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吉利,加速“出海”
Zhong Guo Ji Jin Bao· 2025-10-24 15:51
Core Viewpoint - Geely is accelerating its expansion into the European electric vehicle market, revealing a five-year development plan focused on the UK and broader Europe [2][4]. Group 1: Market Entry and Expansion Plans - Geely's first pure electric model, the Geely International EX5, has been launched in the UK, marking a significant milestone in its European strategy [4][5]. - The company aims to achieve annual sales of 100,000 units in the UK by 2030, with plans to increase its sales outlets from 25 to 40 by the end of 2025 and to 100 by the end of 2026 [5][7]. - Geely has been active in 12 European countries prior to entering the UK market, with plans to launch 15 new models in Europe over the next five years and establish over 1,000 sales outlets [9]. Group 2: Market Characteristics and Strategic Focus - The UK has become the largest market for new energy vehicles in Europe, aligning with Geely's development strategy [5]. - Geely's strategy emphasizes high standards and a mature system to penetrate core European markets such as Germany, France, Italy, and Spain [5][9]. - The company plans to leverage its existing partnerships and investments in the UK, including collaborations with London taxi companies and investments in brands like Lotus and Aston Martin [7][9]. Group 3: Technological and Sustainability Goals - Geely is committed to creating intelligent and sustainable vehicles, with a vision to lead in green and smart mobility [10][11]. - The company has invested over 250 billion yuan in R&D over the past 11 years, focusing on core technologies such as architecture, battery systems, and safety [10]. - Geely aims for carbon neutrality by 2045, with a reported 23.5% reduction in carbon emissions per vehicle by mid-2025 [11].
吉利 加速“出海”
Zhong Guo Ji Jin Bao· 2025-10-24 15:47
吉利国际EX5是吉利品牌登陆英国市场的首款纯电车型。吉利汽车CEO淦家阅表示:"进军英国市场,是吉利汽车欧洲战略 深化的重要里程碑。" 【导读】吉利加速布局欧洲电动汽车市场,透露未来5年发展规划 国内头部车企"出海"再现大动作。 英国当地时间10月23日,吉利汽车在伦敦格林威治举办上市发布会,宣布携其纯电车型吉利国际EX5进入英国市场。 来源:吉利汽车 2025年以来,国内车企集体加速"出海"。吉利汽车作为国内头部自主品牌车企,在此次发布会上透露了未来5年在英国及欧 洲市场的发展规划。 吉利加码英国市场 目标2030年销量达10万辆 吉利汽车方面称,公司将英国作为在欧洲市场的核心战略高地,将秉持严苛标准与成熟体系,辐射拓展德国、法国、意大 利、西班牙等欧洲核心市场。 在吉利汽车看来,英国已经跃升为欧洲最大的新能源汽车市场,契合吉利汽车的新能源汽车发展战略。 数据显示,2025年上半年,英国纯电动汽车销量同比增长34.6%。2025年以来,国内多家头部车企在英国的新能源汽车销 量同比大涨。 据吉利汽车规划,到2030年,公司在英国市场的年销量目标将达10万辆。 目前,吉利汽车在英国的销售网点达25家,计划在20 ...