2026.02.06 本文字数：1416，阅读时长大约3分钟 作者 |第一财经 陆涵之 当地时间2月5日，亚马逊在盘后公布了2025年第四季度财报。财报显示，2025年第四季度亚马逊净销售 额增长14%至2134亿美元；净利润为212亿美元，同比增长了6%。亚马逊第四季度的北美销售额增速为 10%，国际部门营收增速为17%。 该公司核心业务亚马逊云AWS在第四季度实现了356亿美元的净销售额，同比增长24%。 亚马逊首席执行官安迪·贾西（Andy Jassy）表示："AWS业务增长24%（创13个季度以来最快增速）， 广告业务增长22%，北美和国际市场的实体店业务快速增长，芯片业务同比增长超过三位数——这些增 长得益于我们持续快速创新，并不断发现和解决客户痛点。" 此外，他还公布了2026年的投资计划。他表示，鉴于市场对现有产品和服务的强劲需求，以及人工智 能、芯片、机器人和近地轨道卫星等前沿领域的机遇，亚马逊预计2026年资本支出将达到2000亿美元， 并期待获得强劲的长期投资回报。 而在2025年，亚马逊全年的资本支出约为1310亿美元。受2026年资本支出大幅增长影响，亚马逊股价在 盘后跌超11%。 北 ...

2026.02. 06 当地时间2月5日，亚马逊在盘后公布了2025年第四季度财报。财报显示，2025年第四季度亚马逊净销售额增长14%至2134亿美元；净利润为212亿 美元，同比增长了6%。亚马逊第四季度的北美销售额增速为10%，国际部门营收增速为17%。 该公司核心业务亚马逊云AWS在第四季度实现了356亿美元的净销售额，同比增长24%。 亚马逊首席执行官安迪·贾西（Andy Jassy）表示："AWS业务增长24%（创13个季度以来最快增速），广告业务增长22%，北美和国际市场的实体 店业务快速增长，芯片业务同比增长超过三位数——这些增长得益于我们持续快速创新，并不断发现和解决客户痛点。" 此外，他还公布了2026年的投资计划。他表示，鉴于市场对现有产品和服务的强劲需求，以及人工智能、芯片、机器人和近地轨道卫星等前沿领域的机 遇，亚马逊预计2026年资本支出将达到2000亿美元，并期待获得强劲的长期投资回报。 而在2025年，亚马逊全年的资本支出约为1310亿美元。受2026年资本支出大幅增长影响，亚马逊股价在盘后跌超11%。 北美科技公司都在提高2026年的资本支出。除了亚马逊的大幅投入，谷歌母公司 ...

尽管AWS积压订单激增40%至2440亿美元，但市场被亚马逊2026年预计2000亿美元的天量资本开支吓退，股价盘后大跌11%。CFO预警低轨卫星项目 将在Q1带来10亿美元额外成本，严重拖累利润指引。但CEO辩护称巨额投入并非"唐吉诃德式狂想"，强调AI产能"只要安装就能变现"，并押注AI代理 重塑电商体验。 在刚刚结束的2025年第四季度财报电话会上，尽管亚马逊AWS跑出了三年最快增速，但市场被一个数字吓懵了—— 2026年预计约2000亿美元的资本 开支 。这个数字不仅比分析师预期的这一水平高出近40%，更是超过了谷歌刚刚宣布的1850亿美元上限。 在美股科技股正经历"AI恐慌"与杀估值的敏感时刻，亚马逊的这一指引引发了盘后股价超11%的剧烈震荡。然而，在长达一个小时的电话会议中，亚马 逊高管团队，特别是CEO Andy Jassy，用了大量篇幅来论证这种激进投入的必要性，并在自研芯片、AI变现逻辑以及与OpenAI的合作等方面释放了大 量增量信息。 2000亿美元花在哪？"我们在拼命地安装产能" Andy Jassy明确表示，这2000亿美元绝大部分将用于AWS，特别是AI基础设施。他的核心逻辑是： ...

Amazon increased the number of items it delivered to Prime members in the United States the same or next day by 30% in 2025.By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions .Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required.The company delivered over 8 billion items ...

Amazon set a new Prime speed record in 2025. On Tuesday, Amazon said that it delivered more than 13 billion items worldwide the same or next day last year, marking its fastest performance ever and the third consecutive year it has broken its record.Prime members in the US received over 8 billion same or next-day deliveries, a more than 30% increase from 2024. Groceries and everyday essentials accounted for about half of those orders, according to company data shared in a press release. Amazon said it deli ...

Core Insights - Amazon.ae is launching its annual Ramadan Sale from January 27 to February 14, featuring millions of deals across various categories including groceries, electronics, and fashion [1][8] Sales and Promotions - The sale will offer exclusive early access to Prime members starting January 27, with flexible payment options and instant bank discounts to enhance customer convenience during Ramadan [2][21] - Discounts of up to 50% are available on everyday essentials and groceries, with specific brands like Pampers and Nescafe included [10] - Kitchen and home appliances will see discounts of up to 50%, featuring brands such as Ninja and De'Longhi [11] - Electronics discounts reach up to 26% on items from brands like Samsung and Apple, while gaming products can be discounted by up to 29% [13] - Beauty and personal care products will have savings of up to 40%, with brands like L'Oreal Paris and Cetaphil participating [14][15] - Fashion items will be discounted by up to 35%, including brands like Calvin Klein and Michael Kors [16] Community and Social Responsibility - Amazon.ae is emphasizing community support during Ramadan, allowing customers to order Iftar boxes quickly via Amazon Now, which can also be sent to families in need [5][6][7] - The initiative aligns Amazon's logistics capabilities with social responsibility, reinforcing its commitment to value and social impact during the holy month [4][7] Delivery and Membership Benefits - Amazon Now offers rapid delivery options, with Prime members benefiting from free delivery on orders over Dhs25 and Rush 2-hour delivery on orders over Dhs100 [19][20] - Prime membership includes additional benefits such as free international delivery and access to Prime Video, available for Dhs16 per month or Dhs140 per year [20] Additional Savings Opportunities - Customers can maximize savings through instant bank discounts of up to 20% with specific credit cards, and Prime members can earn cashback on purchases [21][22] - Buy-Now, Pay-Later options are available, making larger purchases more manageable during the Ramadan season [22]

Core Insights - Amazon has launched its first Amazon Now site in the U.K., providing quick delivery services for groceries and everyday essentials [1][3] - The service allows for deliveries in as fast as 30 minutes in the Southwark area of London, following similar tests in Seattle and Philadelphia [3][4] Group 1: Quick Commerce Expansion - The initiative began in May 2025, originating from discussions in Bangalore about learning from markets like India and the UAE to bring quick commerce to Europe [3] - Amazon's operations lead for EU quick commerce highlighted the successful launch of the service for London customers [2][3] Group 2: Operational Strategy - Amazon is utilizing smaller, specialized facilities for efficient order fulfillment, strategically located near customer residences and workplaces [4] - This strategy aims to enhance employee safety, reduce delivery distances, and enable faster delivery times [4] Group 3: Retail Strategy and Competition - Amazon announced a new 229,000-square-foot megastore in Chicago, merging elements of a supermarket, big-box retailer, and showroom [6][7] - The size of the store indicates Amazon's view of physical retail as a critical component of its ecosystem rather than just a complement to eCommerce [7] - Physical stores provide advantages such as immediacy, sensory engagement, and serve as fulfillment hubs, returns centers, and data collection points [8]

Core Insights - The retail industry is expected to continue facing challenges in 2026, influenced by tariff upheaval and a surge in generative AI investments [1][2] - Retailers are likely to reevaluate their portfolios, focusing on strengths and innovation while divesting underperforming segments [3] - The distressed retail market indicates sectors under pressure, particularly the home industry, which has seen increased bankruptcies [4] Deal-Making Trends - In 2025, over 40 deals were tracked in the retail industry, primarily acquisitions or sales, with expectations for fewer but higher-value deals in 2026 [2] - Private equity firms are becoming more cautious, while international buyers are looking for U.S. market entry through acquisitions [3] Consumer Behavior - Consumers are expected to continue seeking value in 2026, influenced by a weakening job market and rising costs, with personal consumption expenditure growth predicted to slow to about 1.5% [11] - Spending at value retailers like Amazon and Costco has increased, with 11% and 12% growth respectively through November [12] AI Adoption - The retail industry is lagging in AI adoption but is expected to see growth in AI use cases as it catches up, with a significant year-over-year increase in AI-related online traffic during the 2025 holiday season [7][8] - Retailers are under pressure to demonstrate ROI from AI investments, with the industry still proving its value [9] Mall Evolution - Retail shopping centers are rebounding, with a focus on mixed-use projects and a shift in perception towards B-rated malls as viable investment opportunities [15][16] - The future of malls is seen as a reclassification rather than a comeback, with a broader ecosystem of uses beyond traditional retail [19] Pricing Dynamics - Pricing strategies will be scrutinized in 2026, with new laws requiring businesses to disclose the use of personal data for individualized pricing [20][21] - Retailers are advised to adopt best practices in AI pricing tools to avoid potential legal issues [23] Delivery Innovations - Big-box retailers are accelerating delivery strategies, with Amazon testing same-day delivery and Walmart employing a multi-channel approach to enhance speed [24][26] - The immediacy of obtaining goods is a key factor for consumers choosing in-store shopping over online options [27] Tariff Impacts - Tariff policies continue to create uncertainty, with retailers having pulled forward inventory purchases to mitigate impacts, but higher costs may lead to price increases for consumers [29][30] - Retailers like PVH Corp. have reported inventory cost increases attributed to tariffs, with plans to pass some costs onto consumers [31][32]

Core Insights - Alibaba (BABA) is facing ongoing challenges in its core e-commerce operations despite a strategic shift towards artificial intelligence investments [2] - The company reported a 5% year-over-year revenue growth to RMB247.8 billion in Q2 FY26, but profitability metrics have significantly deteriorated [2][9] Financial Performance - Non-GAAP earnings fell 71% year-over-year to RMB4.36 per American Depositary Share, underperforming analyst expectations by approximately 20% [3] - Operating income dropped 85% from RMB35.2 billion to RMB5.4 billion, indicating severe margin compression due to strategic investments [3] Competitive Landscape - The China commerce segment is experiencing heightened competition from PDD Holdings, ByteDance's Douyin, and JD.com, leading to costly defensive strategies for Alibaba [4] - Local e-commerce revenues grew 16% in Q2 FY26, supported by government consumption stimulus, but this growth necessitated increased marketing expenditures and aggressive subsidies [4] Strategic Investments - Alibaba announced plans to expand its instant commerce infrastructure through its Cainiao logistics arm, with new or expanded warehouses in 31 cities by January 2026 [5] - The company reported negative free cash flow of RMB21.8 billion last quarter, driven by an 80% year-over-year increase in capital spending, raising concerns about sustaining investments in AI and logistics [5] Rival Developments - Amazon has rapidly expanded its quick commerce operations, establishing over 300 micro-fulfillment centers in India, with a 25% month-over-month growth in daily orders since September 2025 [6] - JD.com surpassed 700 million annual active customers, achieving significant growth in its JD NOW instant retail platform, contrasting with Alibaba's mounting losses [7] Market Positioning - Both Amazon and JD.com face similar infrastructure cost pressures as Alibaba but are better positioned to absorb these expenses due to stronger profitability and disciplined capital allocation [8] - Alibaba's stock has surged 30.3% over the past six months, outperforming the Zacks Internet – Commerce industry and the Zacks Retail-Wholesale sector [10] Valuation Metrics - Alibaba's stock is currently trading at a forward 12-month price/sales ratio of 2.23X, compared to the industry's 2.14X, with a Value Score of D [13] - The Zacks Consensus Estimate for fiscal 2026 earnings is projected at $6.42 per share, indicating a 28.7% year-over-year decline [16]

Core Insights - Amazon.com Inc. has launched Amazon Now, aimed at providing near-instant delivery in urban areas, potentially redefining convenience and impacting stock performance by 2026 [3][4] - The stock has been trading sideways despite strong fundamentals, and Amazon Now may serve as a catalyst for growth [4][7] Amazon Now's Impact on Business Model - Amazon Now focuses on speed and frequency, contrasting with traditional Prime delivery, which emphasizes next-day or two-day fulfillment [4] - The initiative is expected to increase order frequency, enhance consumer spending habits, and strengthen brand loyalty, thereby reinforcing the Prime ecosystem [5][6] - Amazon's mature logistics network provides a structural advantage, allowing the company to pursue ultra-fast delivery without jeopardizing its business model [5][6] Strategic Considerations - Amazon Now is viewed as a strategic upside rather than a necessity for the company's success, which is a crucial factor for risk-conscious investors [6][7] - Analysts maintain a positive outlook on Amazon, considering Amazon Now as a potential catalyst to break the current stock consolidation phase [7]