工作人员在网点厅堂显眼位置布置了宣传折页，耐心地为前来办理业务的客户讲解金融知识。围绕"校 园贷"陷阱，工作人员用真实案例提醒年轻客户要树立理性消费观念，不要被"低利率""快速到账"等虚 假宣传迷惑，避免掉入高利贷和非法借贷的陷阱。考虑到不少客户家中有老人，工作人员还重点介绍了 老年人金融权益保护知识，提醒大家要警惕冒充公检法、电信诈骗等常见手段，鼓励子女多陪伴、多关 心，让老年人在使用银行卡、手机银行时更安心、更安全。在人民币知识普及环节，工作人员向客户讲 解新版人民币的防伪特征，现场演示"看、摸、听、测"的鉴别方法。客户纷纷表示学到了实用技巧。 整个宣传过程中，大堂内互动频繁，气氛热烈。客户们在办理业务的同时收获了满满的金融知识，纷纷 对支行员工的细致讲解和贴心服务表示赞赏。 9月，为积极响应号召，农业银行济南历下科技城支行结合网点实际，开展了一系列形式多样的宣传教 育活动。 通过此次活动，农业银行济南科技城支行进一步提升了客户的金融安全意识，展现了"以客户为中心"的 服务理念。科技城支行将持续开展形式多样的金融教育活动，把金融知识送到群众身边，让更多客户在 安全、便捷、放心的金融服务中收获美好生活。 ...

通过"走访+地推"相结合的方式，工作人员深入市场内部宣传金融知识，与商户面对面交流，了解金融 需求，解答日常经营中遇到的金融问题。此次活动共覆盖商户300余户，受到了广大商户的一致好评， 大家纷纷表示，通过这次活动，不仅学到了金融知识，也认识到了电信诈骗的危害和形式，增强了自我 保护意识。 为进一步普及金融知识，提升社会公众的风险防范意识，近日，农业银行济南洛口支行走进济南洛口服 装城，开展了一场贴近商户、内容扎实的金融知识普及活动。 "大姐，您知道怎么识别真假人民币吗？""老板，最近电信诈骗花样多，转账前一定要多核实！"工作人 员一边发放精心制作的金融知识折页，一边结合真实案例，用通俗易懂的语言向商户讲解防范非法集 资、识别电信诈骗、保护个人征信、安全使用银行卡等实用知识。 ...

9月15日至21日，国家金融监督管理总局、中国人民银行、中国证监会联合开展以"保障金融权益，助力 美好生活"为主题的2025年金融教育宣传周活动。交通银行积极响应监管号召，集团上下高效协同、主 动作为，围绕宣传周主题打造了一系列形式新颖、内容丰富的金融知识普及项目，为公众提供更加贴近 生活、易于理解的金融教育服务，进一步推动金融知识走进千家万户。 据悉，宣传周期间，交行在全国28个省市的73个景区同步开展了"风险提示送上门"专项活动，切实将金 融服务与知识普及送到消费者身边。 由交行与新华网联合策划制作的金融教育系列宣传片《姣姣，出发！》先导片同步在线上多个渠道发 布。视频中，"姣姣"除了负责"说消保"工作之外，还接到一个新任务，开启一段融合旅行与金融知识普 及的奇妙之旅。后续，她将前往上海、云南和青岛等城市旅行，通过轻松有趣的剧情传播防诈骗、防范 黑灰产和理性投资等实用金融知识，以创新叙事方式增强公众的金融风险防范意识。令人期待的 是，"姣姣"将推出嵌入智能芯片的实体手办和多种周边产品。 原标题：交通银行：以温暖服务守护消费者权益 宣传周期间，交行结合自身金融文旅IP"文旅大戏"，整合资源，在全国多个景区组 ...

一道"流动的温暖"在街头巷尾传递着农行温度。农行内蒙古分行为环卫工人送上暖心物资，并普及社保 卡、个人养老金及反诈知识。农行天津分行聚焦"反诈+智能设备使用"，解析"冒充公检法""保健品返 利"等常见骗局，并协助环卫工人下载官方反诈客户端、屏蔽骚扰短信等。 深入群众生活 推进宣教触达力度 农行湖北分行推出"金融夜市"，将知识普及和金融服务带到夜间市集。"原来非法金融中介这么害 人。"摊主李女士感叹道。市民张先生一边吃着小吃一边感慨："吃着夜宵，还把理财搞明白了。" 在江西景德镇老城北街，一座百年古戏台焕发新生。农行江西分行借助传统戏曲形式，推出情景剧《南 柯一梦》，将"高收益理财"骗局和"三不一核实"防骗口诀融入"唱念做打"之中。"比讲课更易懂，一看 就明白。"现场观众连连称赞。 原标题：农业银行普及金融知识 润泽千家万户 "粤菜的清鲜本真，极似'知情权'的透明与真实；川菜的百味交融，好比'自主选择权'的多样与自由；闽 菜的鲜醇和甘香，呼应'受尊重权'的真诚与温度……"农行深圳分行别开生面地打造一桌"金融宣教家 宴"，借八大菜系宣传金融消费者八项基本权利，在美食与文化的交融中，提升金融知识普及质效。 9月15 ...

Core Viewpoint - The event organized by Beijing Bank Shanghai Branch aims to enhance financial literacy among rural residents, particularly focusing on preventing financial fraud and illegal fundraising activities [1][3][7] Group 1: Event Overview - The financial knowledge promotion activity took place on September 16 in Lianjun Village, Jiading District, aligning with the political and public-oriented requirements of financial work [1] - The event featured various interactive activities such as outdoor knowledge checkpoints, financial knowledge classrooms, and knowledge delivery to the public, tailored to meet the specific needs of the villagers [3] Group 2: Target Audience and Content - The activity specifically addressed the needs of the elderly population in Lianjun Village, focusing on issues like preventing telecom fraud and identifying illegal fundraising [3] - Staff from the bank provided education on basic financial knowledge and emphasized fraud prevention, urging villagers to protect their personal information and assets [3][5] Group 3: Engagement and Impact - Four knowledge checkpoints were set up to encourage villagers to participate in a quiz, with rewards for completing the activity, resulting in a lively atmosphere and high enthusiasm for learning [5] - The event concluded with a collective viewing of a financial warning education short film, with participants expressing that the content was practical and relevant to their lives [5] Group 4: Future Plans - This event represents a practical implementation of Beijing Bank Shanghai Branch's commitment to integrating financial education into rural revitalization strategies and fulfilling social responsibilities [7] - The bank plans to continue exploring effective promotional methods to regularly and precisely advance financial knowledge dissemination, aiming to benefit more communities [7]

Core Viewpoint - The Bank of Bohai Chengdu Branch is actively promoting financial education through a series of initiatives aimed at enhancing public awareness of financial risks and knowledge, focusing on four key areas: standardizing marketing behavior, resisting illegal intermediaries, preventing telecom fraud, and serving the public [1]. Group 1: Online and Offline Education - The branch utilizes its WeChat public account and news media to push original content such as "risk alerts" and "case studies," encouraging online interaction through quizzes to enhance public risk awareness and financial literacy [2]. - Offline, the branch has established financial education stations at various service points, using LED displays and brochures to disseminate risk information, distributing over 1,000 promotional leaflets, and organizing policy readings and case presentations to create a conducive learning environment [2]. Group 2: Community Engagement - The branch is committed to taking financial education into the community, collaborating with local government departments to deliver presentations in businesses, and leading financial education efforts in office buildings [3]. - Various branches have partnered with local educational institutions to conduct specialized educational activities, such as "Fraud Prevention First Lesson" in schools, and have reached out to rural areas to make financial knowledge accessible to ordinary citizens [3]. Group 3: Interactive Learning - The branch has innovatively integrated financial knowledge into everyday life through events like the "Financial Knowledge Carnival," which includes games, quizzes, and case discussions to teach practical knowledge on fraud prevention, rational complaints, and responsible borrowing [4]. - The branch is also promoting the headquarters' "I Represent Consumer Protection" initiative, using local customs and easily understandable methods to enhance the effectiveness of financial education [4]. - Future plans include continuously improving financial service levels and furthering financial knowledge dissemination to better meet the public's needs for a better life [4].

Core Insights - The article highlights the initiative by Minsheng Bank's Dongying Zhiwei Valley Community Branch to integrate financial education into community services, aiming to enhance the financial literacy of local residents [1][2] Group 1: Financial Education Activities - The community branch organized a financial education promotion event, creating a dedicated area for public education within the branch to attract residents upon entry [1] - The branch staff provided "one-on-one" communication services tailored to different demographic needs, focusing on topics such as counterfeit currency recognition for elderly clients and personal credit maintenance for younger clients [2] Group 2: Community Engagement - The event successfully served over 200 residents, combining financial services with knowledge dissemination, which received positive feedback and recognition from the community [2] - The branch plans to continuously optimize the educational space and conduct regular financial education activities to enhance community residents' awareness of financial safety [2]

聚焦商圈场景，精准普及知识 为积极践行金融工作的政治性和人民性，提升社会公众金融素养，保护金融消费者合法权益，营造和谐 健康的金融环境，9月12日至15日，民生银行菏泽分行组织开展了2025年金融教育宣传周系列活动。活 动以"保障金融权益，助力美好生活"为主题，在本地核心商圈成功举办了多场线下金融知识普及教育活 动，取得了良好的社会反响。 精心组织部署，确保活动实效 活动前期，该行高度重视，成立了专项工作小组，结合商圈人流量大、受众覆盖面广、消费群体多样的 特点，制定了详尽的活动方案。活动内容包括普及基础金融知识、揭示金融风险、倡导理性投资消费、 畅通维权渠道等，并准备了形式多样的宣传材料，如折页手册、展板和便民小礼品，确保宣传活动贴近 民生、富有成效。 活动成效显著，广受群众好评 此次宣传活动现场气氛热烈，共发放宣传资料500余份，接受咨询200余次，有效触达了不同年龄、不同 职业的金融消费者，特别是提升了中老年群体和个体工商户对金融权益保护和风险防范的认识。许多市 民表示，活动内容实用、讲解清晰，增强了他们识别和抵御金融风险的能力，对保障金融权益有了更深 刻的理解。 活动期间，该行在天华花都商品城等人流密 ...

筑牢网点阵地，护航重点群体。各网点通过LED屏、电视循环播放活动主题和口号，并摆放宣传折页和手册。大堂经理、理财顾问结合客户办理业务场景， 积极向老年人、青少年、新市民等重点群体，进行"面对面"的风险提示和知识讲解。 下一步，农行济南分行将持续深入一线，将金融知识精准送达，提升基层群体的风险意识和防范能力，全面做好金融知识普及工作。 积极开展"五进"活动，普及金融知识。和平、市中、槐荫支行分别走进山东建筑大学、济南大学、医科大学面向大学生，聚焦"二次元、追星暗藏的诈 骗"、"垫付资金的刷单兼职"、"游戏、社交平台诈骗"、"校园贷陷阱"等热点，结合真实案例拆解常在身边的隐蔽陷阱，指导学生树立正确价值观。自贸区 支行走进周边社区，向居民讲解防范电信诈骗、识别非法集资、个人信息保护等与日常生活息息相关的金融知识。历城支行走进印象城商圈，现场通过设立 咨询台、发放宣传折页等多种形式，结合真实案例，主动开展反诈教育，倡导理性借贷。历下支行走进山东人工智能产业园，聚焦金融知识普及、消费者风 险防范、财产安全保护等重点内容开展现场宣传。济阳支行走进苟王、垛石、曲堤大集，向村民们发放宣传折页并现场讲解，借用真实风险案例，宣传 ...

正值秋收农忙时节，林前庄村田野上一派丰收景象。2025年9月20日，百年人寿济宁中支金融知识宣传队来到了邹城市看庄镇林前庄村，在村集体活动广场 设置了金融知识宣传展台，开展了一场以"金融防诈下乡 筑牢安全围墙"为主题的金融教育宣传活动。 "大叔，看看这份防范电信诈骗的宣传单，现在骗子手段太多，可得留个心眼。""大姨，您知道什么是非法集资吗？可千万别相信那些'高息、保本、返利'的 假话，守护好咱口袋里的钱……"百年人寿济宁中支的宣传员手持宣传资料，一边热情地与村民们打招呼，一边将印有防范电信网络诈骗、防范非法集资等 金融知识宣传单页递到他们手中。针对农村老年人群体信息相对闭塞、金融知识相对匮乏、风险防范意识较弱等特点，宣传员们耐心细致地进行"一对一"讲 解，用通俗易懂的语言讲解典型的金融知识案例，提醒他们不轻信、不透露、不转账，守护好自己的"养老钱""血汗钱"。 百年人寿济宁中支本次"金融知识进乡村"教育宣传活动，旨在打通金融知识普及场景的"最后一公里"，将实用的金融知识及风险提示以通俗易懂的方式送到 田间地头，传递到农民手中，提醒乡村居民守护好钱袋子，擦亮眼睛，识破骗局，对保护农民财产安全、践行金融为民、促进 ...