Core Viewpoint - The report highlights that Lege Co., Ltd. (乐歌股份) has experienced significant growth in its overseas warehouse business, although its profitability is temporarily under pressure. The company maintains a "buy" rating despite the challenges faced in the cross-border e-commerce sector [2]. Financial Performance - In 2024, the company achieved a revenue of 5.67 billion yuan, representing a year-on-year increase of 45.3%. However, the net profit attributable to shareholders was 340 million yuan, down 47.0% [2]. - For Q1 2025, the company reported a revenue of 1.54 billion yuan, an increase of 37.7%, with a net profit of 50 million yuan, down 35.2% [2]. - The profit forecasts for 2025-2027 have been adjusted downwards due to increased competition and trade friction, with expected net profits of 363 million yuan, 439 million yuan, and 525 million yuan respectively [2]. Profitability Analysis - The company's gross margin for 2024 was 29.1%, a decrease of 7.4 percentage points, while the net profit margin fell to 5.9%, down 10.3 percentage points [3]. - In Q1 2025, the gross margin was 25.9%, a decline of 5.4 percentage points, with a net profit margin of 3.4%, down 3.8 percentage points [3]. - The decline in profitability is attributed to several factors, including reduced non-recurring gains from overseas warehouse sales, increased R&D investments, and high shipping costs impacting cross-border e-commerce profits [3]. Business Segment Performance - The overseas warehouse business generated revenue of 2.42 billion yuan in 2024, a remarkable increase of 154.8%, with a gross margin of 10.4% [4]. - The cross-border e-commerce segment achieved revenue of 2.03 billion yuan, up 14.3%, with independent site revenue growing by 22.0% to 820 million yuan [4]. - The company has established a diversified sales model covering various channels, and its production capacity for linear drive lift systems has reached 2.5 million sets annually, leading the global market [4]. Market Outlook - The company is optimistic about future growth driven by increasing e-commerce penetration in the U.S. and strengthening brand power of Chinese cross-border e-commerce [4]. - The dual growth engines of cross-border e-commerce and overseas warehouses are expected to continue driving overall revenue growth [4].

Investment Rating - The investment rating for the company is "Outperform the Market" [6][4]. Core Views - The company reported a revenue of 5.67 billion (+45.33%) and a net profit of 336 million (-46.99%) for 2024, with Q4 revenue at 1.695 billion (+39.38%) and net profit at 70 million (-39.71%) [1][4]. - The cross-border e-commerce business showed strong growth, with revenue reaching 2.42 billion (+154.8%) in 2024, and the company expanded its overseas warehouse presence to 21 locations [2][4]. - The overall gross margin decreased to 29.1% (-7.4 percentage points) and net margin to 5.9% (-10.3 percentage points) due to increased operational costs and investments in new business models [3][4]. Summary by Sections Financial Performance - In 2024, the company achieved a revenue of 56.70 billion, with a significant increase of 45.33% compared to the previous year. However, the net profit saw a decline of 46.99% to 3.36 billion [1][5]. - The gross margin for 2024 was reported at 29.1%, down from the previous year, while the net profit margin was 5.9% [3][5]. Business Segments - The overseas warehouse business generated 24.2 billion in revenue, marking a growth of 154.8%. The company has established 21 overseas warehouses with a total area of 662,000 square meters [2][4]. - The independent e-commerce platform performed well, contributing 8.2 billion (+22.0%) to the total cross-border e-commerce revenue of 20.3 billion (+14.3%) [2][4]. Future Outlook - The company has adjusted its profit forecasts for 2025-2027, expecting net profits of 360 million, 448 million, and 535 million respectively, reflecting a growth of 7%, 24%, and 19% year-on-year [4][5]. - The current stock price corresponds to a price-to-earnings ratio of 14, 11, and 9 for the years 2025, 2026, and 2027 respectively [4][5].

Group 1: Market and Regulatory Updates - Shanghai and Shenzhen Stock Exchanges announced the Labor Day market closure from May 1 to May 5, 2025, resuming normal operations on May 6 [1] - Seven departments issued a plan for the digital transformation of the pharmaceutical industry, emphasizing the integration of artificial intelligence across the entire industry chain [2] - High-profile logistics platform GaoLu Group, backed by Hillhouse Capital, is seeking $100 million in private credit financing for asset acquisitions [3] Group 2: Company Financial Performance - Shenjian Co. reported a 2024 revenue of 2.418 billion yuan, a decrease of 5.97%, but a net profit increase of 32.29% to 33.65 million yuan, proposing a cash dividend of 0.5 yuan per 10 shares [6] - Jingwei Co. achieved a 2024 revenue of 673 million yuan, up 30.79%, but a net profit decline of 36.76% to 35.54 million yuan, proposing a cash dividend of 1.00 yuan per 10 shares [7] - Minsheng Health reported a 2024 revenue of 641 million yuan, a 10.23% increase, with a net profit of 91.83 million yuan, up 7.24%, proposing a cash dividend of 1.00 yuan per 10 shares [8] - Wangsu Technology's Q1 2025 net profit reached 192 million yuan, a 38.54% increase, with a revenue of 1.235 billion yuan, up 10.26% [9] - Beilu Pharmaceutical reported a Q1 2025 revenue of 283 million yuan, a 36.23% increase, with a net profit of 14.54 million yuan, up 26.13% [10] - Huning Co. reported a Q1 2025 revenue of 64.51 million yuan, a 4.37% increase, but a net profit decline of 45.68% to 3.61 million yuan [11] Group 3: Corporate Governance and Compliance - Pioneer's fund underwent significant management changes following a change in actual control, with the chairman resigning for personal reasons [4] - Hu Haiquan's private equity funds received regulatory warnings for failing to fulfill fiduciary duties and risk assessments during fundraising [5] - RNG's affiliated company was reported to owe 82,000 yuan in taxes [5]

跨境电商品类持续扩张，表现亮眼。公司智能家居、健康办公产品品类不断丰富，在保持升降桌主打产 品优势的同时，利用线性驱动核心技术以及品牌、渠道协同优势，实现销售收入稳中有升。公司跨境电 商模式下，新品开拓卓有成效，且性价比不断提升，高中低不同价格带满足更多用户需求，2024 年跨 境电商销售收入20.26 亿元，同比增长14.28%，电动沙发、人体工学椅等新品类逐渐起量。 本报告导读： 公司业绩符合预期，自营海外仓的规模效应有望逐步显现。 投资要点： 调整盈利预期 ，维持"增持"评级。公司业绩低于我们的预期，考虑外贸环境的不确定性，我们下调公 司2025-2026 年盈利预期，并新增2027 年盈利预期，预计公司2025-2027 年EPS 为1.15/1.29/1.61元 （2025-2026 年原1.68/1.95 元），参考行业估值水平，考虑公司前瞻布局自建海外仓的成本优势赋予的 估值溢价，给予公司2025 年16xPE，下调目标价至18.44 元，维持"增持"评级。 海外仓业务保持高增长。2024 年公司海外仓实现营收24.23 亿元，同比增长154.76%，毛利率10.37%， 同比降低2.32pct ...

Core Insights - The demand for cross-border logistics is surging due to the increasing popularity of Chinese e-commerce apps overseas, particularly in the U.S. market [1][3][5] - The rapid rise in downloads of apps like Taobao and Dunhuang has led to a significant increase in cross-border package consolidation services, with the Cainiao app making notable gains in rankings [1][3][5] Group 1: E-commerce App Performance - Chinese cross-border e-commerce apps are gaining recognition in the U.S., with Dunhuang reaching the second position in the Apple App Store's free overall chart and leading in the shopping category [3][5] - Taobao's download ranking surged to first place in France and second in Canada and the UK, indicating a strong presence in Western markets [5] - Chinese apps occupy three out of the top five spots in the U.S. iOS e-commerce app rankings, showcasing their growing influence [5] Group 2: Logistics and Consolidation Services - Cainiao has launched cross-border consolidation services in regions like the U.S. and Singapore, allowing consumers to consolidate multiple packages for shipping [4] - The service enables consumers to track their packages throughout the shipping process, enhancing the overall logistics experience [4] - Cainiao's ability to merge multiple orders for shipment has become increasingly popular among overseas consumers, meeting the demand for bulk purchases from Chinese e-commerce platforms [4] Group 3: Industry Trends and Future Outlook - The cross-border e-commerce sector in China is robust, with over 120,000 entities and more than 2,500 overseas warehouses established [5] - The overseas warehouse model is expected to become a standard logistics solution for cross-border e-commerce sellers, driven by increasing market demand [5] - Companies are likely to shift from low-cost competition to brand development and global supply chain strategies in response to new policy environments and trade barriers [6]