Core Viewpoint - The walnut industry in Lin'an District, Hangzhou, has transformed from ecological degradation to a thriving sector, generating a comprehensive output value of 5 billion yuan, with over 75% of China's walnut processing capacity concentrated in this area [1][5]. Group 1: Ecological Restoration - The walnut planting area in Lin'an has stabilized at 570,000 acres over the past five years, with annual output value increasing [5]. - A significant ecological restoration initiative was launched after severe soil erosion and damage from Typhoon Lekima in 2019, which led to the loss of many walnut trees [8][10]. - The restoration strategy included designating "ecological red lines," compensating farmers, and implementing a 10-year plan for reforestation with evergreen species, allowing walnut forests to recover [12][14]. Group 2: Sustainable Practices - The region is adopting sustainable agricultural practices, such as soil testing and reduced chemical use, while exploring intercropping with medicinal herbs to enhance productivity [14][16]. - The introduction of net harvesting techniques has improved walnut collection efficiency, with over 100 demonstration bases established for sustainable practices [18]. Group 3: Market Expansion and Quality Improvement - The local walnut processing industry is focusing on high-quality, artisanal production methods, with hand-extraction techniques commanding premium prices [22]. - A digital management platform is being developed to standardize processing and improve product quality, with a new selection machine set to launch in 2025 [24]. - The export value of walnut products is projected to grow significantly, from 1 million USD in 2023 to 1.5 million USD in 2025, driven by high-quality standards and diverse product offerings [26].

Core Viewpoint - AQrin is a health nutrition brand that emphasizes safety and greenness, distinguishing itself from numerous counterfeit brands in the industry, and has gained significant consumer recognition through its commitment to product safety and quality [1][4]. Industry Issues - The health nutrition industry is plagued by numerous issues, including a high prevalence of counterfeit brands, quality problems, and unethical practices such as exaggerating product efficacy and using harmful ingredients, which pose serious health risks [1][3]. Company Strategy - AQrin adopts a slow and steady approach to business, avoiding the quick profit-seeking tactics common in the industry, and focuses on building a solid brand foundation, quality standards, and core research directions [3][4]. - The company emphasizes gradual growth and prioritizes team management and product quality over aggressive sales targets and advertising, relying instead on word-of-mouth marketing [3][4]. Brand Principles - AQrin has established eight core principles and commitments to maintain high product quality, including a strict policy against using harmful ingredients, cutting corners, and making false claims about product efficacy [4][5]. - The brand encourages public oversight to ensure adherence to these principles, aiming to build a long-lasting reputation based on quality [4]. Commitment to Safety and Standards - AQrin views "green" and "safe" not merely as compliance with existing standards but as a commitment to innovate and create higher safety standards, addressing the shortcomings of current regulations [5]. - The company invests in safety research and analysis of global safety incidents, continuously testing new technologies, processes, and materials to enhance product safety [5].