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RDDT vs. META: Which Digital Advertising Stock Is a Better Buy?
ZACKS· 2025-12-16 18:21
Core Insights - Reddit (RDDT) and Meta Platforms (META) are prominent players in the digital advertising space, with RDDT emerging as a community-driven platform and META dominating through established platforms like Facebook and Instagram [1][2] Digital Advertising Market Overview - The global digital advertising market was valued at $488.4 million in 2024 and is projected to reach $1,164.25 million by 2030, with a CAGR of 15.4% from 2025 to 2030, benefiting both Reddit and META [2] Reddit (RDDT) Performance - Reddit is experiencing strong user engagement, with a 20% year-over-year increase in daily active users (116 million) and weekly active users (444 million) [5] - Advertising revenues for Reddit surged 74% year over year to $549 million in Q3 2025, driven by expanding advertiser relationships and a diversified customer base [4][12] - The company is enhancing its advertising tools, including Dynamic Product Ads and Reddit Pixel, which are contributing to increased advertiser adoption [3] Meta Platforms (META) Performance - Meta's advertising revenues increased by 25.6% year over year to $50.08 billion in Q3 2025, accounting for 97.7% of total revenues [8][12] - AI integration across platforms like Facebook and Instagram is driving user engagement, with a 5% increase in time spent on Facebook and a 30% increase on Threads [9] - Meta is leveraging its vast user data to enhance AI-powered creative tools, which are now available in over 200 countries [10] Stock Performance and Valuation - Over the past six months, Reddit's shares have surged 73.1%, while Meta's shares have declined by 7.8% [13] - RDDT shares are currently trading at a forward Price/Sales ratio of 14.14X, compared to META's 7.03X, indicating that both stocks are considered overvalued [16] - The Zacks Consensus Estimate for RDDT's 2025 earnings is $2.35 per share, reflecting a 170.57% year-over-year increase, while META's estimate is $23.43 per share, indicating a 1.80% decline [18] Conclusion - Reddit is positioned for greater upside potential due to rapid revenue growth and an expanding advertiser base, while META faces challenges in monetizing its AI investments amid stiff competition [21][22]
Reddit Surges 97% in the Past 6 Months: Is the Stock Worth Buying?
ZACKS· 2025-12-04 17:41
Core Insights - Reddit (RDDT) shares have surged 96.7% over the past six months, significantly outperforming the broader Zacks Computer & Technology sector, which rose 27.4% [1]. Group 1: Performance Comparison - Reddit's shares have outperformed peers such as Pinterest (PINS), Meta Platforms (META), and Snap (SNAP), with Pinterest shares dropping 18.8% and both Meta and Snap losing 6.6% in the same period [2]. Group 2: User Engagement and Revenue Growth - The company's strong performance is attributed to increased user engagement, with daily active users reaching 116 million and weekly active users at 444 million, both up 20% year over year [6]. - Average Revenue Per User (ARPU) increased by 41% year over year to $5.04, indicating effective monetization strategies [3]. - Advertising revenues surged 74% year over year to $549 million, driven by a growing active advertiser count, which expanded by over 75% year over year [11]. Group 3: AI and Advertising Tools - Reddit is leveraging AI-powered tools to enhance user engagement and search functionality, including the introduction of Reddit Answers, which has seen over 75 million weekly searches [7][8]. - The company has introduced new advertising tools such as Reddit Pixel, Conversion API (CAPI), and Dynamic Product Ads (DPA) to support campaign performance and attract more advertisers [10]. Group 4: Future Earnings Estimates - For Q4 2025, Reddit expects revenues between $655 million and $665 million, with a Zacks Consensus Estimate of $668.52 million, reflecting a year-over-year growth of 56.30% [12]. - The consensus estimate for earnings per share for Q4 is 97 cents, indicating a year-over-year growth of 169.44% [13]. - For the full year 2025, the revenue estimate is $2.12 billion, showing a year-over-year growth of 62.78% [13]. Group 5: Valuation and Investment Opportunity - Reddit's stock is currently trading at a premium, with a forward Price/Sales ratio of 14.44, higher than its median of 14.39 and the sector's average of 6.72 [14]. - The company holds a Zacks Rank 1 (Strong Buy) and a Growth Score of A, indicating a strong investment opportunity [17].
“美国贴吧”翻身记:亏了20年,创始人首次跻身亿万富豪
3 6 Ke· 2025-12-03 09:57
Core Insights - Reddit has achieved significant financial success, reporting a net profit of $163 million for the third quarter, marking its strongest financial performance to date and achieving profitability for five consecutive quarters [2] - CEO Steve Huffman has entered the billionaire ranks with a net worth of $1.2 billion, largely due to the company's robust advertising business, which accounted for 94% of total revenue [2][11] - The platform is positioning itself as a key player in the AI industry, charging for API access and signing lucrative deals with major companies like Google and OpenAI [14] Financial Performance - Reddit reported a net profit of $163 million for the third quarter, with stock prices rising 7.5% to $208.95, reflecting a year-over-year increase of 75% [2] - The advertising revenue reached $549 million in the last quarter, a significant increase from approximately $12-15 million when Huffman took over as CEO in 2015 [11] User Engagement and Growth - Reddit's daily active users have nearly doubled since the summer of 2023, with the platform now ranking as the seventh most visited website globally [3][6] - The platform has expanded its international reach, with a 31% increase in international daily active users over the past year due to the introduction of a translation feature supporting 30 languages [13] Strategic Initiatives - Huffman has implemented a content policy to improve user experience and attract advertisers, which included banning toxic content and introducing a mechanism to isolate offensive material [10] - The company has begun charging for API access, which was previously free, and has taken legal action against companies that scrape its data without permission [14] Future Outlook - Reddit aims to become an indispensable partner in the AI sector, leveraging its unique content to provide valuable data for AI model training [14] - The company is also exploring new features like "Reddit Answers," which aims to position the platform as a preferred search engine by providing AI-generated results based on user recommendations [15]
RDDT's AI Tools Gain Traction: Is Innovation Driving Top-Line Growth?
ZACKS· 2025-11-19 18:31
Core Insights - Reddit (RDDT) is experiencing significant growth due to its investment in AI-powered tools, leading to increased user engagement and revenue growth, with Q3 2025 revenues reaching $584.91 million, a 68% year-over-year increase [1][11] Financial Performance - In Q3 2025, Average Revenue Per User (ARPU) increased by 41% year-over-year to $5.04, indicating successful portfolio expansions that enhance monetization [2][11] - Reddit reported 116 million daily active users and 444 million weekly active users, both reflecting a 20% year-over-year growth [2] User Engagement and Features - The introduction of Reddit Answers, an AI-powered feature, is enhancing search functionality and user engagement [3] - Over 75 million users searched on Reddit weekly, highlighting the growing popularity of the search-led engagement features [4] - Reddit Pro tools for publishers were launched in September 2025, aimed at improving content sharing and engagement for media outlets [5] Competitive Landscape - Reddit faces competition from platforms like Pinterest (PINS) and Snap (SNAP), both of which are expanding their advertising capabilities in the digital ad market [6] - Snap reported strong engagement with augmented reality features, while Pinterest's AI investments have driven significant growth in visual search queries [7][8] Stock Performance and Valuation - RDDT shares have increased by 13.6% year-to-date, underperforming the broader Zacks Computer & Technology sector, which has returned 23% [9] - The forward 12-month Price/Sales ratio for RDDT is 12.29X, significantly higher than the sector average of 6.63X, indicating potential overvaluation [13] - The consensus estimate for 2025 earnings is $2.35 per share, reflecting a 170.57% year-over-year growth, with a recent increase of 26% over the past 30 days [15]
RDDT 12.97X P/S Suggests Premium Valuation: Should You Buy the Stock?
ZACKS· 2025-11-10 19:16
Core Insights - Reddit (RDDT) shares are trading at a premium with a forward 12-month Price/Sales (P/S) ratio of 12.97X, significantly higher than the Zacks Computer and Technology sector's 6.75X and the Zacks Internet - Software industry's 4.95X [1][8] - The company has seen a 19.1% increase in shares year-to-date, although this is below the broader Zacks Computer & Technology sector's rise of 24.2% [5] - Reddit's advertising revenue surged 74% year-over-year to $549 million, driven by a 75% increase in active advertisers [8][12] Financial Performance - RDDT's shares have outperformed peers like Pinterest (PINS), Meta Platforms (META), and Snap (SNAP), which have forward 12-month P/S ratios of 3.88X, 6.88X, and 2.13X respectively [2][8] - The company reported 116 million daily active users and 444 million weekly active users, both up 20% year-over-year [11] - Average Revenue Per User (ARPU) grew 41% year-over-year to $5.04, indicating effective monetization strategies [11] User Engagement and Growth Strategies - Reddit's expanding portfolio, including unique ad solutions like Dynamic Product Ads (DPA), has driven advertiser adoption and performance [12] - International growth is a focus, with ARPU rising 39% year-over-year to $1.84 in international markets [13] - The introduction of Reddit Answers has increased user engagement, with over 75 million weekly searches on the platform [14] AI and Technological Advancements - The company has invested in AI-powered tools to enhance user experience and community moderation, launching Reddit Pro tools for publishers [17][18] - These tools aim to improve content sharing and engagement for Reddit's 110 million daily active users [18] Future Outlook - For Q4 2025, Reddit expects revenues between $655 million and $665 million, with a Zacks Consensus Estimate of $668.07 million, reflecting a year-over-year growth of 56.20% [19] - The consensus earnings estimate is pegged at 98 cents per share, indicating a year-over-year growth of 172.22% [20] - The company's strong advertising business and improved user experience justify its premium valuation, supported by a Zacks Rank 1 (Strong Buy) and a Growth Score of A [21]
RDDT vs. SNAP: Which Social Media Stock Has More Upside Ahead?
ZACKS· 2025-11-06 19:16
Core Insights - Reddit (RDDT) and Snap (SNAP) are prominent social media platforms leveraging user engagement for digital advertising revenue [1][2] - The global digital advertising market is projected to grow from $488.4 million in 2024 to $1,164.25 million by 2030, with a CAGR of 15.4% from 2025 to 2030, benefiting both companies [2] Summary of Reddit (RDDT) - Reddit is experiencing strong user engagement, with increases in daily and weekly active users and Average Revenue Per User (ARPU) [3] - In Q3 2025, Reddit's advertising revenues surged 74% year-over-year to $549 million, driven by a 75% increase in active advertisers [4] - ARPU grew 41% year-over-year to $5.04 in Q3 2025, indicating effective monetization strategies [5] - Reddit Answers feature has gained popularity, with over 75 million weekly searches, enhancing user engagement and expanding reach to multiple languages [6] - The earnings estimate for Reddit in 2025 has risen by 25.6%, indicating strong growth potential [10][20] Summary of Snap (SNAP) - Snap is benefiting from improved advertising demand, with Q3 2025 advertising revenues rising 5% year-over-year to $1.32 billion, primarily from Direct Response advertising [7] - Snapchat has over 477 million daily active users, an 8% increase year-over-year, and 943 million monthly active users, a 7% increase year-over-year [8] - AR engagement remains robust, with over 8 billion daily uses of AR lenses and 350 million daily active users engaging with AR experiences [9] - Despite growth in user engagement and AR features, Snap faces challenges with weak brand advertising revenues and increased competition [13][21] Performance and Valuation Comparison - Year-to-date, Reddit shares have gained 20.1%, outperforming Snap, which has declined by 32.2% [12] - Reddit shares are currently trading at a forward Price/Sales ratio of 13.4X, significantly higher than Snap's 1.92X, indicating overvaluation for both [16] - The Zacks Consensus Estimate for Reddit's 2025 earnings is $2.35 per share, a 170.57% year-over-year increase, while Snap's estimate is 25 cents per share, reflecting a 13.79% decline [20] Conclusion - Reddit is positioned for greater upside potential due to its expanding advertising business and improved user experience, while Snap continues to struggle with brand advertising and competition [21][22]
Reddit(RDDT) - 2025 Q3 - Earnings Call Transcript
2025-10-30 22:00
Financial Data and Key Metrics Changes - Reddit reported total revenue of $585 million for Q3 2025, representing a 68% year-over-year increase [3][11][17] - The company achieved a net income of $163 million, with a net margin of 28%, an improvement of $133 million from the previous year [3][17][24] - Adjusted EBITDA margin reached 40%, marking the first time this profitability goal set at IPO was achieved [3][17][24] - Average revenue per user (ARPU) grew 41% year-over-year to $5.04 [19] Business Line Data and Key Metrics Changes - Advertising revenue grew 74% year-over-year to $549 million, driven by broad-based strength across objectives, verticals, and geographies [11][19] - Other revenue, including data licensing, reached $36 million, up 7% year-over-year [19] - The total active advertiser count expanded by over 75% year-over-year in Q3 [11] Market Data and Key Metrics Changes - Revenue growth in the U.S. was 67% year-over-year, while international revenue grew 74% [19] - The company reported 116 million daily active users (DAUQ) and 444.444 million weekly active users (WAUQ), both growing around 20% year-over-year [3] Company Strategy and Development Direction - Reddit's strategy focuses on enhancing user experience through product improvements, search capabilities, and international growth [5][8] - The company aims to grow app users by improving retention and diversifying traffic sources, including organic, paid, and publisher-driven [8] - Investments in advertising solutions and unique ad formats are intended to drive performance and efficiency for advertisers [12][15] Management's Comments on Operating Environment and Future Outlook - Management expressed optimism about the operating environment, noting stability but low visibility due to external factors like tariffs [72] - For Q4 2025, revenue is estimated to be between $655 million and $665 million, representing 53% to 55% year-over-year growth [24] - The company aims for a North Star adjusted EBITDA margin of over 50% in the medium term [75] Other Important Information - Reddit is focusing on improving onboarding experiences to enhance user engagement and retention [27][50] - The company is investing in tools for moderators to help grow and strengthen communities [5][6] Q&A Session Summary Question 1: User growth trends and traffic diversification - Management noted that product initiatives, including machine translation, were significant contributors to user growth, with a focus on improving the first session user experience [31][32] Question 2: Revenue opportunity from Reddit Pro - Reddit Pro is seen as a way to bring value to the platform by increasing engagement and potentially converting that into revenue [36][38] Question 3: Marketing spend and user acquisition - The company is currently spending low to mid-single digits as a percentage of revenue on marketing, with a focus on quality user acquisition [40] Question 4: Engagement of users acquired through performance ads - Management highlighted that brand campaigns have led to increased app installs and awareness, providing a foundation for future performance [44][46] Question 5: Simplified onboarding flow results - Early results from the simplified onboarding flow are expected soon, with a focus on streamlining the user experience [50] Question 6: LLM licensing and data value - Management stated that relationships with LLM companies are healthy, focusing on mutual benefits and enhancing user experiences [53][66]
Should You Buy, Sell, or Hold Reddit Stock Before Q3 Earnings Release?
ZACKS· 2025-10-28 15:46
Core Insights - Reddit (RDDT) is expected to report third-quarter 2025 revenues between $535 million and $545 million, reflecting a year-over-year growth of 54% to 56% with a midpoint of 55% [1] - The Zacks Consensus Estimate for revenues stands at $549.69 million, indicating a year-over-year growth of 57.80% [2] - Earnings per share are estimated at 52 cents, showing a significant year-over-year growth of 225% [2] Revenue Drivers - Increased ad sales and growing AI initiatives are anticipated to positively influence Reddit's third-quarter performance [3] - The advertising business is benefiting from innovations in ad products, automation, and tools like Reddit Insights and Community Add-Ons, which are expected to enhance advertiser performance [3][4] - Reddit Answers has seen substantial growth, with weekly users increasing from 1 million to 6 million, contributing to improved ad revenues [4] International Expansion - Reddit's international expansion, supported by machine translation in 23 languages, is a key growth driver, reaching new markets in Asia, Europe, and Latin America [5] Competitive Landscape - Reddit shares have increased by 34.2% year-to-date, outperforming the Zacks Computer & Technology sector and the Zacks Internet - Software industry [7] - Compared to peers like Meta Platforms, Pinterest, and Snap, Reddit has shown stronger performance in the advertising space [8] Stock Valuation - RDDT is trading at a premium with a forward Price/Sales ratio of 15.46X, significantly higher than the industry average of 5.63X and its peers [11] - The company's expanding portfolio has driven a 47% year-over-year increase in ARPU to $4.53, indicating effective monetization strategies [13] Product Innovations - The introduction of Dynamic Product Ads and automation tools has attracted more advertisers, enhancing campaign performance and ARPU [14] - New features like Reddit Pro and Community Intelligence tools have improved user engagement and brand interaction [16] Future Outlook - Reddit's prospects are bolstered by an expanding advertising business, a growing client base, and enhanced user experience through upgraded features [20]
4 Top-Ranked Technology Stocks Set to Beat Q3 Earnings Expectations
ZACKS· 2025-10-24 18:46
Industry Overview - The technology sector is experiencing strong growth driven by the adoption of Artificial Intelligence (AI), Generative AI (GenAI), and Agentic AI, alongside the digitalization wave fueled by AI and cloud computing [1] - There is a rising demand for high-bandwidth and low-latency networks (5G), as well as hardware components such as GPUs, AI accelerators, memory chips, and data center infrastructure [1][3] Earnings Outlook - Several technology stocks are expected to report quarterly results soon, with a focus on four companies: Meta Platforms (META), Reddit (RDDT), InterDigital (IDCC), and AMETEK (AME), which are well-positioned to exceed earnings estimates [2] - Meta Platforms anticipates third-quarter 2025 ad revenues of $48.5 billion, reflecting a 21.6% year-over-year growth, with earnings expected at $6.60 per share, indicating a 9.45% increase from the previous year [10][11] - Reddit projects revenues between $535 million and $545 million for the third quarter of 2025, suggesting a 57.8% year-over-year growth, with earnings expected at 52 cents per share, representing a 225% increase from the prior year [14] - InterDigital expects third-quarter earnings between $1.52 and $1.72 per share, with a consensus estimate of $1.79 per share, indicating a 9.8% growth year-over-year [16][17] - AMETEK forecasts mid-single-digit percentage growth in overall sales year-over-year, with adjusted earnings expected between $1.72 and $1.76 per share, reflecting a 4-6% increase from the previous year [19] Investment Trends - The demand for data center capacity is increasing due to escalating AI needs, prompting major cloud providers like Amazon, Alphabet, Microsoft, and Meta Platforms to invest significantly in AI-related infrastructure [4] - The semiconductor industry is witnessing robust growth, with semiconductor sales reaching $64.9 billion in August 2025, a 21.7% increase year-over-year [5] - The PC segment also saw growth, with IDC estimating 75.8 million units sold in the third quarter of 2025, up 9.4% year-over-year [6]
大行评级|花旗:上调Reddit目标价至250美元 给予“买入”评级
Ge Long Hui· 2025-10-21 15:23
Core Viewpoint - Citigroup has raised the target price for social media platform Reddit from $220 to $250, maintaining a "buy" rating, citing new advertising initiatives and the potential of Reddit Pro to attract more advertisers, along with the promotion of AI feature Reddit Answers to drive growth [1] Group 1 - Citigroup's target price increase for Reddit reflects confidence in the platform's advertising strategy [1] - The introduction of new advertising plans is expected to enhance advertiser engagement on Reddit [1] - The rollout of Reddit Answers, an AI-driven feature, is anticipated to contribute to the platform's growth [1]