2月17日至2月23日（大年初一至初七）期间，国家植物园（北园）举办2026新春奇妙夜活动。活动期间 以兰花为主的数百种万余株花卉在灯光的映射下分外璀璨绚丽；千奇百怪的各色爬宠与奇特的食虫植物 让人领略大自然的鬼斧神工。市民游客可以在这里度过花卉光影交织的梦幻之夜，探索植物的奇妙世 界。在寒冷的冬日，感受春日的鲜花烂漫与夏日的旖旎风情。 作为2026新春奇妙夜的核心展区，国家植物园（北园）热带展览温室内以兰花为主的近千个品种的万余 株花卉，将这里装扮成了花的海洋。四季花园展区内，镂空的骏马在五彩斑斓的灯光下奔驰在花海之 中，腾起的阵阵水雾，营造出一种梦幻般的氛围。 门区用大量鲜花营造出花墙、花山、花树等景观，让人赏心悦目。幽谷兰境以原生境的形式，集中展示 了苦苣苔科、秋海棠科、兰科、蕨类植物、萝藦科、苔藓等植物，展现了兰花的原生境，景区内的月 亮、蝴蝶、瓢虫等各色彩灯不时闪亮，更增添了迷幻的色彩。 百种兰花现奇珍 万平展区新开放 科普娱乐活动多 2026新春奇妙夜期间，国家植物园整修一新的低温温室首次开放，展区面积约1万平米。整个展区分为 三个展馆，分别展示特色文创、新奇爬宠和食虫植物。2号馆内是爬虫类集中展 ...

Core Insights - The article highlights a significant trend of families opting for "Spring Festival travel," with 79.8% of respondents planning to travel during the holiday, reflecting a shift from traditional home gatherings to diverse travel experiences [2][4] Group 1: Travel Preferences - The highest intention to travel during the Spring Festival is among respondents from Northeast China (88.0%), followed by Southwest China (86.5%) [4] - Among different age groups, the highest percentage of travelers is from the post-90s generation (84.5%), followed by the post-80s generation (80.6%) [4] - Popular travel themes include visits to ancient towns and historical districts (48.1%), warm winter vacations (43.3%), rural cultural experiences (36.0%), and ice and snow-themed travel (35.1%) [4] Group 2: Motivations for Travel - 61.1% of respondents choose to celebrate the New Year in different locations to experience unique regional customs and intangible cultural heritage [6] - 53.6% seek to break away from traditional celebration modes for fresh experiences, while 51.0% aim to maintain family connections in new ways [6] - 50.6% are motivated by the desire to try local delicacies and participate in local festivals [6] Group 3: Expectations and Recommendations - 54.3% of respondents wish for deeper exploration of regional customs to reduce activity homogenization, and 52.1% expect transparent pricing and affordable consumer packages [8] - 50.0% suggest improving online reservation and real-time crowd management services, while 45.3% advocate for expanding the coverage of cultural tourism vouchers and ticket discounts [8] - Other suggestions include enhancing accommodation and dining services (37.7%) and increasing immersive cultural experience projects (32.6%) [8]

Core Viewpoint - The event "Chinese New Year in the Museum" held on February 10, 2026, showcased traditional Chinese culture to international guests, emphasizing cultural exchange and immersion in local customs [1][2]. Group 1: Event Overview - The event featured 12 international students from Binzhou Vocational College and a newlywed couple from Ethiopia, who participated in various traditional activities such as trying on Chinese attire, making dumplings, and writing Spring Festival couplets [1][2]. - The couple from Ethiopia, particularly the husband Ashnafi, attracted attention for their traditional red Tang suit, symbolizing celebration and cultural richness [1]. Group 2: Cultural Activities - International guests engaged in hands-on experiences with traditional crafts, including sugar painting, paper-cutting, and calligraphy, allowing them to appreciate the intricacies of Chinese art and culture [2]. - A personalized Spring Festival couplet was created for the Ethiopian couple, reading "Happy Wedding," while the students received couplets featuring their names and nationalities, enhancing the personal connection to the culture [2]. Group 3: Organizers and Objectives - The event was organized by the Binzhou Museum, Binzhou Animal Husbandry and Veterinary Research Institute, and the International College of Binzhou Vocational College, aiming to break cultural barriers through immersive experiences [2]. - The museum has a history of inviting international friends to participate in cultural activities, fostering understanding and appreciation of Binzhou's cultural heritage [2].

Group 1 - The upcoming Spring Festival is driving a vibrant consumer atmosphere in China, showcasing the festive spirit and consumption vitality [1] - In Fujian's Nanjing County, the flower market is experiencing peak sales as merchants leverage live-streaming sales channels to cater to young consumers, focusing on desktop-friendly orchid varieties [2][5] - In Shandong, companies are launching cultural and creative products themed around the Year of the Horse, incorporating auspicious meanings like "success" and "good fortune," which are well-received in the market [4] Group 2 - In Hubei's Yangxin, the first "Supply and Marketing New Year Goods Fair" is facilitating direct supply from farmers to consumers, enhancing the efficiency of agricultural product sales [7][11] - The fair also serves as a platform for showcasing local culture, featuring traditional experiences such as cloth patchwork and rice cake making, allowing citizens to immerse themselves in unique cultural traditions [11] - The Northeast New Agricultural Products Supply Chain Center in Liaoning is functioning as a major hub for New Year goods, facilitating the distribution of local products nationwide while also receiving southern fruits and vegetables [10]

Core Viewpoint - Hubei Province is set to host over 1,500 cultural and tourism activities during the 2026 Spring Festival and Lantern Festival, inviting both domestic and international tourists to experience the rich cultural heritage of the region [1][2]. Group 1: Event Overview - The theme of the event is "Horse Leaps in Jingchu: Celebrate the New Year in Hubei," focusing on integrating cultural resources to promote consumption and benefit the public [2]. - Activities will include over 200 New Year markets, more than 300 artistic performances, and around 300 folk village events, along with over 200 temple fairs and lantern exhibitions, totaling more than 1,500 events [2]. - The event will feature unique tourism routes such as "Southern Ice and Snow," "Hot Spring Health," and "Jingchu Delicacies," with a total of over 100 million yuan in cultural tourism consumption subsidies being distributed [2][3]. Group 2: Activity Duration and Types - Most activities will commence from the Little New Year (around February 10) and continue until after the Lantern Festival (March 3), with some extending into late March [2]. - Specific events include the Wuhan China Vehicle Valley New Year Goods Festival and the Huangshi Longfeng Mountain Ecological New Year Goods Exhibition, combining traditional shopping with modern leisure experiences [2]. - Various traditional projects such as dragon and lion dances, New Year lantern festivals, and folk parades will be organized to create immersive cultural experiences for visitors [3]. Group 3: Subsidies and Promotions - From January 28 to March 31, 2026, 60 million yuan in New Year cultural tourism consumption subsidies will be distributed to both domestic and international tourists, including family travel ticket subsidies and experience bonuses [3].

Group 1 - The article highlights the upcoming Spring Festival activities organized by the Qiqihar City Library, focusing on traditional cultural experiences to celebrate the Year of the Horse [1][9] - The event features four core experience zones that blend literary elements with festive atmosphere, including hands-on activities for families [3][9] - Activities include fabric crafting with guidance from a traditional artisan, allowing children to create horse-themed gifts [3][9] Group 2 - The event also includes a zone for experiencing ancient bookbinding techniques, emphasizing the craftsmanship and cultural significance of traditional methods [4] - A woodblock printing experience allows participants to create prints of the character "福" (blessing), enhancing the festive spirit [6] - A calligraphy segment features local masters writing Spring Festival couplets, providing attendees with personalized blessings [7] Group 3 - During the Spring Festival, the library will remain open and host various themed activities, including a book exhibition, children's cinema, and cultural salons, alongside online interactive events [9] - The initiative aims to encourage families to engage in cultural activities, promoting a warm and enriching environment during the holiday season [9]

Core Viewpoint - Wangping Town is hosting a series of immersive New Year-themed activities centered around the "Chasing Horse" theme, aiming to blend traditional customs, intangible cultural heritage markets, winter sports, and cultural experiences to create a festive atmosphere for the Spring Festival [1][14]. Group 1: Cultural Activities - The event features various traditional performances, including the dynamic "Bawang Whip," auspicious dragon and lion dances, powerful "Taiping Drum" performances, thrilling stilt shows, and lively "Little Car" performances, all designed to evoke the festive spirit of the New Year [5]. - A rich array of activities will be available, including an art exhibition showcasing traditional aesthetics, a market for intangible cultural heritage products, a New Year goods fair featuring local agricultural products, and a variety of local snacks and creative cultural products [6]. Group 2: Engagement and Interaction - There are nine unique check-in points that offer surprises, including landmarks such as the former residence of Ma Zhiyuan and the Yuanqu Research Institute, each reflecting the historical charm and cultural depth of western Beijing [9]. - Participants can collect stamps from all check-in points to enter a lottery for prizes, including free stays at boutique inns and tickets to the Ma Zhiyuan former residence, enhancing the interactive experience of the event [9]. Group 3: Event Schedule and Logistics - The activities are scheduled from February 8 to February 10, February 19 to February 23, and on March 3, taking place in Wangping Ancient Road Impression Town [14]. - Contact information for different areas is provided for attendees to verify operational status and ensure safety, with recommendations for advance reservations [14].

Core Viewpoint - The event "Lan Tai Na Fu, Kai Bi Ying Chun" held by the First Historical Archives of China on the day of the Spring Festival attracted many visitors to experience traditional spring welcoming rituals and write new year blessings [1] Group 1: Event Details - The event featured vibrant decorations in the Ming and Qing archives educational space, creating a festive atmosphere for attendees [1] - Each participant received a yellow card with a blessing written in red and auspicious phrases in black, based on a historical document from the Qing Dynasty [1] - The card design was a one-to-one replica of a historical archive from the reign of Emperor Qianlong, specifically from the year 51 of his reign, which corresponds to the Year of the Horse [1] Group 2: Visitor Experience - Attendees, such as a history major named Luo Yezi, expressed a sense of time travel while hand-copying blessings from over 200 years ago, linking the experience to the same Year of the Horse [1] - The event provided a unique opportunity for visitors to engage with history and take home a personal piece of traditional New Year wishes [1]

Core Viewpoint - The event organized by the Beijing Agricultural College Union, titled "Ink Fragrance New Spring, Blessings Fill North Agriculture," successfully engaged over 700 faculty and staff in traditional New Year activities, fostering a festive atmosphere and community spirit [3][4]. Group 1: Event Highlights - The event featured four main areas: "Fu" character printing, red envelope printing, writing "Fu" characters, and writing Spring Festival couplets, attracting many participants who enjoyed traditional customs while sharing stories [3]. - In the "Fu" character printing area, faculty and staff used professional tools to create beautiful "Fu" characters, expressing that handmade items hold more significance than purchased ones [3]. - The red envelope printing area was also popular, with various templates available, allowing participants to create personalized envelopes with auspicious designs [3]. Group 2: Cultural Engagement - The writing areas for "Fu" characters and Spring Festival couplets were filled with the scent of ink, as calligraphy enthusiasts and professionals provided guidance, resulting in beautifully crafted works with auspicious meanings [4]. - Participants expressed satisfaction with the opportunity to engage in traditional activities, highlighting the event as a means to relax and embrace the festive spirit ahead of the New Year [4]. - The event not only allowed faculty and staff to create their own "Fu" characters, couplets, and red envelopes but also fostered a sense of community and anticipation for the upcoming year [4].

Core Insights - The article highlights the various cultural activities and exhibitions organized by museums across China during the winter vacation, aimed at engaging young students in traditional culture and knowledge exploration [1][2]. Group 1: Museum Activities - The Tianjin Museum is offering multiple special exhibitions and hands-on workshops, including ancient jade-making and traditional crafts, to enhance students' understanding of cultural heritage [1]. - The museum's director, Yao Yang, emphasized the importance of educational activities designed for youth, allowing them to connect with artifacts and learn about cultural knowledge [1]. - The China Silk Museum in Hangzhou is hosting a "Qiji" Year of the Horse creative exhibition featuring 288 cultural products from over 40 institutions, showcasing the integration of traditional horse culture into modern design [2]. Group 2: Community Engagement - In Jiangxi's Ji'an, the Ji'an Museum has introduced activities like woodblock printing and ancient poetry engraving at the historic Bailuzhou Academy, allowing visitors to experience traditional craftsmanship firsthand [2]. - The museum's social education department reported a significant increase in daily visitor numbers, with attendance growing over three times compared to regular days during the winter vacation [2].