体育与文旅融合
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“苏超”出圈:特色赛事澎湃区域发展动能
Zhong Guo Xin Wen Wang· 2025-06-05 14:56
Group 1 - The core viewpoint of the article highlights the rise of the Jiangsu city football league, referred to as "Su Super," driven by regional cultural identity and competition among cities [3][4][5] - The intense rivalry among cities in Jiangsu, such as Nanjing, Suzhou, and others, contributes to a unique local culture that transcends mere sports competition [3][10] - The phenomenon of "Su Super" has led to significant increases in attendance and ticket prices, with average attendance surpassing that of the China League One [10][11] Group 2 - The league has stimulated local tourism and consumption, with cities offering incentives like free admission to attractions for visiting fans, thereby enhancing the economic impact of the events [10][13] - The integration of sports and tourism has created a "1+N" consumption effect, where regional competition drives mutual benefits in tourism and local economies [10][14] - The "Su Super" league serves as an effective model for promoting local consumption and community engagement, showcasing the potential of sports to foster economic growth [14][15]
“苏超”刷屏,但其他省市难以复制
吴晓波频道· 2025-06-02 15:27
Core Viewpoint - The "Su Super" league in Jiangsu Province has emerged as a unique grassroots football competition that fosters regional pride and community engagement, providing a public space free from commercial manipulation, and promoting a shared pursuit of a better public life through sports [5][39][41]. Summary by Sections Overview of "Su Super" - "Su Super" refers to the Jiangsu Provincial City Football League, featuring 516 players representing 13 cities in Jiangsu, highlighting the competitive spirit among these cities [5][19]. - The league has gained immense popularity, with social media views exceeding 820 million and over 13 million viewers for live broadcasts, showcasing its potential to rival professional leagues [8][19]. Cultural and Regional Significance - The league taps into local rivalries, with matches often framed as historical or cultural battles, enhancing community engagement and local identity [11][18]. - The competition has sparked humorous banter among fans, reflecting the deep-rooted regional pride and cultural narratives within Jiangsu [12][16]. Economic and Social Impact - The league is expected to stimulate local economies through increased attendance, with average match attendance surpassing 10,000, and some matches drawing over 20,000 spectators [8][27]. - Local businesses have benefited from the influx of visitors, with significant increases in sales and tourism-related activities [27]. Organizational Structure and Support - The league is officially supported by the Jiangsu Provincial Sports Bureau and local governments, distinguishing it from other grassroots initiatives like the "Village Super" [20][24]. - The structure allows for a mix of amateur and semi-professional players, ensuring broad community representation and engagement [26][39]. Comparison with Other Regions - The success of "Su Super" is attributed to Jiangsu's unique geographical, demographic, and cultural characteristics, making it challenging for other provinces to replicate this model [29][35]. - Jiangsu's economic balance and cultural diversity provide a fertile ground for such a competitive league, unlike regions with more pronounced disparities [32][33]. Conclusion and Future Prospects - "Su Super" represents a shift in Chinese sports culture, moving away from purely professional models to a more community-oriented approach that emphasizes local identity and participation [39][41]. - The league's model may offer insights for other regions seeking to develop their sports culture by focusing on local strengths and community engagement rather than solely on professionalization [39][41].
跟着环塔游新疆丨阿克苏篇:丝路绿洲 环塔新生
Xin Hua She· 2025-05-24 01:27
Core Points - The 2025 China Rally Championship, known as the "环塔" (Huan Ta), commenced on May 20, 2025, in the Aksu region of Xinjiang, covering a total distance of approximately 5,200 kilometers over 13 days, showcasing diverse terrains including mountains, canyons, and deserts [9][11][41] - The event emphasizes the integration of sports and tourism, promoting a new lifestyle and attracting visitors to the ancient oasis of Aksu [41][46] Group 1: Event Details - The first stage of the rally took place on May 21, 2025, in Wensu County, Aksu, covering over 150 kilometers with varied terrains [3][12][15] - The third stage occurred on May 23, 2025, in Keping County, Aksu, spanning over 330 kilometers, featuring narrow water-crossing canyons and desert landscapes [5][6] - The rally includes a special focus on supporting and exploring new energy vehicles, marking the introduction of a new energy category for the first time [11] Group 2: Cultural and Tourism Impact - The event is positioned as a cultural and tourism festival, intertwining the historical Silk Road heritage with modern sporting events [9][41] - Aksu's rich cultural heritage, including historical sites like the Kizil Gaha Beacon Tower and the Subashi Buddhist Temple, is highlighted as part of the tourism experience [17][18] - The rally is part of a broader initiative to promote tourism in Xinjiang, encouraging visitors to explore the region's natural beauty and cultural richness [41][46]