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今年前11个月天津市武清区“新商圈”核心区营业额同比增长逾30%
Zhong Guo Jing Ji Wang· 2025-12-11 06:51
姜述英介绍,"新商圈"是武清区委"3+1+1"工作思路所提出的三大系统工程之一,是天津市加快建设国 际消费中心城市的重要支点。武清"新商圈"建设锚定国际化、高端化、智能化、枢纽化方向,深入实施 提振消费专项行动,以高端时尚消费和车文化体验为主题,精准定位京津冀目标客群,积极引入"首 店、首秀、首牌、首展",拓展"赛展演食住购乐训游"全消费场景,进一步融入和服务京津冀世界级城 市群建设。今年1至11月,武清"新商圈"核心区累计实现营业额64.89亿元,同比增长30.16%,接待客流 量1678.26万人次,同比增长11.63%。 三是政策赋能提质量,服务保障持续优化。强化政策支持,修订《武清区支持商圈经济发展的扶持措施 (试行)》等政策措施,设立"武清区支持商圈经济发展资金",每年投入1亿元,将打造"赛展演食住购 乐训游"9大消费场景+引进"高端时尚消费和车文化体验"产业集群作为扶持方向。建立指挥部协调机制 和项目全流程跟踪式服务机制,常态化走访威特集团、澳康达等重点企业,聆听企业需求,推动解决道 路翻修、土地租赁等问题30余项。在重大节假日前及重要商业活动筹备期,组织公安、交通等部门召开 服务保障联席会议,统 ...
澳康达名车展启幕 成都双流区文商旅体融合激发汽车消费新活力
Mei Ri Jing Ji Xin Wen· 2025-08-27 17:30
Core Insights - The annual Aokangda World Car Exhibition has commenced in Chengdu, showcasing over 100 brands and 1,000 vehicles, offering significant discounts and additional benefits to attract consumers [1][2] - The event is part of a broader initiative in Shuangliu District to integrate automotive, cultural, tourism, and sports elements, promoting consumption upgrades and regional development [1][2] Group 1: Event Highlights - The exhibition features promotions such as "up to 10,000 yuan off" and "additional 2 years warranty and maintenance" to stimulate car purchases [1] - A special "318 Theme Pavilion" will be presented from August 29 to September 7, focusing on self-driving tourism and cultural experiences, creating an immersive space for visitors [1][2] - The pavilion will introduce a global intangible cultural heritage car cover made from Shu brocade, showcasing traditional craftsmanship and modern design [1] Group 2: Marketing and Consumer Engagement - The first day of the exhibition will include a live sharing session by influencer "Hai Ma," discussing lifestyle and consumer support stories related to the 318 self-driving route [2] - The event aims to create a new marketing model that connects influencers, content promotion, and consumer conversion [2] - Shuangliu District is leveraging the car exhibition to enhance the automotive market while promoting the integration of automotive and cultural tourism resources [2]
二手车如何成为汽车消费第二增长线
Core Insights - The gap between new and used car sales in China is narrowing, with the used car market emerging as a significant growth driver in the automotive sector [1][5] - The used car industry is increasingly recognized as the second growth curve in China's automotive consumption market, supported by favorable policies and a growing vehicle ownership base [1][5] Market Trends - The used car market has maintained a double-digit growth rate annually, with a cumulative transaction volume of 9.57 million units in the first half of this year, representing a year-on-year increase of 1.99% [5] - The transaction value for used cars reached 623.24 billion yuan, indicating robust market activity [5] - The ratio of used to new car sales is gradually decreasing, reflecting a trend towards international levels [5] Policy Impact - National policies promoting vehicle trade-in and scrappage have significantly boosted the used car market, with over 10 million new cars benefiting from subsidies [5] - The penetration rate of new energy vehicles (NEVs) has surpassed 47.6% last year, contributing to the growth of the used NEV market, which has crossed the one million unit mark for the first time [6] Industry Dynamics - The used car industry is witnessing a transformation with the emergence of chain dealerships and specialized stores focusing on specific brands, particularly in the NEV segment [7] - The market is shifting from a rental-based model to a service-oriented approach, offering comprehensive services such as financing, inspections, and after-sales support [8] Consumer Behavior - A significant 41% of consumers choose used cars for their cost-effectiveness, while 37% value their high retention rates [9] - The majority of used car transactions (58%) still occur through traditional dealerships, highlighting the importance of established players in the market [10] Regional Insights - In lower-tier cities, the transaction volume of used cars is notably higher, with over 37% in tier-three cities, indicating a pragmatic purchasing approach among consumers [11] Challenges and Future Outlook - The industry faces challenges related to trust and service quality, necessitating a focus on building a robust integrity system to ensure consumer confidence [12] - The used car market in China has significant growth potential, with a current disposal rate of 5%-6% compared to higher rates in countries like Japan and the US [13]
释放经济新动能 成都双流区“双流乐购·巴塘漫游”消费季启幕
Mei Ri Jing Ji Xin Wen· 2025-04-27 04:28
Core Viewpoint - The event "Welcoming the World Games and Celebrating May Day" aims to stimulate consumer enthusiasm in Chengdu by integrating local and tourism resources between Shuangliu District and Batang County, enhancing the holiday economy [1][2]. Group 1: Event Overview - The "Shuangliu Shopping and Batang Touring" consumption season will take place from April 26 to 27, featuring over 20 promotional activities centered around various shopping themes [1]. - The event will leverage the advantages of the Shuangliu International Airport hub and Batang's unique cultural identity to create a new consumption pattern characterized by "dual-city interaction" [1]. Group 2: Economic Integration - The event innovatively combines agriculture, culture, tourism, and commerce, promoting deep integration between Shuangliu's airport features and Batang's highland characteristics [2]. - Future plans include a large-scale consumption promotion activity titled "318 Starting Here," which will offer subsidies for self-driving tours and discounts at camping sites along the scenic 318 National Road [2]. Group 3: Government and Business Collaboration - The initiative reflects the implementation of central policies aimed at stabilizing the economy and promoting consumption, showcasing a model of government support and business engagement [2]. - The Shuangliu District Commerce Bureau aims to focus on upgrading consumption scenarios, optimizing support mechanisms, and deepening industrial integration to contribute to Chengdu's development as an international consumption center [2].