Core Viewpoint - The article emphasizes the importance of developing the tourism industry as a key driver for high-quality economic growth, highlighting China's transition from a major tourism country to a strong tourism power [1]. Group 1: Economic Impact of Tourism - The tourism industry has significantly contributed to economic development, with domestic tourist trips reaching 3.285 billion in the first half of the year, a year-on-year increase of 20.6%, and total spending of 3.15 trillion yuan, up 15.2% [2]. - The growth in tourism has stimulated various sectors, including transportation, accommodation, dining, and retail, playing a crucial role in economic transformation and consumption expansion [2][3]. Group 2: Cultural and Tourism Integration - The integration of culture and tourism has been actively promoted, with initiatives like the "Only Henan: Drama Fantasy City" attracting over 40 million visitors since its opening, showcasing the appeal of cultural tourism [4][5]. - The number of traditional cultural sites has increased from 2,064 in 2012 to over 4,000, reflecting an annual growth rate of 8%, indicating a rising trend in cultural tourism [6]. Group 3: Enhancing Tourist Experience - The development of diverse and high-quality tourism products is underway, with 16,500 A-level tourist attractions and nearly 900 national and provincial tourist resorts established across the country [7][8]. - Efforts are being made to improve the infrastructure and services of tourist attractions to better meet the diverse needs of travelers, enhancing the overall quality of the tourism experience [8].

Core Insights - The article discusses the development strategies and goals for the tourism industry in Aba Prefecture, aiming to enhance its cultural and ecological tourism appeal by 2030 [4][5][6]. Group 1: Development Strategies - Aba Prefecture aims to create "Five States" in tourism: Self-driving State, Research and Study State, Homestay State, Internet Celebrity State, and Hospitality State [4][9]. - The strategy emphasizes "Five Movements" including scenic area-driven layout, route interconnection, industry interaction, brand promotion, and mechanism activation to enhance tourism vitality [4][6]. Group 2: Tourism Goals - By 2030, the cultural and related industry value-added is expected to reach approximately 3.8 billion yuan, and total tourism expenditure is projected to be around 270 billion yuan [4]. - The goal is to significantly enhance the influence and reputation of "Heavenly Jiuzhaigou · Beautiful Aba Prefecture," establishing it as an international ecological and cultural tourism destination [4]. Group 3: Current Tourism Performance - The peak tourist season has seen record numbers, with Jiuzhaigou receiving over 4 million visitors by August 15, marking a historical high for the same period [5]. - Huanglong Scenic Area surpassed 2 million visitors by August 19, achieving this milestone 14 days earlier than in 2024 [5]. Group 4: Infrastructure and Accessibility - Efforts are underway to improve accessibility to various scenic spots, including direct transport services and rental car options to enhance visitor convenience [7][9]. - The development of scenic routes, such as the Li Xiaolu Road, aims to connect multiple attractions and promote a seamless travel experience [9][10]. Group 5: Thematic Tourism Development - The article outlines plans for thematic tourism routes, including World Heritage Tours, Ecological Health Tours, and Red Education Tours, leveraging local historical and cultural resources [11]. - Specific initiatives, such as the "New Long March" summer camp, aim to integrate red culture into tourism experiences [11]. Group 6: Cultural Events and Activities - The MarKang city is enhancing its cultural tourism by hosting events like the traditional Gozhuang dance competition and a half-marathon, attracting participants from various regions [12].

Core Viewpoint - The article emphasizes the development of Deyang as an international tourism city, leveraging its cultural heritage, particularly the Sanxingdui archaeological site, to attract domestic and international tourists [1][9]. Group 1: Development Initiatives - Deyang aims to create a globally influential and unique international tourism city by integrating cultural and tourism development as a key strategy [1][4]. - The city plans to enhance the Sanxingdui site as a world-class cultural tourism landmark, including the construction of an archaeological park and a first-class museum [4][6]. - Deyang is set to host the first Sanxingdui Forum in September, focusing on cultural exchange and storytelling [4]. Group 2: Cultural and Natural Resources - Sanxingdui is highlighted as a significant archaeological discovery, with annual visitor numbers increasing from 700,000 in 1997 to over 6 million after the new museum's completion, marking a growth of nearly 9 times [3]. - Deyang's natural resources, such as the Longmen and Longquan mountains, along with cultural treasures like the Deyang Confucian Temple, are being utilized to enhance tourism offerings [6]. Group 3: Tourism Experience and Infrastructure - Deyang is developing various tourism experiences, including an international resort area and themed activities that cater to diverse visitor needs [6][8]. - The city is integrating its tourism development with urban modernization, aiming to create a vibrant and resilient urban environment [8]. - Deyang is also focusing on building a global marketing network to enhance its international brand recognition and attract more visitors [8].

Core Viewpoint - The article highlights the development of the cultural and tourism industry in Mianyang, aiming to enhance its competitiveness and attract more visitors through various initiatives and projects [5][6][12]. Group 1: Development Goals and Strategies - Mianyang aims to achieve a total tourism expenditure of 140 billion yuan by 2027 and elevate its cultural and tourism industry to a new level by 2030 [5]. - The city has launched five major projects: resource aggregation, brand building, promotional campaigns, environmental enhancement, and entity cultivation to foster a strong cultural tourism city [4][5]. Group 2: Tourism Routes and Attractions - Mianyang has introduced three premium tourism routes that connect various scenic spots, themed around historical and cultural experiences, such as the legacy of Li Bai and the "Two Bombs, One Satellite" spirit [6][7][9]. - The city is rich in cultural resources, with over 2,200 years of history, and aims to attract over 100 million visitors in 2024, generating a total tourism expenditure of 113.4 billion yuan [6][8]. Group 3: Cultural and Educational Initiatives - Mianyang is focusing on three major intellectual properties (IPs): Li Bai's hometown, the "Two Bombs, One Satellite" spirit, and the panda habitat, to create nationally influential cultural tourism projects [10]. - The city is enhancing educational tourism through interactive experiences, such as the immersive "script killing" activities centered around Li Bai's culture [9][10]. Group 4: New Consumption Scenarios - Mianyang is expanding new types of cultural tourism consumption by integrating various sectors, including performances, technology, and sports events, to stimulate consumer engagement [11][12]. - The city plans to host over 350 sports events this year, leveraging the "events + tourism" model to boost related industries such as accommodation and dining [12].

Core Insights - Shanghai has launched a "Ten-Hundred-Thousand" cultural tourism investment blueprint, aiming to accelerate its development into a world-renowned tourist city [1] - The blueprint includes ten iconic projects, annual cultural tourism investment projects worth over 100 billion yuan, and a focus on 10 million square meters of key investment space [1] Investment Projects - The key investment space encompasses 18 projects, including the Jinshan Coastal International Cultural Tourism Resort and the "Oriental City" in the southern area of the Shanghai International Tourism Resort, totaling over 12.8 million square meters [1] - Six major projects were signed on the same day, including the Bund Source Phase II and the "Shanghai Super Happy Valley" [1] Investment Guidelines - Shanghai has released the "2025 Shanghai Tourism Investment Guide," outlining four main sectors: culture, tourism, broadcasting, and cultural relics [1] - The guide identifies 16 sub-sectors for investment, including art trading, performing arts, e-sports, creative design, immersive experiences, fashion industry, digital cultural equipment, hotels, theme parks, and rural tourism [1] Strategic Goals - The Shanghai Municipal Bureau of Culture and Tourism aims to enhance the quality of cultural tourism supply and position Shanghai as China's top inbound tourism destination and a preferred urban tourism site [1]

Core Points - The meeting emphasized the importance of enhancing cultural services and product supply to better meet the spiritual and cultural needs of the public [1] - The integration of culture and tourism is a priority, aiming to optimize industry layout and upgrade the industrial system to promote the development of a trillion-level cultural tourism industry cluster [1] - The meeting called for a systematic reform of mainstream media to improve international communication effectiveness and deepen cultural exchanges [1] Group 1 - The meeting highlighted the need to improve the mechanism for delivering quality cultural resources to grassroots levels [1] - It aims to promote distinctive cultural brands such as "Literary Shaanxi Army," "Chang'an Painting School," "Western Film and Television," and "Shaanxi Drama" [1] - The focus is on enhancing the operational entities within the cultural tourism sector [1] Group 2 - The meeting aims to tell compelling stories about Shaanxi and China to present a credible and admirable image of the country [1] - There is a strong emphasis on the deep integration of culture and tourism to drive economic growth [1] - The initiative seeks to elevate the cultural tourism industry to new heights [1]

Core Insights - Leshan aims to become an international tourism city and a globally recognized tourist destination by 2027, with goals to double inbound tourist numbers, cultural and related industry value-added, and tourism spending exceeding 200 billion yuan [3][10] - The city plans to enhance its tourism experience by upgrading key attractions like Emei Mountain and the Leshan Giant Buddha, while also promoting its culinary scene as a "World Food Capital" [4][6] Group 1: Tourism Development Goals - By 2027, Leshan targets to double the number of inbound tourists, cultural and entertainment enterprises, and achieve a tourism expenditure exceeding 200 billion yuan [3][10] - The strategy includes creating world-class tourist attractions and enhancing the cultural and culinary sectors [4][5] Group 2: Infrastructure and Experience Enhancement - Leshan plans to improve service quality and infrastructure at key tourist sites, aiming for over 10 million visitors by 2027, including 500,000 international tourists [5] - Investments of 12.6 billion yuan are planned for 22 key projects in the Emei Mountain area to enhance its appeal [5] Group 3: Culinary Tourism - Leshan is actively working towards becoming a "World Food Capital," with 34 key food streets and numerous culinary heritage items recognized [7][8] - The city aims to create a brand matrix around "Leshan Flavor" and enhance the international appeal of its culinary offerings [7][8] Group 4: Cultural and Creative Industries - The city is focusing on developing cultural and creative industries, including the creation of "Leshan Gifts" and culturally themed media [10] - Leshan's strategy emphasizes the integration of culture and tourism to enhance visitor experiences and promote local heritage [10] Group 5: Investment and Infrastructure Development - The Jin Kou He District plans to invest 10 billion yuan over five years to develop a national 5A-level tourist attraction, aiming for 4 million visitors annually [9] - The district's strategy includes comprehensive development of scenic areas to enhance tourism offerings [9]

Core Insights - The article highlights the rapid growth of tourism and cultural development in Deyang, particularly centered around the Sanxingdui Museum, which has become a major attraction for visitors, drawing 2.3 million visitors in July alone [1][2] - Deyang aims to establish itself as an international tourism city by leveraging its rich cultural heritage and natural resources, with a focus on the Sanxingdui site as a key driver for this transformation [4][5] Group 1: Tourism Growth - The Sanxingdui Museum is projected to attract nearly 6 million visitors and generate over 330 million yuan in ticket revenue by 2024, with 2.8285 million visitors and 156 million yuan in revenue recorded in the first half of this year [2] - The museum's cultural products are expected to achieve nearly 200 million yuan in sales in 2024, with IP licensing revenue exceeding 10 million yuan [2] - Deyang's total tourist reception is expected to exceed 70 million in 2024, with Sanxingdui accounting for nearly 30% of this figure [3] Group 2: Cultural and Economic Development - Deyang is focusing on a "3+N" model for cultural tourism development, integrating Sanxingdui with other cultural sites and promoting a regional tourism brand [4] - The city plans to invest approximately 13 billion yuan in the Sanxingdui cultural tourism development area, creating a comprehensive destination that includes cultural experiences and entertainment [6] - Deyang is also enhancing its industrial tourism by revitalizing its industrial heritage and creating new tourism experiences around its manufacturing capabilities [9] Group 3: Strategic Initiatives - The local government is implementing strategies to deepen the integration of culture and tourism, aiming to enhance visitor experiences and increase spending [10] - Deyang is developing diverse tourism routes to cater to different visitor demographics, with plans for eight new travel lines in 2024 [7] - The city is also focusing on enhancing red tourism experiences and promoting historical sites related to the Three Kingdoms culture [10]

Core Viewpoint - The Yibin Municipal Committee has approved a decision to promote the deep integration of culture and tourism, aiming to build an international tourism city and enhance the city's overall capabilities through five key areas: strengthening cultural foundations, shaping the city's image, improving services, empowering development, and establishing a working system [1][2]. Group 1: Development Goals - The decision sets the goal of building an international tourism city, focusing on the deep integration of culture and tourism as a crucial strategy for urban development [1][2]. - Yibin aims to create a tourism development pattern that integrates scenic areas and urban spaces, enhancing the city's brand image and providing high-quality services and experiences for both residents and visitors [1][2]. Group 2: Key Areas of Focus - The "Three Places" initiative will leverage Yibin's rich cultural and tourism resources to enhance its international and domestic recognition [2]. - The "Three Centers" initiative will focus on creating a vibrant sports event center, a fashionable performing arts center, and a quality consumption center to attract tourists and enhance regional influence [3][4]. Group 3: Cultural and Ecological Development - Yibin will develop a cultural landmark by promoting its historical and modern aesthetics, enhancing its identity as "the first city of the Yangtze River" and protecting historical cultural districts [2]. - The ecological vacation destination will be established by enhancing ecological resources and creating a harmonious relationship between nature and tourism [2]. Group 4: Economic Empowerment - The development of the cultural and tourism industry is seen as a means to promote material and spiritual wealth among the populace, ultimately enhancing their sense of happiness and pride [4]. - The strategy aims to drive economic growth and increase income through the integration of culture and tourism with various industries, providing strong momentum for building a modern regional center city [4].

然而，也要清醒地认识到，文化生态保护区的建设并不能一蹴而就，还面临着诸多挑战。比如，如何平 衡文化保护与经济发展的关系，避免过度开发对文化生态造成破坏；如何提高民众的文化保护意识，让 更多人参与到文化传承中来；如何培养更多专业的文化保护人才，为保护区建设提供智力支持；等等。 例如一些传统戏曲，如果政府每年拨款排几场戏，台下坐着的却大多是拿着"文化补贴"来凑观众人数的 老人，年轻一代根本不会唱甚至听不懂，那么这样的"保护"不过是"喊喊口号"、自欺欺人罢了。文化不 是摆在橱窗里的展品，而是由人承载、由人传承的活态遗产。如果没有人愿意学、愿意用，再好的保护 政策也是空谈。只有让年轻人愿意接触、学习并继承传统文化，才能为文化生态保护注入源源不竭的新 能量。真正的文化生态保护，应该是让文化融入日常生活，而不是放在博物馆里或变成表演道具。这些 问题都需要在实践中不断探索和解决。 国家级文化生态保护区的建设，是关乎文化传承与发展的实践。它让我们看到了文化的力量，也让我们 肩负起传承和弘扬中华优秀传统文化的重任。要珍惜这来之不易的成果，以更加坚定的决心、更加有力 的举措，守护好文化瑰宝，让它们在新时代绽放出更加绚烂的光彩。 ...