Starbucks on Monday revealed a new dress code for java-slinging baristas as CEO Brian Niccol bets on creating a comfortable, welcoming environment to boost the sagging company’s sales.Starting May 12, employees will have to wear solid black tops, and will be issued two shirts from a new, company-branded line at no cost. Previously, the baristas were allowed to wear any color shirt they chose. The workers must also wear khaki, black or blue denim bottoms. The prior dress code had allowed for gray and brown s ...

Starbucks is implementing a new dress code for workers across its North American stores next month, as the coffee giant aims to refresh its store image and boost business under CEO Brian Niccol. As part of the updated dress code, effective May 12, employees will be required to wear solid black short-sleeve or long-sleeve shirts, which can either be a crew neck, collared or button-up style. Employees may also wear bottoms in any shade of khaki, black or blue denim. Each employee will also get two company-bra ...

Starbucks Corp SBUX is serving up a fresh cup of investor anxiety as social media boycotts boil over and technical signals point to a prolonged bearish brew.With shares down nearly 13% in the past month and "Boycott Starbucks" trending across X, the world's most iconic coffee chain is finding itself in hot water—both on Wall Street and Main Street.Read Also: China’s Milk Tea Chain Chagee Files For Nasdaq IPO Under ‘CHA,’ Taking On Starbucks In Growing MarketBoycott Buzz Meets Brewed ResistanceWhat started a ...

Jefferies analyst Andy Barish on Wednesday upgraded the shares of Starbucks Corp SBUX from Underperform to Hold with a price forecast of $76, based on a 21x multiple of fiscal 2026 earnings forecasts.Starbucks’ recent stock struggles reflect uncertainty around near-term earnings, driven by consumer concerns and potential tariff-related inflation, said the analyst. With no formal guidance and a new CFO in place, the analyst expects a slower, more modest earnings rebound over the next two years, likely aligni ...

Shares of Starbucks Corporation (SBUX) have declined 18.8% over the past month compared with the Zacks Retail – Restaurants industry’s fall of 8.1%. The stock has underperformed the Zacks Retail-Wholesale sector’s and the S&P 500’s decline of 8.3% and 9.7%, respectively.Investor sentiment surrounding Starbucks has been weighed down by ongoing macroeconomic uncertainty and concerns over tariff impacts, recession risks and potential international backlash against U.S. brands.SBUX's One-Month Price Performance ...

Group 1 - Starbucks Corporation's stock has decreased by 4.4%, trading at $78.50, following a downgrade by Baird from "outperform" to "neutral" and a price target cut from $114 to $85 due to near-term earnings uncertainty [1] - The stock has a year-to-date deficit of 14.1% and has fallen 11.4% over the past 12 months, marking its fifth losing week in six, with a potential 22% decline over three days [2] - Among the 32 brokerages covering Starbucks, 19 maintain a "buy" or better rating, indicating potential for further downgrades, while options traders are showing defensive behavior with a put/call volume ratio of 1.05 [3] Group 2 - Today's options activity shows 10,000 calls traded, which is double the intraday average volume, with the most active contract being the weekly 4/17 106-strike call where new positions are being sold to open [4]

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Company Performance - Starbucks shares closed at $95.72, down 1.39% from the previous trading day, underperforming the S&P 500's gain of 1.77% [1] - Over the past month, Starbucks experienced a loss of 13.14%, compared to a 7.57% loss in the Retail-Wholesale sector and a 5.73% loss in the S&P 500 [1] Financial Projections - The upcoming earnings report is expected to show an EPS of $0.52, reflecting a 23.53% decline year-over-year [2] - Revenue is forecasted to be $8.88 billion, indicating a 3.65% growth compared to the same quarter last year [2] - For the full year, earnings are projected at $2.99 per share and revenue at $37.42 billion, representing a decline of 9.67% in earnings and a growth of 3.45% in revenue from the previous year [3] Analyst Estimates and Valuation - Recent analyst estimate revisions are linked to stock price performance, with positive revisions indicating optimism about the company's business [4] - Starbucks currently holds a Zacks Rank of 3 (Hold), with a Forward P/E ratio of 32.45, which is higher than the industry's Forward P/E of 22.67 [5] - The PEG ratio for Starbucks is 3.07, compared to the Retail-Restaurants industry's average PEG ratio of 2.14 [6] Industry Context - The Retail-Restaurants industry has a Zacks Industry Rank of 154, placing it in the bottom 39% of over 250 industries [6] - The Zacks Industry Rank indicates that the top 50% rated industries outperform the bottom half by a factor of 2 to 1 [7]

Core Insights - Monumental Sports & Entertainment (MSE) has appointed AJ Jones II as Executive Vice President, Chief Strategic and Corporate Communications Officer, to enhance its corporate and investor communications strategy [1][2] - Jones brings extensive experience from Starbucks, where he held multiple leadership roles, including overseeing global communications and corporate affairs [2][3] - The appointment is part of MSE's strategy to strengthen its brand narrative and stakeholder engagement as it continues to grow in the sports and entertainment sector [1][3] Company Overview - MSE is recognized as America's leading sports and entertainment organization, focusing on delivering exceptional experiences to fans and the community [4] - The company emphasizes innovation and investment to enhance its service offerings and community engagement [4] Leadership and Strategy - AJ Jones will report directly to Ted Leonsis, the Founder and CEO of MSE, and will be integral to the leadership team [1] - The leadership believes that Jones's background in customer service and entertainment will be crucial for MSE's future growth, particularly in delivering personalized services [3]

Core Insights - Starbucks is successfully reestablishing itself as a community coffeehouse, with a significant increase in customers choosing to stay and enjoy their beverages in-store, rising more than threefold in the last three weeks [1][2] Group 1: Customer Engagement - The increase in "sit and stay" visits is part of Starbucks' strategy to reverse declining foot traffic and sales, incentivizing customers with free refills when purchasing beverages in mugs or glasses [2][3] - The company is focusing on enhancing the customer experience by investing in marketing and creating a welcoming atmosphere with comfortable seating and distinct areas for in-store and mobile orders [3][4] Group 2: Brand Transformation - Starbucks is undergoing a transformation with a rebranding initiative called "Back to Starbucks," which aims to prioritize coffee quality, support baristas, and simplify the menu while positioning itself as a community gathering space [4][5] - The company has implemented a new policy to ask individuals who do not make purchases to leave, reinforcing its commitment to creating a vibrant coffeehouse environment [3] Group 3: Market Context - Despite challenges in the food service industry, with recent census data indicating three consecutive months of no growth in food services and drinking places, analysts still see strength and opportunity in the Starbucks brand [4][5]