Coinbase 把中国人那套 996 学走了。 CEO Armstrong 在推特炫耀：纽约团队已经集结，加班加点开发 Everything Exchange（万能交易所），每天 9 点到 9 点，甚至更晚。 原本一条普通动态，却在评论区引发激烈分裂。欧美网友批评这是病态的过劳文化，亚洲网友却轻描淡写，"在中国很正常，没什么好炫耀的。" 然而 996 只是表象，背后是 Coinbase 真实的焦虑。 2025 年 Q1，Coinbase 净利润同比暴跌 94%，交易收入全面下滑；Q2 财报净利润为 14 亿美元，乍看之下很高，但这笔数字更多来自 Circle 投资的账面增 益，而非自身造血。 所以 Coinbase 真正的现货交易业务仍在塌缩，而 ETF、链上交易与 Robinhood 的合围，让这家曾经的"合规之王"，显得愈发被动。 这不是 Coinbase 独有的困境，交易所都在寻求更卷的 996 和更有利润空间的转型。 因为摆在 Coinbase 们桌上的问题愈发尖锐：加密交易所的黄金年代，还能延续多久？ 一、从华盛顿到华尔街 早在五六年前，Coinbase 就明白，若想走得更远，交易所绕不开四个字， ...

Rebranding and Product Updates - Base L2 has been rebranded to Base Chain, and Coinbase Wallet is now the Base app [1] - The Base app has been rebuilt into an "everything app" integrating Farcaster social, Zora-powered monetization, mini apps, payments, swaps, and encrypted chats [1] - The Base app is currently in invite-only beta [1] Key Features and Integrations - The home screen prioritizes community apps, featuring trending Farcaster mini apps and discovery categories [2] - The app integrates Zora coins, allowing any post to become a tradable token, with market cap stats displayed under posts [2] - Users can link their Coinbase account to fund their Base wallet with USD or crypto holdings [3] - The app includes a Chat hub for DMing followers and interacting with onchain AI assistants [4] - The app supports swaps, sending, requesting, and claiming funds via tap-to-pay and links [4] User Experience and Potential Issues - The Base app is described as smooth, easy to onboard to, and packed with onchain experiences [4] - The app focuses on providing various activities, such as launching a coin and trading, within a few clicks [5] - Early issues included difficulties transferring crypto from Coinbase and accessing certain mini apps [5]

Core Insights - Imagen Network has integrated with Coinbase Wallet, enhancing accessibility to its AI-powered social tools for a wider Web3 audience [1][3] - The integration allows users to store, send, and interact with the IMAGE token directly within the Coinbase Wallet interface, facilitating decentralized app connectivity and multichain interaction [2][3] - Imagen Network combines content ownership, AI personalization, and economic coordination within a decentralized infrastructure, promoting community-driven networking [3][6] Company Overview - Imagen Network is a decentralized social platform that merges AI content generation with blockchain technology, providing users with creative control and data ownership [6] - The platform employs tools like adaptive filters and tokenized engagement to foster secure and expressive community interactions [6] - The integration with Coinbase Wallet is expected to reduce barriers to onboarding and strengthen cross-chain accessibility for a growing global community [3][4]

Product Development & Launch - Coinbase Wallet launched Base App, a crypto superapp integrating trading, earning, chatting, and building functionalities [1] - Plasma initiated a public token sale and testnet [1] - Sonic Labs released Spoark, an AI no-code builder [1] Web3 & Institutional Adoption - Cosmos shared a roadmap focused on onboarding Web2 institutions [1]

Group 1 - Coinbase is rebranding its application from Coinbase Wallet to Base App, aiming to consolidate social, chat, payment, and trading functions into one platform [1] - The Base blockchain, launched by Coinbase approximately two years ago, has become increasingly important, generating millions of dollars in revenue and forming a core part of the company's payment strategy [1] - The download rates for popular crypto wallet applications have slowed, with Coinbase Wallet experiencing a 43% year-over-year decline in downloads, totaling 1 million in the second quarter [1] Group 2 - The Base App has introduced a quick checkout feature called Base Pay, allowing users to make fast payments similar to PayPal, with automatic saving of user information for seamless transactions on supported applications and websites [2] - The integrated "Log in with Base" feature in the Base App enables users to carry their account credentials for quick access to multiple online applications [2]

Product Launch - Coinbase launched the Base App, replacing Coinbase Wallet, integrating social features, trading, payments, and mini-apps [1] - The Base App beta launched on July 16, featuring a smart wallet and near-instant USDC payments via Base Pay [1]

Product Update - Coinbase Wallet rebranded to "Base app" [1] - Base app transforms into a comprehensive platform [1] - The platform integrates chat, app discovery, trading, and earning features [1]

Product Update - Coinbase Wallet is rebranding to the Base App [1] - The new Base App integrates trading, chat, social features, payments, and mini-apps into a unified experience [1]

Crypto Adoption & Coinbase Strategy - Coinbase Wallet is positioned as the future of crypto app stores [1] - Fantasy Top card games could be a catalyst for attracting new users to the crypto space (CT) [1] - Coinbase, as a major regulated exchange, is promoting card games to a tech-savvy demographic aged 16-40 [1] Potential Impact - The initiative has the potential to introduce crypto to a broad audience [1]

Partnerships & Integrations - Fantasy Top is featured on Coinbase Wallet Beta [1] - Fantasy App is integrated inside Coinbase wallet [1] Token Information - 1 $FAN is equivalent to $1 [1] Platform Migration - Speculation suggests Fantasy is moving to Base [1]