世界虽然动荡，义乌总有办法。 文 ｜ 李丹 编辑 ｜ 卢枕 来源｜ 镜相工作室（ID： shangyejingxiang ） 封面来源 ｜ IC photo 以下文章来源于镜相工作室 ，作者镜相作者 镜相工作室 . 商业世界的风向与人 驶向"世界超市"义乌的高铁，也许是全中国最国际化的列车之一。车厢里不同肤色的人，说着世界各地的语言，抵达高铁站，还有专门的境外人员服务处。 国际商贸城附近的中东餐厅和中餐馆一样多，还有全中国唯一一家埃塞俄比亚菜，非洲老板用英文给我点完餐进厨房做菜，出完餐又坐到电脑前用板正的中 文一字一句地讲电话，"货什么时候能到？" 关于商贸城最广为人知的一个描述是，如果每家店停留5分钟，逛完商贸城要一年多。这里有超过7万家商铺，从一区到五区，要开四公里的车。它之所以享 誉世界，是因为无所不能，无奇不有。走进一区，一路上从天上飞的无人机，到地上跑的玩具车；从中东的香薰灯，到北欧的冰箱贴都能见到，每天都有大 量的小商品从这里发往世界各地。 十月中旬，我来到这里，此时距离圣诞——这个全世界最重要的节日之一，还有两个多月。圣诞是一个观察义乌的窗口，全世界有约80%的圣诞用品都来自 义乌。上到商贸城三 ...

驶向"世界超市"义乌的高铁，也许是全中国最国际化的列车之一。车厢里不同肤色的人，说着世界各地的语言，抵达高铁站，还有专门的境外人员服务处。 国际商贸城附近的中东餐厅和中餐馆一样多，还有全中国唯一一家埃塞俄比亚菜，非洲老板用英文给我点完餐进厨房做菜，出完餐又坐到电脑前用板正的中 文一字一句地讲电话，"货什么时候能到？" 关于商贸城最广为人知的一个描述是，如果每家店停留5分钟，逛完商贸城要一年多。这里有超过7万家商铺，从一区到五区，要开四公里的车。它之所以享 誉世界，是因为无所不能，无奇不有。走进一区，一路上从天上飞的无人机，到地上跑的玩具车；从中东的香薰灯，到北欧的冰箱贴都能见到，每天都有大 量的小商品从这里发往世界各地。 十月中旬，我来到这里，此时距离圣诞——这个全世界最重要的节日之一，还有两个多月。圣诞是一个观察义乌的窗口，全世界有约80%的圣诞用品都来自 义乌。上到商贸城三楼，整整三个街区都是圣诞商铺，客人只有零星几个，大多数时候，店主或是店员坐在圣诞树组成的森林里埋着头，并不理会我的访谈 请求。有时，走道上只能听见"Jingle Bell"的歌声回荡。 眼下已经过了出货旺季，再过不久，商家们就该开始备料 ...

国内产业转型升级正在为出口提供新的增长动能。 "北美和欧洲航线的舱位目前普遍是缺货状态，运费也在下降。"深圳一家货代的企业负责人王志从对第一财经表 示，从航运市场上来看，除了东南亚航线因为台风导致的港口堵塞，出现了短期运费上涨及海运爆仓之外，普遍 航线处于供大于求的"淡季"。 东方金诚宏观研究发展部执行总监冯琳认为，10月出口同比增速转负，一方面受到了去年同期高基数影响，另一 方面也与今年10月工作日较少有关。最重要的，还是美国高关税对全球贸易和中国出口的冲击持续显现，导致外 需整体放缓。其中，10月中国对美出口延续大幅下滑过程，同比降幅达到25.2%，与上月差别不大，直接下拉整 体出口增速3.8个百分点。 根据海关数据，10月中国对欧盟、日本、东盟及"一带一路"共建经济体出口增速分别为0.9%、-5.7%、11.0%、 2.8%，分别较上月下行13.2、7.5、4.7、14.3个百分点，剔除上年基数抬高和工作日效应，10月我国对这些区域的 出口动能均有所减弱。 美国采购商需求提前 中泰证券研究所首席分析师杨畅提出，10月对美出口同比降幅收窄，非美出口面临波动。10月以来上海出口集装 箱运价指数（SCFI）、 ...

证券日报网讯久祺股份（300994）11月19日在互动平台回答投资者提问时表示，公司跨境电商业务主要 销售儿童自行车和成人自行车，属于大件商品，不适合直邮模式，公司在使用各个平台的官方仓之外， 也在不同的区域设置了海外仓来满足销售的需求。未来，公司将视市场需求稳步推进海外产能与仓配网 络深度融合，进一步夯实全球供应链竞争力。 ...

EH 01-16-11 04-09 =+-12 12 1 e D . 0 2 4 e 01-D6-1 04-05 01-16-11 04-06 / ENTERSEN ITELLERS (90 0 0 e 01-D6-4L 01-108 H 04-01 p ... .. 49 u e 近年来，咸阳成立市委书记、市长任"双组长"的市推进西咸一体化暨西安都市圈建设领导小组，与西安联手编制实施《西安都市圈建设三年行动计划 （2023-2025年）》和国土空间总体规划，积极实施公共交通优先发展战略，推动市各开发区打造成为承接西安产业融合转移主阵地。 从咸阳高新区与西安国际港务区签订合作协议，双方互设制造基地和销售中心，到两市探索建立企业供需信息共享机制，联合开展招商推介活动……持续完 善的硬件设施和持续增多的一体化合作，推动咸阳持续融入全球产业体系。今年前三季度，咸阳出口53.28亿元，同比增加4.77%。 新华财经11月18日电（记者朱程 刘桃熊 梁冬）2000多年前，这里是丝绸之路西行第一站，渡过渭河的旅人们略作休整，走向亚欧大陆腹地。2000多年后， 这里是高水平对外开放的前沿阵地，一支支"钢铁驼队"西去东来，传 ...

Core Insights - Cross-border e-commerce is emerging as a new model for foreign trade development, providing a vibrant and efficient channel for Chinese goods to enter global markets [1] - The success of companies in this sector is significantly supported by targeted government policies and services [1][2] Group 1: Company Transformations - Taicang Sera Tent Co., Ltd. has shifted from traditional foreign trade to cross-border e-commerce, with over 50% of new orders coming from online platforms, resulting in an annual revenue increase of approximately 14 million yuan [1] - Suzhou Dejun Textile Technology Co., Ltd. is leveraging overseas warehouses to enhance order supply capabilities and expand into international markets [2] Group 2: Government Support and Services - Nanjing Customs, through Taicang Customs, has facilitated companies in obtaining cross-border e-commerce qualifications and provided training to ensure compliance and healthy development of new business models [1] - Suzhou Customs collaborates with local cross-border e-commerce service centers to provide one-on-one guidance for export declarations, helping companies maximize policy benefits and strengthen supply chain resilience [2] Group 3: Logistics and Customs Efficiency - Nanjing Customs has improved import customs supervision to ensure smooth cross-border e-commerce operations, implementing a "pre-audit and release upon arrival" model and 24/7 customs services [3] - In the first three quarters of this year, the retail import value of cross-border e-commerce in Wujiang Comprehensive Bonded Zone increased by nearly 70% year-on-year [3]

Core Insights - The article highlights the transformation of Xingfu Town in Shandong Province into a global hub for commercial kitchenware manufacturing, despite lacking natural resources [1][2][5] Industry Overview - Xingfu Town has over 2,800 enterprises involved in the production and processing of commercial kitchenware, creating a complete industry chain from raw material supply to product sales [1][5] - The annual production capacity of commercial kitchen equipment is 20 million units, generating over 30 billion yuan in annual revenue, which accounts for over 40% of the domestic market share [1][5] Historical Development - The kitchenware manufacturing in Xingfu Town dates back to the 1960s and 1970s, initially focusing on simple household items like steamers [2][4] - The growth of the restaurant and hospitality industries in the 1980s led to the establishment of small workshops producing larger kitchen equipment, marking the beginning of a thriving commercial kitchenware industry [2][4] Technological Advancements - In the 21st century, the industry faced challenges such as technological lag and product homogeneity, prompting a shift towards advanced manufacturing and innovation [5][8] - Companies have developed energy-efficient gas stoves with over 30% improved thermal efficiency and smart kitchen appliances that are gaining popularity in both domestic and international markets [7][8] Market Expansion Strategies - To expand market reach, enterprises in Xingfu Town have adopted online sales models, including live streaming and cross-border e-commerce, with over 200 e-commerce companies generating online sales exceeding 100 million yuan [9][11] - The establishment of overseas warehouses has enhanced logistics efficiency, allowing direct access to local distributors and customers, facilitating a transition from traditional selling methods to global online sales [11]

Core Insights - The article highlights the transformation of Xingfu Town in Shandong Province into a global hub for commercial kitchenware, despite lacking natural resources [1][2][3] Industry Development - Xingfu Town has over 2,800 enterprises involved in the production and processing of commercial kitchenware, creating a complete industrial chain from raw material supply to product sales [1] - The annual production capacity of commercial kitchen equipment is 20 million units, generating over 30 billion yuan in annual revenue, capturing over 40% of the domestic market share [1] Historical Context - The kitchenware manufacturing in Xingfu Town dates back to the 1960s and 1970s, initially focusing on simple household items like steamers [2] - The growth of the restaurant and hospitality industries in the 1980s led to the establishment of small workshops producing larger kitchen equipment, marking the beginning of a thriving commercial kitchenware industry [2] Technological Advancements - In the 21st century, the industry faced challenges such as technological lag and low brand recognition, prompting a necessary shift towards upgrading and innovation [3] - Companies in Xingfu Town have introduced energy-efficient gas stoves with over 30% improved thermal efficiency and smart cooking appliances controlled via mobile apps, enhancing their market appeal [3] Market Expansion Strategies - To expand their market reach, enterprises in Xingfu Town have adopted online sales strategies, including live streaming and cross-border e-commerce, resulting in over 200 e-commerce companies and online sales exceeding 100 million yuan [4] - The establishment of overseas warehouses has improved logistics efficiency, allowing direct access to local distributors and customers, facilitating a shift from traditional selling methods to global online sales [4]

Group 1: Research Basic Information - The research object is Leguo Co., Ltd., belonging to the household light industry, and the reception time was on October 24, 2025. The listed company's reception staff included the board secretary Yu Haoying and the securities affairs representative Qu Qilong [16] Group 2: Detailed Research Institutions - The research institutions included fund management companies (Huaxia, Guangdong Zhengyuan Private Equity, Huisheng, etc.), asset management companies (Qingrong, Yangtze River Securities (Shanghai)), investment companies (Guangdong Yuancheng Private Securities Investment, Shenzhen Hunt Investment Capital), securities companies (Guoxin Securities, Tianfeng Securities, Shanghai Securities, etc.), insurance asset management companies (China Life, Pacific), and others (Development Research Center, Guangdong Hengjian) [17][18][19] Group 3: Main Content Overseas Warehouse - In Q3, the gross profit margin of the company's overseas warehouse business was basically flat quarter - on - quarter. The current average utilization rate of overseas warehouses exceeded 70%, and the profitability of new non - US warehouses in Germany, the UK, and Canada had been continuously improving. The company will continue to invest in automation and informatization to improve storage operation efficiency and cost control capabilities [24] - As of the end of September 2025, the company had 19 self - operated overseas warehouses globally, with a total area of 650,000 square meters. The revenue of the overseas warehouse segment maintained a high growth rate. In the first three quarters, it had served 1,932 overseas enterprises, and the parcel volume increased by over 100% year - on - year. In the future, with the commissioning of self - built warehouses, the scale effect will gradually appear, and the profit margin is expected to further increase [26] US Terminal Demand under Sino - US Tariff Disturbance - The uncertainty in the Sino - US trade environment remains high. For optional consumer goods and products in offline supermarket channels, tariff adjustments and cost increases have led to price hikes, affecting the sales volume of OEM customers and putting periodic pressure on the company's OEM business. However, cross - border e - commerce has maintained steady growth, with the core category of intelligent lifting desks stable and rising, and the revenue of electric sofas and ergonomic chairs increasing significantly. It is expected that with the Fed entering the interest - rate cut cycle, consumer confidence will be boosted [25] OEM Business Development Trend - Affected by tariff policy adjustments, the offline supermarket OEM business is facing certain pressure on price transmission and sales volume. The company expects this business to gradually recover after the industry demand stabilizes. Meanwhile, the company is actively expanding emerging markets in Asia, Africa, and Latin America through brand agency and cooperation models to disperse trade risks and cultivate new performance growth points [25][26] Cross - border E - commerce Business - During the reporting period, the company's cross - border e - commerce business maintained steady growth. The sales revenue of independent websites accounted for over 40% of the total cross - border e - commerce revenue, with a year - on - year increase of about 12%. Independent websites have significant advantages in new product promotion, scenario - based marketing, and brand building. The Amazon channel has intense industry competition and obvious price involution. The company will continue to strengthen brand differentiation positioning and product innovation capabilities [27]

Group 1: Overseas Warehouse Operations - The gross margin of the overseas warehouse business remained stable in Q3, with an average utilization rate exceeding 70% [2] - The company has established 19 self-operated overseas warehouses covering a total area of 650,000 square meters as of September 2025, with revenue from this segment continuing to grow significantly [4] - The company served 1,932 outbound enterprises in the first three quarters, with shipment volume increasing by over 100% year-on-year [4] Group 2: Impact of Tariffs and Market Trends - The ongoing uncertainty in the China-U.S. trade environment has led to varying impacts on different consumer categories, particularly affecting optional consumer goods and offline supermarket products [3] - Despite challenges, the cross-border e-commerce sector remains robust, with core categories like smart standing desks showing steady growth [3] - The company anticipates a recovery in demand for its OEM business as the industry stabilizes post-tariff adjustments [4] Group 3: E-commerce Performance - Independent site sales accounted for over 40% of total cross-border e-commerce revenue, growing approximately 12% year-on-year [5] - The independent site channel demonstrates strong customer loyalty, with higher repurchase rates and average transaction values compared to platform-based channels [5] - The company aims to enhance brand differentiation and product innovation to maintain market share while focusing on profit quality in a competitive landscape [5]