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传媒行业月报:6月六款重点新游上线,《银与绯》、《龙魂旅人》表现突出-20250717
Wanlian Securities· 2025-07-17 10:24
Investment Rating - The industry is rated as "Outperforming the Market" with an expected increase of over 10% relative to the market index in the next six months [4][26]. Core Insights - In June 2025, six key mobile games were launched, with "Silver and Crimson" and "Dragon Soul Traveler" standing out in performance [1][10]. - "Silver and Crimson" achieved significant success due to its unique art style, user-friendly design, and global release strategy, reaching a peak download of 112,575 on June 28 and generating total revenue of $1,689,405 by July 15 [2][17]. - "Dragon Soul Traveler" features a Japanese light comedy style and has shown strong performance with a total revenue of $2,792,902 by July 15, despite being launched later than "Silver and Crimson" [3][20]. Summary by Sections New Game Releases - Six new mobile games were launched in June 2025, including titles from various publishers such as "Bubble Bubble" by Eagle Horn Network and "Final Fantasy 14: Crystal World" by Tencent [1][10]. Game Performance - "Silver and Crimson" has a unique dark gothic aesthetic and a strategy card RPG format, achieving a high user retention rate and ranking first in the App Store free charts in multiple regions [2][13]. - "Dragon Soul Traveler" employs a fragmented narrative and innovative gameplay, achieving a peak download of 113,674 on June 7 [3][22]. Investment Recommendations - The report suggests that the gaming license issuance will remain stable, and the market environment is expected to stabilize, making new game performances promising. It recommends focusing on quality game developers with innovative capabilities [24].
32款游戏决战暑期档,村里第二个「大学生」也要来了
3 6 Ke· 2025-06-10 04:18
Core Viewpoint - The summer gaming season of 2025 is expected to see a variety of new game releases, with notable titles from companies like Tencent, NetEase, and others, despite fewer high-profile launches compared to previous years [1]. Game Releases Overview - **Eagle Horn Network** is set to launch its first buyout multiplayer console game "Pao Mu Pao Mu" on June 2 [2]. - **NetEase** will release "Frostpunk: Last Home" on June 5, a mobile adaptation of the original game [9]. - **Tencent** has multiple titles lined up, including "Final Fantasy XIV: Crystal World" on June 19 and "Dragon Stone War" on June 26 [6][3]. - **Lingze Technology** is launching "Mingmo: Yuanshu Yu" on July 24, a soul-like action game [12]. - **Lilith Games** is expected to release "Far Light 84," a tactical shooting game, during the summer [14]. Notable Game Features - "Dragon Stone War" features 20 types of units and a unique battle interaction system, aiming to innovate within the SLG genre [3]. - "Final Fantasy XIV: Crystal World" introduces new gameplay features and a different monetization strategy compared to its original version [6]. - "Star Resonance," developed by Shanghai Baokela, is a two-dimensional MMORPG expected to launch in August, featuring multi-platform compatibility [7]. - "Frostpunk: Last Home" has adjusted its gameplay for mobile, offering both hardcore and casual modes [10]. Market Context - The summer gaming market is competitive, with several companies like Tencent and NetEase launching new titles, indicating a strategic push to capture player interest [1][27]. - The gaming industry is seeing a trend towards innovative gameplay mechanics and monetization strategies, as evidenced by the upcoming releases [6][10].