证券代码：002563 证券简称：森马服饰 公告编号：2023-24 浙江森马服饰股份有限公司 关于慈善基金会完成登记并取得登记证书的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假 记载、误导性陈述或重大遗漏。 浙江森马服饰股份有限公司（以下简称"公司"）于2023年4月26日召开第 六届董事会第三次会议，审议通过了《关于设立慈善基金会的议案》，内容详 见公司于2023年4月28日在巨潮资讯网（http://www.cninfo.com.cn）披露的相 关公告。 慈善基金会于近日取得了浙江省民政厅颁发的《基金会法人登记证书（慈 善组织）》，最终核准名称为"浙江森马慈善基金会"，相关登记信息如下： — 1 — 名称：浙江森马慈善基金会 法定代表人：黄剑忠 注册资金：壹仟万元 有效期限：自2023年09月07日至2027年09月07日 业务范围：扶贫济困：积极参加社会扶贫工程、社会公益、社会救济和抚 恤工作。慈善救助：组织社会活动，开展助老、助孤、帮残、助医、救助贫困 生等慈善救助活动，扶助弱势群体。赈灾救助：因自然灾害所造成临时性困境 的灾区、受灾群众给予帮扶、救助。 特此公告。 浙江 ...

浙江森马服饰股份有限公司 Zhejiang Semir Garment Co., Ltd 1 证券代码：002563 证券简称：森马服饰 浙江森马服饰股份有限公司 投资者关系活动记录表 | --- | --- | |------------------------|--------------------------------------------------| | | □特定对象调研 分析师会议 | | | □媒体采访 □业绩说明会 | | 投资者关系活动类别 | | | | □新闻发布会 □路演活动 | | | □现场调研 | | | □其他 | | | 上市公司接待人员姓名： | | | 宗惠春（董事会秘书）、范亚杰（证券事务代表）、潘 | | 活动参与人员 | | | | 丽（财务中心总监） | | | 其他与会人员：见附件 | | | 2023 年 8 月 29 日 10:00-11:00 | | 时间 | | | | 15:00-16:00 | | 地点 | 上海闵行区莲花南路 2689 号 | | 形式 | 电话会议 | | 交流内容及具体问答记录 | 见附件 | | 关于本次活动是否涉及应 ...

Financial Performance - The company's total revenue for the first half of 2023 was approximately ¥5.56 billion, a decrease of 1.44% compared to ¥5.64 billion in the same period last year[33]. - Net profit attributable to shareholders increased significantly to approximately ¥515.66 million, representing a growth of 393.94% from ¥104.40 million year-on-year[33]. - The net profit after deducting non-recurring gains and losses surged to approximately ¥479.74 million, up 1,818.22% from ¥25.01 million in the previous year[33]. - The basic earnings per share rose to ¥0.19, a 375.00% increase compared to ¥0.04 in the same period last year[33]. - The weighted average return on net assets improved to 4.65%, up 3.74 percentage points from 0.91% year-on-year[33]. - The operating profit for the same period was CNY 679 million, representing a significant year-on-year increase of 443.18%[109]. - The net cash flow from operating activities increased significantly to approximately CNY 834.97 million, compared to a negative cash flow of CNY 292.30 million in the previous year[132]. - The company's cash and cash equivalents reached CNY 8.11 billion, reflecting a strong liquidity position[129]. Revenue Breakdown - Revenue from the apparel sector accounted for 99.09% of total revenue, with a slight decrease of 1.27% year-on-year[37]. - Revenue from children's clothing increased by 6.34% to approximately ¥3.82 billion, representing 68.79% of total revenue[37]. - The company's total revenue for the apparel sector reached ¥5,509,032,165.91, with a gross margin of 44.66%, reflecting a year-over-year revenue decrease of 1.27% and a cost decrease of 7.32%[39]. - Revenue from children's apparel was ¥3,824,578,558.66, with a gross margin of 46.43%, showing a year-over-year revenue increase of 6.34%[39]. - Online sales revenue reached 2,607,003,415.87 yuan, representing a decrease of 6.39% compared to the same period last year, with a gross margin of 41.68%[63]. - Direct sales revenue increased by 21.97% to 670,010,562.54 yuan, with a gross margin of 70.39%[63]. - Franchise sales revenue was 2,147,072,778.28 yuan, up 7.41% year-on-year, with a gross margin of 39.54%[63]. Store Operations - The company operates a total of 8,136 offline stores, including 699 direct-operated stores, 7,371 franchised stores, and 66 joint-operated stores as of June 30, 2023[59]. - The average sales per square meter for direct-operated stores was ¥4,098.29 per half year[41]. - The company opened 33 new direct-operated stores during the reporting period, while 57 stores were closed mainly due to contract expirations and store adjustments[54]. - The total number of stores at the end of the period is 8,136, with a total area of 1,521,793.19 square meters, down from 8,140 stores and 1,541,401.18 square meters at the beginning of the period[62]. Market and Competition - The company faces risks from macroeconomic fluctuations and intensified competition in both leisure and children's apparel markets[6][15]. - The children's clothing market is experiencing increased competition, which may pose risks to the company's children's apparel business[195]. - The overall market potential for the clothing industry remains significant, driven by the recovery of the economy and increasing consumer spending power[107]. Brand and Product Development - The company has established online sales channels on major e-commerce platforms such as Taobao, Tmall, and Douyin, complementing its offline sales strategy[59]. - The company has implemented a strategy to enhance its online presence and sales channels, including direct sales and consignment sales[73]. - The retail sales of core products increased by 68.00% in the first half of 2023, driven by enhanced consumer insights and product development strategies[85]. - The company achieved a total brand voice exceeding CNY 1.8 billion in the first half of 2023, focusing on the promotion of "cooling T-shirts" through innovative marketing strategies[86]. - The brand's focus on product innovation has led to multiple international design awards, including the MUSE Gold Award and the Italian A Silver Award[88]. - The brand's marketing efforts on Douyin resulted in over 50 million exposures, effectively increasing brand awareness among young consumers[89]. Cost Management - Operating costs decreased by 7.29% to approximately CNY 3.08 billion, indicating improved cost management[132]. - Sales expenses were reduced by 10.41% to approximately CNY 1.40 billion, primarily due to a decrease in advertising and service fees[132]. - The company reported a 20.84% increase in rental expenses to 2,561.07 million yuan due to growth in direct store sales[68]. - Advertising expenses decreased by 21.59% to 23,179.26 million yuan as a result of optimizing brand promotion channels[68]. Investments and Subsidiaries - The company made significant investments totaling ¥58,143,500.00 during the reporting period, a substantial increase of 1,074.38% compared to the previous year[172]. - The company completed several equity investments, including ¥19,990,000.00 in Shanghai Senxiaomiao Sportswear Co., Ltd., and ¥34,874,500.00 in Shanghai Senyue Future Clothing Technology Co., Ltd., both acquiring 100% ownership[173]. - The company established two new subsidiaries: Semir (Wenzhou) Logistics Co., Ltd. and SEMIR INTERNATIONAL PTE. LIMITED, with no significant impact on overall operations[183]. Sustainability and Innovation - The company is committed to sustainable development through product innovation, focusing on green and environmentally friendly materials[143]. - The brand is focusing on product innovation, introducing the "Lightning Quick-Dry T-Shirt" utilizing EOS technology fabric, and the "Good Durable Polo Shirt" with A-color+ and S²-Fabric technology[143].

独立董事关于相关事项的独立意见 作为浙江森马服饰股份有限公司（以下简称"公司"）的独立董事，我们认 真阅读和审核了相关材料，现根据《深圳证券交易所上市公司自律监管指引第 1 号——主板上市公司规范运作》、《上市公司独立董事规则》以及《公司章程》 等的规定，就公司第六届董事会第四次会议审议的相关事项发表独立意见如下： 一、关于控股股东及其他关联方占用公司资金情况的专项说明和独立意见 我们对公司 2023 年 1 月 1 日至 2023 年 6 月 30 日期间控股股东及其他关联 方占用公司资金情况进行了核实，现发表独立意见如下：2023 年 1 月 1 日至 2023 年 6 月 30 日期间未发生控股股东及其他关联方非经营性占用公司资金情况，也 不存在以前年度发生并延续至 2023 年 6 月 30 日的控股股东及其他关联方非经营 性占用公司资金情况。 二、关于公司对外担保情况的专项说明和独立意见 浙江森马服饰股份有限公司 公司及控股子公司不存在逾期担保、涉及诉讼的担保、因担保被判决败诉而 应承担的损失等事项。 公司已按照法律法规、上市公司章程和其他相关规定对上述担保履行了必要 的审议程序。除此以外，公司不存 ...

| | 浙江禾丽梦家纺科技有限公司 | 公司股东森马集 团有限公司控制 | 应收账款 | 3,000,000.00 | 360,705.03 | 3,011,349.40 | 349,355.63 | 仓储服务费 | 经营性往来 | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | | | 的企业 | | | | | | | | | | | 公司股东森马集 | | | | | | | | | | 温州梦多多玩育科技有限公司 | 团有限公司控制 | 应收账款 | 184,277.00 | | | 184,277.00 | 货款 | 经营性往来 | | | | 的企业 | | | | | | | | | | 小计 | | | 6,462,187.13 | 6,882,497.05 | 7,673,160.21 | 5,671,523.97 | | | | 上市公司的子 | 森马国际集团（香港）有限公司 | 公司子公司 | 其他应收款 | 24,323,800.00 | | | 24,323,800.00 | 资金往来款 | 非经营性往 ...

1 浙江森马服饰股份有限公司 Zhejiang Semir Garment Co., Ltd 证券代码：002563 证券简称：森马服饰 | --- | |--------------------| | | | | | 投资者关系活动类别 | | | | | 上市公司接待人员姓名：宗惠春（董事会秘书）、范亚杰 （证券事务代表）、安静文（森马上海零售支持组高级主 活动参与人员 管）、姚楠楠（巴拉巴拉加盟店店长） 其他与会人员：见附件 时间 2023 年 6 月 7 日 14:00-16:00 地点 上海市宝山龙湖天街 2F、3F （上海市宝山区顾村镇丹霞山路 50 弄 1 号） 形式 投资者及分析师参观调研店铺 交流内容及具体问答记录 见附件 关于本次活动是否涉及应 披露重大信息的说明 未涉及 活动过程中所使用的演示 文稿、提供的文档等附件 不适用 （如有，可作为附件） 浙江森马服饰股份有限公司投资者关系活动记录表 浙江森马服饰股份有限公司 Zhejiang Semir Garment Co., Ltd 附件 浙江森马服饰股份有限公司 投资者活动记录 投资者参与人： 王源 西部证券股份有限公司 王冯 山西证券股 ...

浙江森马服饰股份有限公司 Zhejiang Semir Garment Co., Ltd 1 证券代码：002563 证券简称：森马服饰 浙江森马服饰股份有限公司投资者关系活动记录表 | --- | --- | --- | |--------------------|--------|---------| | | 编号： | 2023-04 | | | | | | | | | | 投资者关系活动类别 | | | | | | | □其他 上市公司接待人员姓名：邱坚强（董事长）、徐波（董事、 总经理）、陈新生(董事、副总经理、财务总监)、张宏亮 （董事、副总经理）、刘海波(独立董事)、蔡丽玲(独立董 活动参与人员 事)、宗惠春（董事会秘书）、蒋成乐（监事、行政中心高 级总监） 其他与会人员：见附件 时间 2023 年 5 月 9 日 14:00-16:00 地点 上海闵行区莲花南路 2689 号 形式 现场会议 交流内容及具体问答记录 见附件 关于本次活动是否涉及应 披露重大信息的说明 未涉及 活动过程中所使用的演示 文稿、提供的文档等附件 不适用 （如有，可作为附件） 浙江森马服饰股份有限公司 Zhejiang ...

Financial Performance - The company's operating revenue for the current period is ¥3,001,865,677.61, a decrease of 9.29% compared to the same period last year[19]. - Net profit attributable to shareholders of the listed company is ¥310,983,875.03, an increase of 48.85% year-on-year[19]. - The net profit attributable to shareholders after deducting non-recurring gains and losses is ¥292,255,067.89, reflecting a growth of 58.34% compared to the previous year[19]. - Basic and diluted earnings per share are both ¥0.12, representing a 50.00% increase from ¥0.08 in the previous year[19]. - The total comprehensive income attributable to the parent company owners was CNY 311,688,974.38, compared to CNY 209,081,346.85 in the previous period, representing a growth of approximately 49.2%[47]. - The net profit for the period was CNY 310,794,823.34, an increase from CNY 200,531,805.01, reflecting a growth of about 55%[45]. - The total operating profit was CNY 414,694,070.53, compared to CNY 268,678,885.52, representing an increase of about 54.4%[45]. - The total profit amounted to CNY 414,507,150.23, up from CNY 265,702,568.32, indicating a growth of approximately 56%[45]. Cash Flow - The net cash flow from operating activities was approximately ¥389.38 million, a significant improvement from a negative cash flow of ¥5.62 million in the previous year[6]. - The net cash flow from operating activities is ¥389,380,082.92, a significant improvement from a negative cash flow of ¥5,615,381.95 in the same period last year[19]. - The net cash flow from investment activities surged by 288.23% to approximately ¥339.28 million, mainly due to a reduction in bank wealth management investments[6]. - The net cash flow from investment activities was CNY 339,276,012.61, compared to CNY 87,390,438.04 in the previous period, indicating a substantial increase[51]. - Cash flow from operating activities generated a net cash inflow of CNY 389,380,082.92, a significant recovery from a net outflow of CNY -5,615,381.95 in the previous period[48]. - The total cash inflow from investment activities was CNY 357,487,647.26, down from CNY 631,573,436.64, showing a decrease of approximately 43.3%[51]. - The total cash and cash equivalents at the end of the period reached CNY 7,044,145,186.50, up from CNY 4,985,001,032.82, marking an increase of about 41.4%[51]. Assets and Liabilities - The company's total liabilities decreased by 23.68% to approximately ¥596.26 million, mainly due to a reduction in payable returns[6]. - The total liabilities decreased from ¥7,377,412,254.02 to ¥6,370,017,831.50, reflecting a reduction of about 13.6%[36]. - The company's total assets as of March 31, 2023, were ¥17,575,198,528.27, down from ¥18,271,093,028.10, indicating a decline of approximately 3.8%[40]. - Total assets at the end of the reporting period amount to ¥17,575,198,528.27, a decrease of 3.81% from the end of the previous year[19]. - The company's accounts receivable dropped by 38.04% to approximately ¥782.58 million, mainly due to the recovery of sales payments[6]. - The company's inventory decreased from ¥3,847,405,536.09 to ¥3,371,489,232.54, representing a reduction of approximately 12.4%[40]. - The company's retained earnings increased from ¥4,009,894,675.36 to ¥4,320,878,550.39, reflecting a growth of about 7.7%[36]. - The company's non-current liabilities decreased from ¥221,215,688.52 to ¥215,962,849.62, indicating a slight reduction of about 2.3%[36]. - The company's total equity increased from ¥10,893,680,774.08 to ¥11,205,180,696.77, representing an increase of approximately 2.9%[36]. - Shareholders' equity attributable to the shareholders of the listed company is ¥11,212,217,281.80, an increase of 2.86% compared to the end of the previous year[19]. Other Financial Metrics - Other income rose by 225.59% to approximately ¥13.82 million, primarily from increased government subsidies[6]. - Tax and additional charges increased by 159.30% to approximately ¥29.34 million, due to higher VAT payments[6]. - The company reported a significant decrease in financial expenses, with a net expense of approximately -¥27.99 million, down from -¥9.50 million[6]. - The weighted average return on net assets is 2.81%, up from 1.78% in the previous year, indicating improved profitability[19]. - The company received government subsidies amounting to ¥11,178,591.55, contributing positively to the financial results[19]. - The company reported a total of 42,548 common shareholders at the end of the reporting period, indicating a stable shareholder base[21]. - The company's major shareholders have significant pledged shares, with Qiu Jianqiang pledging 154 million shares, accounting for 42.84% of his holdings[11].