Core Insights - The core viewpoint of the articles emphasizes that in an era of information and choice overload, consumers seek not just product functionality but also an efficient, transparent, and personalized experience, which Haier Smart Home aims to deliver through digital transformation [1][2] Group 1: Digital Transformation and User Experience - Haier Smart Home has restructured its entire supply chain and logistics through digital inventory, alleviating inventory burdens and enhancing user experience by allowing 60% of products to be shipped directly from factories to users, significantly reducing financial pressure on distributors [1] - The integration of delivery and installation services into a single "delivery and installation" service allows users to track their orders in real-time via mobile, addressing previous issues of information opacity and multiple appointments [1] Group 2: Business Facilitation and Market Adaptation - Haier has introduced flexible return and exchange policies for large B-end service providers to ease the pressure of unsold inventory, while also implementing a "direct product delivery" model for small B-end customers in rural areas, ensuring a smoother purchasing process across all channels [2] - The collaboration with platforms like Amap and Douyin Local Life enables users to easily find nearby stores and available products, enhancing brand experience and customer engagement [2] Group 3: Innovation and Marketing Strategies - The self-developed AIIC user insight system captures user pain points and transforms feedback into product innovation, exemplified by the creation of a "three-tub washing machine" for multi-child families [2] - AIGC tools facilitate rapid content generation, such as "39-minute fastest wash and dry," addressing user concerns about efficiency and fostering deeper engagement in marketing [2] Group 4: Value Creation and Business Model - The ultimate goal of Haier's digital transformation is not merely the adoption of technology but to create a better business environment and enhance user experience, connecting isolated segments of research, production, and sales into a user-experience-oriented value chain [2]

Core Insights - The Internet of Things (IoT) technology is continuously evolving, driving the deep penetration of smart home solutions into everyday life [1] - Haier's "Smart Home Brain" and "Smart Home APP" received awards at the 2025 World IoT Awards, highlighting the company's technological strength in smart home solutions [1][3] Group 1: Smart Home Brain - The Smart Home Brain serves as the "intelligent hub" of the household, integrating AI perception, voice, vision, and cognitive capabilities to understand user needs proactively [3] - It can automatically identify the type and quantity of food, such as egg tarts, and match the optimal baking temperature and time without manual adjustments [3] - Users can control multiple devices with simple voice commands, enhancing convenience and eliminating the hassle of managing various devices [3] Group 2: Smart Home APP - The Smart Home APP addresses the common pain points of finding and operating smart devices, featuring a newly launched 3D home view function that presents the home environment and device status visually [3] - Users can easily adjust settings, such as the water heater temperature, by directly clicking on the corresponding icon in the 3D view, simplifying the control process [3] - The APP has over 13 million monthly active users, indicating widespread adoption and engagement [3] Group 3: Future Outlook - The capabilities of the Smart Home Brain are widely applied in households, allowing homes to respond intelligently to environmental changes, such as closing windows when it rains [3] - Haier aims to continue focusing on user needs, ensuring that technological advancements translate into tangible benefits for everyday life [3]

转自：推广 12月2日，由中国企业联合会、中国企业家协会主办的第十六届全国企业文化年会在青岛举行。大会现场发布了全国企业文化优秀成果，共包含13项特等成 果、145 项一等成果、271 项二等成果。海尔智家《以"人的价值第一"为核心的卓越企业文化建设》成功荣膺"特等成果"最高荣誉。 海尔智家企业文化部部长、公关部总经理孙明法（左三）上台领奖 据悉，该奖项是在企业自愿申报及各地方企联、行业协会、有关企业集团推荐的基础上，经过了初审、复审和终审等严格程序评定出来的。以特等成果为代 表的13项企业文化成果，充分彰显了各自的企业文化建设特色及内涵。 海尔智家企业文化部部长、公关部总经理孙明法介绍，在海尔智家，企业文化不是抽象的概念，也不是贴在墙上的理念口号，而是可落地、可感知、可增值 的核心力量。具体体现在三个维度： 第一，企业文化是战略。我们始终把企业文化放在战略高度去建设布局。这是因为企业文化一方面可以"自上而下"地战略传达；另一方面又能"自下而上"地 反馈战略落地情况。企业文化就是要让每一位员工在全球舞台上都能找到与企业同频共振的动力。 第二，企业文化是业务。在海尔智家的实践中，企业文化也是业务。因为企业文化也 ...

人民财讯12月2日电，企查查APP显示，近日，浙江海煦科技有限公司成立，法定代表人为茅新波，注 册资本为1000万元，经营范围包含：家用电器制造；家用电器销售；家用电器安装服务；环境保护专用 设备制造等。企查查股权穿透显示，该公司由浙江尤煦科技有限公司、海尔智家（600690）控股子公司 青岛海尔空调器有限总公司共同持股。 ...

Core Viewpoint - Haier Smart Home has shown a positive market performance with a 1.06% increase in stock price, reaching a market capitalization of 260.4 billion yuan [1] Company Overview - Haier Group, founded in 1984, has expanded from producing refrigerators to a wide range of sectors including home appliances, IT, logistics, finance, real estate, and biopharmaceuticals, becoming a global leader in providing solutions for a better life [2] - The company holds a 10.2% share of the global retail volume in 2014, maintaining its position as the world's largest home appliance brand for six consecutive years [2] Shareholder Structure - Among the top ten circulating shareholders, Central Huijin Asset Management and China Securities Finance Corporation are included [3] Technology and Product Focus - The company utilizes Strauss's MAZE technology, leading in the water purifier market [4] - Haier Wireless, a subsidiary of Haier Group, focuses on wireless charging and has participated in setting national industry standards for electromagnetic compatibility and radiation, also investing in Intel's wireless charging technology team [4] - The main business involves the research, production, and sales of home appliances, including refrigerators, kitchen appliances, air conditioners, washing machines, and smart home solutions [4] Financial Performance - For the period from January to September 2025, Haier Smart Home achieved a revenue of 234.05 billion yuan, a year-on-year increase of 15.31%, and a net profit attributable to shareholders of 17.37 billion yuan, up 14.64% year-on-year [8] Dividend Distribution - Since its A-share listing, Haier Smart Home has distributed a total of 48.66 billion yuan in dividends, with 24.27 billion yuan distributed over the past three years [9] Shareholder Changes - As of September 30, 2025, the number of shareholders decreased by 8.15% to 190,600, with an average of 0 circulating shares per person [8] - Hong Kong Central Clearing Limited is the fifth-largest circulating shareholder with 361 million shares, a decrease of 89.04 million shares from the previous period [9]

智通财经APP讯，海尔智家(06690)发布公告，2025年11月当月，公司通过集中竞价交易方式已累计回购 A股(下同)股份42万股，占公司总股本的比例为0.004%，购买的最高价为27.53元/股、最低价为26.82元/ 股，支付的金额为1136.4万元(不含手续费等，下同);本次回购实施起始日(2025年4月7日)至2025年11月 底，公司已累计回购股份4090.25万股，占公司总股本的比例为0.436%，购买的最高价为27.53元/股、最 低价为23.60元/股，支付的金额为10.28亿元。 ...

海尔智家（600690）(06690)发布公告，2025年11月当月，公司通过集中竞价交易方式已累计回购A股 (下同)股份42万股，占公司总股本的比例为0.004%，购买的最高价为27.53元/股、最低价为26.82元/股， 支付的金额为1136.4万元(不含手续费等，下同);本次回购实施起始日(2025年4月7日)至2025年11月底， 公司已累计回购股份4090.25万股，占公司总股本的比例为0.436%，购买的最高价为27.53元/股、最低价 为23.60元/股，支付的金额为10.28亿元。 ...

格隆汇12月1日丨海尔智家(06690.HK)公告，2025年11月当月，公司通过集中竞价交易方式已累计回购 A股(下同)股份420,000股，占公司总股本的比例为0.004%，购买的最高价为27.53元/股、最低价为26.82 元/股，支付的金额为11,364,382.00元(不含手续费等，下同)；本次回购实施起始日(2025年4月7日)至 2025年11月底，公司已累计回购股份40,902,500股，占公司总股本的比例为0.436%，购买的最高价为 27.53元/股、最低价为23.60元/股，支付的金额为1,028,188,547.24元。 ...

海爾智家股份有限公司 （於中華人民共和國註冊成立之股份有限公司） 股份代號：6690 海外監管公告 香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責， 對其準確性或完整性亦不發表任何聲明，並明確表示，概不對因本公告全部或任何 部分內容而產生或因依賴該等內容而引致的任何損失承擔任何責任。 Haier Smart Home Co., Ltd.* 海尔智家股份有限公司 关于以集中竞价交易方式回购 A 股股份的进展公告 * 僅供識別 本公告乃根據《香港聯合交易所有限公司證券上市規則》第13.10B條由海爾智家股份 有限公司作出。 以下公告的中文版本已於上海證券交易所網站(www.sse.com.cn)刊登，僅供參閱。 特此公告。 承董事會命 海爾智家股份有限公司 董事長 李華剛 证券代码：600690 证券简称：海尔智家 公告编号：临 2025-070 中國青島 2025年12月1日 於本公告日期，本公司執行董事為李華剛先生及Kevin Nolan先生；非執行董事為 宮偉先生、俞漢度先生、錢大群先生及李少華先生；獨立非執行董事為王克勤先 生、李世鵬先生、吳琪先生及汪華先生；及職工董事為孫丹鳳女士 ...

FF301 公司名稱: 海爾智家股份有限公司 呈交日期: 2025年12月1日 I. 法定/註冊股本變動 | 1. 股份分類 | 普通股 | 股份類別 | A | | 於香港聯交所上市 (註1) | | 否 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 600690 | 說明 | | 普通股- A股面值每股人民幣1元 (於上海證券交易所上市) | | | | | | | | 法定/註冊股份數目 | | | 面值 | | 法定/註冊股本 | | | 上月底結存 | | | 6,254,501,095 | RMB | | 1 RMB | | 6,254,501,095 | | 增加 / 減少 (-) | | | | | | RMB | | | | 本月底結存 | | | 6,254,501,095 | RMB | | 1 RMB | | 6,254,501,095 | | 2. 股份分類 | 普通股 | 股份類別 | 其他類別 (請註明) | | 於香港聯交所上市 (註1) | | 否 | | | | --- ...