Core Viewpoint - The trademark dispute between Wanglaoji and JDB (Jiangsu Da Bao) has escalated, reflecting the broader trend of Chinese brands seeking to expand internationally amidst a saturated domestic market [1][2][3] Trademark Dispute - The trademark battle reignited on September 30, 2025, with JDB claiming a significant victory in protecting its overseas "Wanglaoji" trademark rights [2] - Wanglaoji responded by asserting that JDB's claims were factually incorrect and emphasized its ownership of the "Wanglaoji" brand, registered in over 100 countries [2][3] - The core of the dispute lies in the territorial nature of trademark rights, with both companies engaged in legal battles over the ownership and validity of their respective trademarks [3][7] Market Expansion Strategies - Both companies are pursuing international market expansion, with JDB sponsoring cultural events and Wanglaoji launching products in Germany [4][5] - The competition for international trademark rights is seen as crucial for both brands' future growth and market positioning [4][5] Industry Context - The domestic herbal tea market is experiencing stagnation, with both companies facing competition from new beverage categories [8][9] - Wanglaoji reported a revenue of 64.99 billion yuan in 2025, a year-on-year increase of 8.38%, but this follows a significant decline in 2024 [8] - The overall herbal tea market in China has entered a period of stagnation, with a 10-year growth rate of approximately 20% since 2014 [8][9] Long-term Implications - The prolonged legal disputes have drained resources from both companies, hindering their ability to innovate and adapt to market changes [9][10] - Industry experts suggest that if both companies can reach a compromise, such as sharing trademark rights or dividing market territories, it could lead to mutual benefits and enhanced market presence [10]

Core Insights - The 15th China International Trademark Brand Festival concluded, and the "Top 50 Exemplary Enterprises in Trademark Protection" list was released, with Good Doctor Group recognized for its outstanding trademark lifecycle management alongside industry leaders like Huawei, Xiaomi, Tencent, JD Group, and Luckin Coffee [1][3] Group 1: Evaluation Criteria - The "Top 50 Exemplary Enterprises in Trademark Protection" list was constructed using a scientific scoring model based on six core dimensions: trademark application activity, efficiency in handling opposition and review cases, results of well-known trademark recognition, quality of institutional cooperation, and expert review opinions [3] - This comprehensive evaluation ensures the authority and fairness of the list, highlighting Good Doctor Group's decades-long commitment to intellectual property protection [3] Group 2: Company Strategy and Leadership - As a leading enterprise in the health and pharmaceutical sector, Good Doctor Group effectively utilizes trademark strategies to enhance the credibility and value of its trademarks, striving for well-known and famous trademark status [5] - The company has established a comprehensive trademark management system that includes significant trademark cultivation, timely domestic and international registration, lawful usage, product quality assurance, and innovation, forming a full-chain protection system [5] - Chairman of Good Doctor Group, Yeng Funeng, emphasizes that intellectual property is vital for corporate development, linking it to innovation and productivity [5] - The recognition as a top trademark protection enterprise signifies not only professional and systematic acknowledgment of the company's efforts but also a commitment to further investment and innovation in trademark branding [5]

Group 1 - As of August 15, 2025, the stock price of Unilumin Technology is 8.32 yuan, an increase of 5.58% compared to the previous trading day [1] - The opening price for the day was 7.72 yuan, with a highest price of 8.50 yuan and a lowest price of 7.70 yuan, resulting in a trading volume of 1.1732 million hands and a transaction amount of 0.961 billion yuan [1] - Unilumin Technology's main business includes the research, production, and sales of LED display and lighting products, which are widely used in commercial displays, sports venues, and stage performances [1] Group 2 - On August 15, Unilumin Technology announced it will strengthen efforts to combat the counterfeiting of its "Unilumin" trademark, stating that unauthorized use of its trademarks constitutes infringement and may lead to criminal charges [1] - The company emphasized that it will take legal action to hold responsible parties accountable for trademark infringement [1] - In terms of capital flow, Unilumin Technology saw a net inflow of 0.172 billion yuan on that day, with a cumulative net inflow of 0.241 billion yuan over the past five days [1]

Core Points - The article discusses the establishment of the Jiangsu Province Market Supervision Government-Enterprise Cooperation Brand Protection Alliance to enhance brand protection and support high-quality development in enterprises [1][6][7] - A case of cross-provincial trademark infringement involving Kunshan Meibao Environmental Equipment Co., Ltd. and Shanghai Meibao Pump Industry Group Co., Ltd. highlights the challenges in identifying and prosecuting infringers [2][3] - The article emphasizes the need for enterprises to adapt their trademark strategies in response to technological advancements and market changes [4][5] Group 1: Brand Protection Initiatives - The Jiangsu Province Market Supervision Bureau is actively promoting brand protection through the establishment of a cooperation alliance aimed at enhancing the ability of enterprises to protect their rights [1][6][7] - The alliance will focus on creating a direct mechanism for reporting infringement, building a cross-regional enforcement collaboration network, and empowering enterprises in their brand protection efforts [7] Group 2: Case Study of Trademark Infringement - The case involving Kunshan Meibao and Shanghai Meibao illustrates the complexities of trademark infringement investigations, including the difficulty in locating the production site of infringing products [2] - The enforcement actions led to the confiscation of over 260 infringing pump products and a preliminary estimated value of over 300,000 yuan [2][3] Group 3: Challenges in Trademark Protection - The rise of e-commerce has introduced new challenges in trademark protection, as seen in the case of the "Suning" brand confusion with the "Suning" beverage cabinet [4] - Legal experts suggest that rights holders should utilize legal provisions effectively to protect their trademarks, including sending notice letters to online platforms [4] Group 4: Strategic Recommendations for Enterprises - Enterprises are advised to monitor not only their trademarks but also the names of related business entities to prevent potential infringement [5] - The integration of trademark management with technological innovation is recommended to ensure that trademarks remain relevant in a rapidly changing market [5]

以下文章来源于刘润 ，作者刘润 刘润 . 刘润，润米咨询创始人，"5分钟商学院"课程主理人，著名商业顾问，曾为海尔、中远、恒基、百度等 企业提供过战略咨询服务，每年10月举办"进化的力量·年度演讲"，为创业者企业家提供年度规划的参 考方向，一起更早看到未来。使命：降低商业的认知门槛。 作者： 刘润 来源：刘润（ID：runliu-pub） 最近，我朋友圈很多伙伴都在转发一条新闻： 泰国"山寨瑞幸"商标侵权案，法院判决瑞幸胜诉。 能在异国他乡打赢侵权官司，真是可喜可贺，恭喜瑞幸。 很多人问我，这案子究竟怎么回事？为什么我们这些年总是听到各种各样的商标侵权官司？瑞幸的故 事对我们又有什么启发？ 法律方面我并不是专家，因此我请到了一位专家：靳红霞律师，她是北京市炜衡律师事务所资深律 师，在商标领域有着二十余年的从业经验。 在她的帮助下，我梳理了这起事件，以及商标知识产权领域的方方面面。 今天，我就点杯瑞幸咖啡，慢慢和你聊聊这事儿。 01 瑞幸事件 先快速梳理一下事件经过，这场"李鬼瑞幸案"，究竟是怎么回事？ 时间回到2022年，有中国网友到泰国旅游时，惊讶地发现小蓝杯竟然开到了泰国，于是在小红书上发 帖种草。 然而 ...