Investment Rating - The investment rating for the company is "Accumulate" [6] Core Views - The domestic projection market is optimizing, with the company maintaining a leading position in retail market share at 31.0% in Q2 2025, reflecting a year-on-year increase of 4.7 percentage points [2] - The company is expanding its overseas market presence, with significant growth in Amazon sales in France (+83%), Germany (+175%), and Italy (+173%) in Q2 2025 [2] - The company is diversifying into new business areas such as automotive and commercial projections, which are expected to contribute to future growth [2] Financial Performance - For H1 2025, the company reported revenue of 1.63 billion yuan, a year-on-year increase of 1.6%, and a net profit of 89 million yuan, up 2062.3% [1] - The gross margin for Q2 2025 was 32.6%, an increase of 2.4 percentage points, while the net profit margin improved to 3.2%, up 4.5 percentage points [3] - The company expects net profits to grow to 280 million yuan in 2025, 552 million yuan in 2026, and 833 million yuan in 2027, with corresponding dynamic P/E ratios of 31.9x, 16.3x, and 10.8x [4] Market Position and Strategy - The company is focusing on enhancing production efficiency, R&D innovation, and supply chain improvements to optimize resource allocation and cost control [3] - The company has launched new products in overseas markets, including the MoGo4 and MoGo4Laser, which have received multiple awards and are expected to drive market share growth [2] - The automotive projection business is gaining traction, with products being integrated into various vehicle models, creating a comprehensive in-car projection solution [2]