Core Concept - The emergence of generative AI is a key phenomenon, where AI exhibits human-like intelligence as model scales reach a critical point, leading to advancements towards Artificial General Intelligence (AGI) [1] Company Overview - Wu Dezhou, founder of "Zhi Jing Wei Zhi," has transitioned from roles at Huawei, Smartisan Technology, and ByteDance to entrepreneurship, driven by a desire to innovate in the AI eyewear space [3][4] - The company focuses on vertical sports scenarios, launching the BleeqUp brand, with its first AI sports glasses, BleeqUp Ranger, set to release in June [7][10] Product Features - BleeqUp Ranger is designed specifically for outdoor activities like cycling and hiking, featuring unique design elements such as a central camera for better photo angles and physical buttons for capturing media [8][10] - The glasses include advanced safety features, such as automatic video recording during emergencies, and are positioned as a multi-functional device combining sports eyewear, camera, and audio capabilities [29][38] Market Positioning - The company aims to carve out a niche in the competitive AI eyewear market, which is expected to see significant growth by 2025, with numerous brands entering the space [11][35] - Wu Dezhou believes that while general-purpose AI glasses face stiff competition from major smartphone manufacturers, there is a unique opportunity for startups in specialized vertical markets [10][21] Competitive Strategy - The core competitive advantage of "Zhi Jing Wei Zhi" lies in its focus on specific user scenarios, deep understanding of user needs, and continuous product iteration to enhance user experience [11][31][33] - The company draws parallels with Garmin in the smartwatch market, emphasizing the importance of specialized features over broad, generalized offerings [19][20] Future Outlook - The company anticipates a rapid evolution in AI eyewear technology, predicting that AI glasses will become a primary device for capturing sports activities, similar to how smartphones have become essential for photography [36][37] - Future developments will focus on optimizing battery life, enhancing AI capabilities in visual processing, and potentially expanding product lines to cater to various sports [40]

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作者获悉，BleeqUp是致敬未知推出的运动科技品牌，BleeqUp Ranger是新品牌首个产品，去年年初立 项启动，定位户外运动场景，将专业运动护目镜、高清AI相机、开放式定向音频耳机、实时对讲机深 度融合，并开发AI智能剪辑、危险识别等功能。今年的MWC上，BleeqUp也正式亮相，并于4月份在海 外开启了众筹。 致敬未知创始⼈兼CEO吴德周认为，AI运动拍摄眼镜的基础是传统的⼾外运动眼镜，Ray-Ban Meta的成 功，正是因为它⾸先是⼀款时尚的墨镜，然后才是⼀款智能设备，在项⽬启动初期致敬未知就明确必须 先做好传统⼾外运动眼镜。 AI大模型时代，智能眼镜开始崛起，并被部分品牌认为是AI的最佳载体。去年，Ray-Ban Meta眼镜的成 功，吸引了更多玩家的加入，这里有科技巨头，也有众多的创业公司。在今年年初的CES上，AI眼镜也 成为了展会关注的焦点产品。 值得一提的是，AI眼镜大军中，中国厂商率先掀起了"百镜大战"，成为这个新兴产业的主流玩家。此 前，作者曾独家报道了阿里投资的AR眼镜品牌"致敬未知"入局AI眼镜的消息，今天，作者进一步从内 部人士独家获悉，致敬未知与星创视界（宝岛眼镜⺟公司）签 ...