - The average age of the fifth batch of national-level ICH inheritors is 63, with less than 1% being under 40, indicating a generational gap in the transmission of these crafts [2][6]. - Traditional large-sized crafts, such as the "Dawu Mud Sculpture," limit circulation and accessibility, prompting younger artisans to create smaller, more marketable products [6][7]. Group 2: Modern Adaptations and Innovations - Artisans like Wu Man are incorporating modern elements into traditional crafts, such as creating small cultural products like whistles and fridge magnets, to engage younger audiences [6][7]. - The integration of technology and new media, such as short videos and social media platforms, is being utilized by ICH inheritors to reach a broader audience and promote their crafts [28][30]. Group 3: Community Engagement and Employment - Initiatives like the "Genius Mom" project support ICH leaders in training local women, enhancing their livelihoods through craft production [17][19]. - The "Dream Workshop" program has established 50 workshops across 22 provinces, creating job opportunities for over 80,000 women through various ICH crafts [21]. Group 4: The Role of Technology and New Media - The use of platforms like Douyin (TikTok) has seen a significant number of ICH inheritors under 30, indicating a shift towards younger demographics engaging with traditional crafts [28]. - Collaborations between ICH artisans and popular social media influencers are helping to revitalize interest in traditional crafts, making them more relevant to modern consumers [24][30].