Core Viewpoint - Longli Technology's stock price closed at 20.04 yuan on July 29, 2025, reflecting a decline of 1.09% from the previous trading day, with a trading volume of 83,948 hands and a transaction amount of 168 million yuan [1] Company Overview - Longli Technology specializes in the research, production, and sales of backlight display modules, with applications in smartphones, tablets, and automotive displays [1] - The company operates within the optical optoelectronics sector, involving concepts such as AI glasses and glass substrates [1] Recent Developments - On July 29, Longli Technology hosted an institutional research meeting with firms like GF Fund and Bank of China Fund, focusing on the market prospects of LIPO technology and the development of its automotive display business [1] - The company disclosed that LIPO technology enhances the structural strength and sealing of OLED modules, with expectations that the shipment of small and medium-sized OLEDs will exceed 1 billion units by 2025 [1] - In the automotive sector, Longli Technology has established partnerships with several tier 1 clients, and the application of Mini-LED technology is accelerating [1] Financial Metrics - As of July 29, 2025, Longli Technology's total market capitalization is 4.579 billion yuan, with a circulating market value of 3.152 billion yuan [1] - On the same day, the net outflow of main funds for Longli Technology was 2.1425 million yuan [1]

Group 1: Car Display Business Development - The demand for in-car display products is expected to continue growing, driven by advancements in smart driving and autonomous driving technologies [2] - The domestic new energy market is experiencing rapid growth, with increasing penetration of smart cockpits and a shift towards personalized, convenient, and multimodal human-machine interaction [2] - Mini-LED technology is gaining traction in the automotive display sector due to its impressive display effects and energy-saving features, meeting the demand for new display technologies [2] - The company aims to leverage its Mini-LED technology advantages to enhance R&D capabilities in automotive display technology and accelerate the commercialization of cutting-edge technologies [2] Group 2: Response to OLED Technology - The global consumer electronics market is projected to maintain growth, prompting the company to innovate in OLED display technologies since 2022 [3] - The LIPO technology, developed over three years, has received high recognition from clients and is now entering mass production, expected to positively impact the company's performance [3] - As products evolve towards higher precision, lighter weight, and greater integration, the market demand for LTPO technology is anticipated to increase [3]

Group 1: Business Development and Technology - The company's vehicle display business is rapidly developing due to the promotion of new energy vehicles and the increasing penetration of intelligent cockpits, with Mini-LED technology meeting the demand for new display solutions [2] - The company has established strong partnerships with tier 1 clients such as Continental, Faurecia, and Visteon, as well as end customers like BYD, NIO, and Geely, which has accelerated the growth of its vehicle display business [2] - The company plans to leverage its first-mover advantage in Mini-LED technology to further expand its business [2] Group 2: LIPO Technology Market Outlook - According to Omdia, the shipment of small and medium-sized OLEDs is expected to exceed 1 billion units in 2025, covering devices like smartphones and AR/VR headsets [3] - LIPO technology, recognized for its advantages and already adopted by Apple, is anticipated to see a rapid increase in penetration, creating new market demand [3] - The company has been developing LIPO technology since 2022, and it is now entering mass production, which is expected to positively impact its performance [3] Group 3: Product Applications - The company's display products have successfully been applied in action cameras, with bulk deliveries made to clients such as DJI and GoPro [3] - The company aims to continue expanding its business coverage and deepen cooperation with various clients [3]

Group 1: Company Performance - In 2024, the company achieved a revenue of 1.32 billion CNY, a year-on-year increase of 28.64%, and a net profit attributable to shareholders of 106 million CNY, up 132.90% [2] - In Q1 2025, the company reported a revenue of 340.73 million CNY, a year-on-year growth of 15.18%, and a net profit of 30.61 million CNY, increasing by 51.88% [2] Group 2: Market Outlook for Automotive Display - The global automotive display panel shipment is expected to reach 232 million units in 2024, reflecting a year-on-year growth of 6.2% [2] - The trend towards intelligent, large-screen, multi-screen, high-definition, and interactive automotive displays is becoming increasingly significant [2] Group 3: Mini-LED Technology - Mini-LED technology is anticipated to have a broad market space due to its excellent display effects and energy-saving features [2] - The company is positioned as a leading enterprise in Mini-LED automotive backlight display technology, leveraging its advantages in technology reserves, patents, and mass production [3] Group 4: LIPO Technology Market and Company Strategy - The shipment of small and medium-sized OLEDs is projected to exceed 1 billion units in 2025, covering devices such as smartphones and AR/VR headsets [3] - The company began developing LIPO technology in 2022, which has received high recognition from clients and is now entering mass production [3]

Investment Rating - The report assigns a "Buy" rating for the company with a target price of 27.6 CNY, indicating a potential upside from the current price of 18.16 CNY [5]. Core Viewpoints - The company has shown a strong recovery in profitability, achieving a net profit of 45.67 million CNY in 2023, compared to a loss in previous years, and is expected to continue this upward trend with projected profits of 103.46 million CNY in 2024 [4][25]. - The Mini LED backlight module market is expected to grow significantly, with a forecasted market size of 125 billion CNY by 2026, driven by the technology's advantages over traditional LCD displays [2][4]. - The company has established a strong competitive position in the Mini LED backlight module industry, leveraging its technological capabilities, customer relationships, and cost advantages [2][4]. Summary by Sections Company Overview - The company, established in 2007, specializes in the development, production, and sales of LED backlight display modules and has transitioned to focus on OLED narrow bezel technology [13][16]. - The company has formed partnerships with major players in the display industry, including BOE and TCL, and has a strong presence in various application fields such as mobile communications and automotive displays [13][16]. Mini LED Backlight Business - The company is positioned in the midstream segment of the Mini LED backlight module industry, focusing on design and manufacturing [34]. - The global Mini LED market is rapidly expanding, with significant growth expected in applications across consumer electronics, automotive displays, and VR devices [2][40]. - The company has invested heavily in Mini LED technology since 2016, achieving several technological breakthroughs and establishing a solid customer base [2][34]. OLED Narrow Bezel Technology - OLED technology is becoming the mainstream choice for small-sized displays, with a projected global penetration rate of 55% in smartphones by 2024 [3]. - The company has early investments in LIPO technology, which enhances the performance and reliability of OLED displays, positioning it well for future growth in this segment [3][4]. Financial Performance - The company experienced a decline in revenue from 2021 to 2023 but has successfully turned around its profitability, with a significant increase in gross margin from 6.4% in 2022 to 13.06% in 2023 [4][28]. - The company’s revenue is projected to grow to 1.3 billion CNY in 2024, with continued growth expected in subsequent years [4][25]. Research and Development - The company maintains a strong focus on R&D, with expenses constituting around 5% to 7% of revenue from 2021 to 2023, and has filed numerous patents in the Mini LED and Micro LED fields [28][30]. - The company is actively working on several innovative projects aimed at enhancing its product offerings and maintaining its competitive edge in the market [33].