Core Viewpoint - The article discusses the introduction of the "Internet Platform Pricing Behavior Rules (Draft for Comments)" aimed at promoting healthy development in the platform economy while ensuring compliance with pricing regulations [1][2]. Group 1: Background of the Rules - The rapid development of the platform economy in China has positively impacted the real economy and consumer needs, necessitating clearer regulations on pricing behavior to protect consumer interests [2]. - Existing laws such as the Price Law and the Anti-Unfair Competition Law provide general guidelines, but specific regulations for the platform economy are needed to create a transparent and predictable pricing supervision mechanism [2]. Group 2: Overall Approach to Rule Formulation - The rules emphasize a balance between promoting development and regulatory compliance, focusing on standardizing pricing behavior, enhancing transparency, and protecting the rights of both operators and consumers [3]. - Key aspects include regulating pricing behavior, promoting transparency in pricing, and fostering collaboration among various stakeholders [3]. Group 3: Applicability of the Rules - The rules apply to both platform operators and platform internal operators, including those providing services or selling goods through the platform [4]. - Self-built website operators and other participants in the platform economy are also encouraged to follow these rules [4]. Group 4: Guiding Operators in Autonomous Pricing - The rules affirm the right of platform operators and internal operators to autonomously set prices while regulating the fees charged by platform operators to internal operators [5]. - Operators are encouraged to innovate and improve service quality while adhering to fair pricing practices [5]. Group 5: Requirements for Price Marking Behavior - The rules mandate clear price marking for goods and services, including the requirement to disclose all fees and pricing methods [6][7]. - Promotional rules must be transparent, and any subsidies must be clearly communicated to avoid misleading consumers [6][7]. Group 6: Regulation of Pricing Competition Behavior - The rules define standards for identifying unfair pricing behaviors such as predatory pricing, price discrimination, and price collusion [8][9]. - Operators are prohibited from using deceptive practices in pricing and must maintain integrity in their pricing strategies [9]. Group 7: Building a Collaborative Governance Mechanism - The rules advocate for coordinated regulatory efforts among various government departments to oversee pricing behavior in the platform economy [10]. - Platform operators are required to establish internal compliance management systems and facilitate self-regulation within the industry [10]. Group 8: Implementation Timeline - The rules are currently open for public comment for one month, after which feedback will be reviewed and incorporated before final issuance [11].

Core Viewpoint - The National Development and Reform Commission, along with other regulatory bodies, has drafted the "Internet Platform Pricing Behavior Rules (Draft for Comments)" to promote healthy development in the platform economy and ensure compliance with pricing regulations [1][2]. Group 1: Background of the Rules - The rapid development of the platform economy in China has positively impacted the real economy and consumer needs, necessitating clearer regulations on pricing behavior to protect consumer interests [2]. - Existing laws provide general guidelines, but specific regulations for the platform economy are needed to create a transparent and predictable pricing supervision mechanism [2]. Group 2: Overall Approach to Rule Formulation - The rules aim to balance development and regulatory norms, combining preemptive guidance with ongoing supervision, while ensuring stability in regulatory systems [3]. - The focus is on standardizing pricing behavior, promoting transparency, and enhancing collaboration among stakeholders to protect the rights of both operators and consumers [3]. Group 3: Applicability of the Rules - The rules apply to both platform operators and internal operators, including those providing services or selling goods through platforms [4]. - Self-built website operators and other participants in the platform economy are also encouraged to follow these rules [4]. Group 4: Guiding Operators in Pricing - The rules affirm the right of platform and internal operators to set prices autonomously while regulating the fees charged by platform operators to internal operators [5]. - Operators are encouraged to innovate and improve service quality while adhering to fair pricing practices [5]. Group 5: Price Marking Requirements - The rules mandate clear price marking for goods and services, including detailed information on pricing methods and promotional offers [6][7]. - Operators must transparently communicate subsidy rules and ensure that promotional pricing is not misleading [6][7]. Group 6: Regulation of Pricing Competition - The rules define standards for identifying unfair pricing practices such as predatory pricing, price discrimination, and price collusion [8][9]. - Operators are prohibited from using deceptive practices in pricing and must not manipulate market prices through collusion [9]. Group 7: Collaborative Governance Mechanism - The rules emphasize the importance of inter-departmental collaboration in regulating pricing behavior within the platform economy [10]. - Industry associations are encouraged to promote self-regulation among operators to maintain fair pricing practices [11]. Group 8: Implementation Timeline - The draft rules are open for public comment for one month, after which feedback will be reviewed and incorporated before final issuance [12].

Core Viewpoint - The article discusses the draft of the "Internet Platform Pricing Behavior Rules," which aims to regulate pricing behaviors of platform operators and merchants, ensuring fair competition and protecting consumer rights [1][2]. Group 1: Background and Purpose - The rapid development of the platform economy in China has necessitated clearer regulations to protect consumer interests and ensure compliance with existing laws [3]. - The rules aim to create a transparent and predictable pricing regulatory mechanism, guiding operators to comply with legal standards [4]. Group 2: Key Contents of the Rules - The rules emphasize the importance of operators' autonomy in pricing, requiring platform operators to respect the pricing rights of merchants and not impose unreasonable restrictions [6]. - Clear pricing display requirements are established, mandating that all pricing information, including promotional and dynamic pricing, be transparent and accessible to consumers [8][9]. - The rules provide guidelines for fair pricing competition, preventing practices such as predatory pricing and price collusion among operators [10][12]. Group 3: Implementation and Compliance - The rules apply to both platform operators and merchants, ensuring that all parties involved in the platform economy adhere to the same standards [5]. - A collaborative governance mechanism is proposed, involving government departments, industry associations, and platform operators to ensure compliance and self-regulation within the industry [13]. - The rules will undergo a public consultation period of one month before finalization, allowing for adjustments based on stakeholder feedback [14].

Core Viewpoint - The National Development and Reform Commission, the State Administration for Market Regulation, and the National Internet Information Office have released a draft for public consultation regarding the "Rules for Pricing Behavior of Internet Platforms," aiming to regulate pricing practices in the platform economy and promote healthy development [1][5]. Summary by Sections 1. Main Contents of the Rules - The draft includes four main areas: guiding operators to set prices independently, clarifying price marking requirements, regulating price competition behavior, and establishing a collaborative governance mechanism [2]. 2. Background of the Rules - The rapid development of the platform economy in China has raised concerns about pricing behaviors affecting consumer interests. Existing laws provide general guidelines, but more specific regulations are needed to ensure compliance and transparency in pricing [6]. 3. Overall Approach to Rule Formulation - The rules aim to balance development and regulation, ensuring stability in regulatory systems while promoting transparent pricing and protecting the rights of both operators and consumers [7]. 4. Applicability of the Rules - The rules apply to platform operators and internal operators, including those who sell goods or provide services through platforms. Self-built website operators and other participants in the platform economy are also encouraged to follow these rules [9]. 5. Guidelines for Independent Pricing - The rules emphasize the right of operators to set prices independently and require platform operators to establish reasonable charging standards. They also prohibit unreasonable restrictions on pricing behaviors of internal operators [10]. 6. Requirements for Price Marking - The rules mandate clear price marking for goods and services, including promotional rules and subsidy transparency. Operators must not charge undisclosed fees and must clearly communicate pricing methods [11][12]. 7. Regulation of Price Competition - The rules define standards for identifying unfair pricing behaviors such as predatory pricing and price collusion, aiming to maintain a fair competitive environment [13][14]. 8. Collaborative Governance Mechanism - The rules propose a collaborative governance framework involving government departments, industry associations, and platform operators to ensure effective regulation and compliance [15]. 9. Implementation Timeline - The public consultation period for the draft is from August 23 to September 22, 2025. After this period, the rules will be revised based on feedback and will include an adjustment period for operators to comply with the new regulations [16].

Core Viewpoint - The article discusses the introduction of the "Internet Platform Pricing Behavior Rules (Draft for Comments)" aimed at promoting healthy development in the platform economy while ensuring regulatory compliance and protecting consumer rights [1][2]. Group 1: Background of the Rules - The rapid development of the platform economy in China has positively impacted the real economy and consumer needs, necessitating clearer regulations on pricing behavior to protect consumer interests [2]. - Existing laws provide general guidelines, but specific regulations for the platform economy are needed to create a transparent and predictable pricing regulatory mechanism [2]. Group 2: Overall Approach to Rule Formulation - The rules emphasize a balance between promoting development and regulatory compliance, focusing on price behavior standardization, transparency, and collaboration among stakeholders [3]. - Key aspects include regulating pricing behavior, enhancing transparency in pricing rules, and fostering collaboration among government, industry associations, and platform operators [3]. Group 3: Applicability of the Rules - The rules apply to both platform operators and platform internal operators, including those providing services or selling goods through platforms [4]. - Self-built website operators and other participants in the platform economy are also encouraged to follow these rules [4]. Group 4: Guiding Independent Pricing - The rules affirm the right of platform operators and internal operators to set prices independently while regulating the fees charged by platform operators to internal operators [5]. - Operators are encouraged to innovate and improve service quality while adhering to fair pricing practices [5][6]. Group 5: Price Marking Requirements - The rules mandate clear price marking for goods and services, including detailed information on pricing and any additional fees [7]. - Promotional rules must be transparent, and any subsidies or discounts should be clearly communicated to consumers [7][8]. Group 6: Regulation of Pricing Competition - The rules define standards for identifying unfair pricing practices such as predatory pricing, price discrimination, and price collusion [9]. - Platform operators are prohibited from forcing internal operators to sell below cost and must not engage in deceptive pricing practices [9][10][11]. Group 7: Collaborative Governance Mechanism - The rules advocate for a collaborative governance approach involving regulatory departments, platform compliance management, and industry self-regulation [12]. - Regulatory bodies will conduct oversight and provide guidance to ensure compliance with pricing behavior standards [12]. Group 8: Implementation Timeline - The rules are currently open for public comment for one month, after which feedback will be reviewed and incorporated before final issuance [13]. - An adjustment period will be provided for operators to align their internal management systems with the new regulations [13].