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海尔智慧家庭战略再获认可
Quan Jing Wang· 2025-12-08 10:31
对用户而言,依托Uhome大模型,海尔智慧家庭将用户从家务中解放,实现主动服务;同时,借助海尔 智家APP这个统一的交互入口,也能获得从购买、送装到保养、维修全流程的五星级服务。 如果说科技展是海尔智慧家庭战略的"成果展示台",那么"智慧家庭创新实验室"就是其后台技术系统的 重要支撑。该实验室通过"产—学—研"深度融合,致力于解决家居智能化过程中的核心痛点,如全周期 服务断层、设备互通难等。这不仅为海尔智慧家庭战略奠定了持续迭代的根基,更意味着海尔智慧家庭 正将多年积累的探索经验融入国家"好房子"建设标准体系,从源头参与未来人居范式的定义。 战略深层意义:对行业重构价值链,对用户重塑生活方式 从展览落地到实验室深耕,海尔智慧家庭战略布局其意义对行业与用户而言各有侧重却又高度统一。在 行业层面,海尔智慧家庭一方面,联合央企国企、科研机构等打破行业壁垒,构建开放生态;另一方 面,将实验室研发与场景实践结合,推动成熟经验转化为标准化产品。 刚刚过去的11月,海尔智慧家庭通过"一展一研"双重动作,再获认可。先是在"好房子科技展"通过63个 智慧场景让AI生活落地可感;11月28日再成立智慧家庭创新实验室,攻坚行业技术 ...
海尔智家大脑与智家APP荣膺2025世界物联网大奖
Jin Tou Wang· 2025-12-03 04:34
Core Insights - The Internet of Things (IoT) technology is continuously evolving, driving the deep penetration of smart home solutions into everyday life [1] - Haier's "Smart Home Brain" and "Smart Home APP" received awards at the 2025 World IoT Awards, highlighting the company's technological strength in smart home solutions [1][3] Group 1: Smart Home Brain - The Smart Home Brain serves as the "intelligent hub" of the household, integrating AI perception, voice, vision, and cognitive capabilities to understand user needs proactively [3] - It can automatically identify the type and quantity of food, such as egg tarts, and match the optimal baking temperature and time without manual adjustments [3] - Users can control multiple devices with simple voice commands, enhancing convenience and eliminating the hassle of managing various devices [3] Group 2: Smart Home APP - The Smart Home APP addresses the common pain points of finding and operating smart devices, featuring a newly launched 3D home view function that presents the home environment and device status visually [3] - Users can easily adjust settings, such as the water heater temperature, by directly clicking on the corresponding icon in the 3D view, simplifying the control process [3] - The APP has over 13 million monthly active users, indicating widespread adoption and engagement [3] Group 3: Future Outlook - The capabilities of the Smart Home Brain are widely applied in households, allowing homes to respond intelligently to environmental changes, such as closing windows when it rains [3] - Haier aims to continue focusing on user needs, ensuring that technological advancements translate into tangible benefits for everyday life [3]
海尔智慧家庭落地63 大智慧场景方案
Jin Tou Wang· 2025-12-03 04:34
在AI技术快速演进与居住需求持续升级的背景下,海尔智慧家庭在"好房子"生态构建上迈出关键一步。 除了技术的支撑,海尔智慧家庭开放的生态,也让生活的边界不断拓宽。目前,海尔智慧家庭平台已接 入55+品牌、167+品类设备,覆盖家居、汽车、社区等多领域。在好房子科技展"人-车-家"展区,车辆 进入小区即可触发回家模式,使智慧体验无缝衔接;海尔智慧家庭还携手中国建科、中国建研院 (603183)等央国企,搭建"好房子"样板,实现从技术整合到住居生态的系统性突破。 未来,海尔智慧家庭将继续深化 AI 技术与人居场景的深度融合,推动"好房子"从概念走向更多普通家 庭。 11月28日,海尔智慧家庭生态创新研讨会于北京举办。会上,海尔智慧家庭不仅联合中国建筑科学研究 院、中国建设科技集团等十余家权威机构及领军企业,成立"智慧家庭创新实验室",还展示了63个已落 地的"好房子"智慧场景方案。 目前,这些方案已在好房子科技展开放体验,直观呈现了海尔智慧家庭战略的落地成果。走进展会现 场,智慧生活场景触手可及:客厅里,只需一句"别朝我吹风"的语音指令,空调便即刻调整送风方向; 厨房中,烤箱能智能识别食材并自动匹配最佳烹饪程序,油 ...
荣耀打响AI终端生态转型战
Hua Er Jie Jian Wen· 2025-10-26 09:24
Core Viewpoint - Honor is transitioning from a device manufacturer to an AI terminal ecosystem company, highlighted by the launch of its AI operating system Magic OS 10 and the "1×3×N" ecological strategy [1][2]. Group 1: Company Transformation - Honor is currently undergoing a significant transformation, focusing on becoming an AI terminal ecosystem company [1]. - The company has invested over 10 billion yuan in AI research and development [2]. Group 2: Ecological Strategy - Honor's "1×3×N" ecological strategy aims to create a smart interconnected ecosystem across brands, scenarios, and devices [2]. - The "1" in the strategy represents the HONOR AI Connect platform, which opens Honor's AI capabilities to all ecosystem partners [2]. - The "3" refers to supporting partners through three models: ecology, channels, and technology & brand [2]. - The "N" indicates that Honor will cover multiple industry clusters, including education, smart home, audio wearables, toys, and pets [2]. Group 3: Industry Collaboration - Several smart home brands, including Haier, have joined Honor's smart interconnected ecosystem, aiming to resolve the current fragmentation in smart home applications [3]. - Currently, many smart home devices do not interconnect, requiring users to download multiple apps for different brands [3]. Group 4: User Experience Challenges - The fragmentation of apps has led to a suboptimal user experience, with many smart devices remaining inactive [4]. - Haier's smart home app has 13 million monthly active users, which only accounts for 30% of the device activation rate, indicating that 70% of smart devices are underutilized [4]. Group 5: Future Connectivity Plans - Honor plans to facilitate device connectivity through a "tap-to-connect" feature, allowing users to easily link devices from different brands [5]. - The Honor interconnectivity capability is expected to expand into various life scenarios as more industry partners join the ecosystem [5].
海尔智家:完善用户投诉响应与管理机制| 2025华夏ESG实践品质甄选案例
Hua Xia Shi Bao· 2025-09-24 09:40
Company Overview - Haier Smart Home Co., Ltd. is a subsidiary of Haier Group, focusing on the "smart home" sector, with its origins tracing back to the establishment of Qingdao Refrigerator Factory in 1984 [1] - The company was listed on the Shanghai Stock Exchange in 1993, on the Frankfurt Stock Exchange in 2018, and on the Hong Kong Stock Exchange in 2020, achieving a global capital market layout [1] - Haier Smart Home employs over 100,000 people globally, with more than one-third being foreign employees [1] Quality Management and Certifications - In 2024, all domestic and European factories of Haier Smart Home achieved ISO 9001 quality management system certification, with a certification coverage rate of 96% [2] - 46 domestic factories received QC 080000 certification, and 5 factories obtained ANSI ESD S20.20 certification, bringing the total to 13 certified factories [2] User Interaction and Service Model - The company upgraded its user interaction system in 2024, allowing users to communicate with service personnel through various platforms, achieving intelligent dispatch and second-level response to service requests [2] - Haier Smart Home established a "Quantum Store" model, focusing on community-centered services, integrating online and offline channels to meet diverse home service needs [2] Complaint Management and Service Training - In 2024, Haier Smart Home received 66,212 complaints regarding products and services, achieving a 100% complaint resolution and satisfaction rate [3] - The company conducted over 7,300 practical training sessions nationwide, involving more than 100,000 service personnel and training over 5,700 service providers [3][4] Quality Assurance Philosophy - The company adheres to the "user-oriented, quality for all" philosophy, establishing a comprehensive management system for quality, harmful substance control, and ESD protection [4] - A user experience committee has been set up to refine products with strict standards, continuously optimizing user experience and building a strong reputation in the home appliance ecosystem [4]
海尔智家:完善用户投诉响应与管理机制|2025华夏ESG实践品质甄选案例
Hua Xia Shi Bao· 2025-09-24 09:36
Company Overview - Haier Smart Home Co., Ltd. is a subsidiary of Haier Group, focusing on the "smart home" sector, with its origins tracing back to the establishment of Qingdao Refrigerator Factory in 1984. The company was listed on the Shanghai Stock Exchange in 1993, on the Frankfurt Stock Exchange in 2018, and on the Hong Kong Stock Exchange in 2020, achieving a global capital market layout of "A+D+H". Haier Smart Home employs over 100,000 people globally, with more than one-third being foreign employees [1]. Quality Management and Certifications - In 2024, all factories in Haier Smart Home's domestic operation zone and all factories in Haier Europe passed the ISO 9001 quality management system certification, with a certification coverage rate of 96%. Additionally, 46 domestic factories received QC 080000 certification, and 5 factories achieved ANSI ESD S20.20 certification [2]. User Interaction and Service Model - Haier Smart Home upgraded its user interaction system in 2024, allowing users to communicate with service personnel through various platforms such as the Haier Smart Home APP and mini-programs. The company utilizes big data to accurately identify user needs and intelligently dispatch service requests, achieving second-level response times [2]. Complaint Management and Service Training - The company established a user complaint response and management mechanism, ensuring a 100% complaint resolution and satisfaction rate for the 66,212 complaints received in 2024. Haier Smart Home also developed a comprehensive digital service training system, conducting over 7,300 practical training sessions nationwide, with participation from over 100,000 service personnel [3]. Commitment to Quality and User Experience - Haier Smart Home adheres to the "user-oriented" philosophy, creating a management system that encompasses quality control, harmful substance management, and ESD protection. The establishment of a user experience committee aims to refine product standards and continuously enhance user experience, contributing to a strong reputation in the home appliance ecosystem [4].
用制度再造激活中层价值
3 6 Ke· 2025-08-13 03:26
Core Viewpoint - The necessity of middle management is being questioned in the context of flattening organizational structures, yet their role is evolving to become essential in bridging strategy and execution, especially in the age of AI [1][2][3] Group 1: The Role of Middle Management - Middle managers are often seen as redundant in modern organizations, labeled as inefficient and disconnected from frontline realities [1] - The rise of internet companies has popularized a flat organizational structure, which is perceived as more agile and innovative, leading to the view that middle management hinders progress [1][2] - However, middle management is crucial for effective communication of strategy, maintaining fairness in execution, and ensuring organizational stability amidst rapid changes [2][3] Group 2: Transition from Managers to Enablers - The traditional role of middle managers is being redefined from mere executors of tasks to strategic enablers who can navigate complex environments [3][4] - Middle managers must possess both business acumen and technical understanding to effectively coordinate resources and foster team dynamics [3][4] - Companies need to empower middle managers through structural changes that allow them to take on more significant roles in decision-making and resource allocation [4][5] Group 3: Systematic Changes Required - Organizations should implement three key changes to support middle management: empowerment through role reconstruction, process optimization for cross-functional collaboration, and an upgraded evaluation and incentive system [4][5][6] - The evaluation system should recognize contributions beyond traditional KPIs, focusing on organizational impact and team dynamics [6][11] Group 4: Case Studies and Practical Applications - Huawei has adopted a platform-based organizational model that emphasizes project-based operations, allowing middle managers to lead cross-departmental teams effectively [7][8] - Haier has transformed its structure to eliminate traditional middle management roles, instead empowering employees to act as entrepreneurs within a platform ecosystem [12][13] - Alibaba's Damo Academy illustrates a shift towards a value-driven approach, where middle managers facilitate collaboration across disciplines and ensure ethical considerations in AI development [16][17][18] Group 5: Cultural Transformation - A cultural shift from command-and-control to collaborative empowerment is essential for middle management to thrive in the AI era [15] - Organizations must foster a culture that encourages innovation, shared responsibility, and psychological safety for middle managers to fulfill their evolving roles [15][16]
智能家居“用着累”?三翼鸟凭主动服务获“2025智能家居品牌领航者奖”
Huan Qiu Wang· 2025-07-16 05:07
Core Insights - The smart home market in China is projected to reach 682.1 billion yuan by 2024, with a significant acceleration in market growth [1] - Smart appliances account for 81% of the market, while control and connectivity products only represent 10%, indicating a strong hardware advantage but a lag in software integration [1] - A major issue is the lack of interoperability among devices, with 37% of smart home users needing to use an average of 4.3 apps, complicating the user experience [1] Group 1 - The award received by the brand "Sanying Niao" at the China Building Expo reflects its commitment to improving smart home experiences through technological innovation [5] - The brand's proactive service capabilities have evolved beyond basic functions like remote control and voice commands to include AI-driven recognition and sensing technologies [5] - The "Sanying Niao" platform allows users to customize their smart home setups easily, enhancing user engagement and satisfaction [7] Group 2 - The smart home development should focus on user needs, integrating technology into real-life scenarios to enhance convenience and comfort [7] - The "Sanying Niao" brand offers tailored solutions for various user preferences, including personalized kitchen designs and adaptable bathroom solutions for the elderly [5] - The monthly active users of the Haier Smart Home app have surpassed 11 million, indicating a growing user base and engagement [5]