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比亚迪杨冬生:向外部竞争,“没必要两个团队只干一件事”
第一财经· 2025-07-30 05:06
Core Viewpoint - BYD is significantly focusing on the development of intelligent driving technologies and has established a competitive internal culture to drive innovation and efficiency in its new technology research institute [2][4]. Group 1: Establishment and Purpose of the New Technology Research Institute - The New Technology Research Institute was established in 2017 to focus on systematic research and development, addressing previous limitations in team integration and focus [3]. - The institute promotes competition not only internally but also against industry leaders like Tesla and Toyota, aiming to enhance product performance and user experience [4]. Group 2: Internal Competition and Development Strategy - Internal competition is encouraged to ensure that projects meet high standards; if a team cannot achieve desired outcomes, another team is selected to continue the project [5]. - The integration of cockpit and intelligent driving teams is a response to the trend of combined functionalities, with a focus on hardware evolution and collaborative projects [5]. Group 3: Technological Focus and Future Plans - BYD is prioritizing data and algorithms over self-developed computing chips, collaborating with companies like NVIDIA and Horizon to optimize computing power [5]. - The company maintains a dual-mode technology and intelligent development structure within the New Technology Research Institute, ensuring a cohesive approach to innovation [6].
比亚迪杨冬生:向外部竞争,“没必要两个团队只干一件事”
Di Yi Cai Jing· 2025-07-29 12:11
Core Viewpoint - BYD is merging its cockpit and intelligent driving teams to address the trend of integrated cockpit and driving systems, highlighting its commitment to smart technology in the automotive sector [1][4]. Group 1: Internal Structure and Competition - The BYD New Technology Research Institute was established in 2017 to focus on cutting-edge technologies, including advanced driver assistance systems [3]. - The internal competition culture at BYD promotes rapid development in smart technology, with a "racehorse mechanism" that encourages teams to compete for the best technical solutions and user experiences [3][4]. - The merger of the cockpit and intelligent driving teams aims to enhance collaboration and accelerate the integration of hardware and software, transitioning from Ethernet to board/chip-level integration [4]. Group 2: Market Positioning and Strategy - BYD's research institute emphasizes competition with industry leaders like Tesla and Toyota, rather than just internal competition, to drive innovation and development [4]. - The focus is on achieving superior performance metrics and functionalities, with teams encouraged to pivot if initial efforts do not meet desired standards [4]. - Future plans for self-developed computing chips are not prioritized, as the company believes that data and algorithms will be more critical for competitive advantage in smart connected vehicles [5]. Group 3: Collaboration and Development - BYD will continue to collaborate with companies like NVIDIA and Horizon to optimize computing power deployment, focusing on "large model miniaturization" with a target of 500 TOPS computing power for BEV models [5]. - The organization structure of the New Technology Research Institute remains unchanged, with dual-mode technology and intelligent development departments working together [5].
比亚迪明确智能化发展路径:与电动化与深度融合 尚无自研智驾芯片计划
Xin Lang Cai Jing· 2025-07-29 08:53
Core Viewpoint - BYD is focusing on the deep integration of electrification and intelligence in its development strategy, emphasizing the importance of safety and user experience in its technological advancements [1][2]. Group 1: Technological Development - BYD has implemented a large-scale OTA upgrade for its "Heavenly Eye" system and has made a commitment to cover all users in China for safety and loss in smart parking scenarios [1]. - The integration of electrification and intelligence is based on BYD Chairman Wang Chuanfu's statement about the transition from the first half of electrification to the second half of intelligence [1]. - The "Heavenly Eye" system utilizes a complete vehicle-level control system that connects sensors to actuators, reducing accident risks in extreme scenarios like tire blowouts and low-traction surfaces [1]. Group 2: Focus on Safety and Maturity - BYD prioritizes the maturity and profitability of its intelligent technologies, aiming to enhance vehicle safety and user experience through its VLA technology [2]. - New technologies must meet strict safety and humanization standards, surpassing previous generations and undergoing rigorous testing before mass production [2]. Group 3: Collaboration and Optimization - In the context of increasing industry focus on high computing power, BYD is optimizing algorithms rather than developing them in-house, collaborating with companies like NVIDIA and Horizon [2]. - The "Heavenly Eye" A platform is fully self-developed, while the B platform adopts an open cooperation model, allowing BYD to maintain control over vehicle definition and electronic architecture design [2]. Group 4: Market Impact and User Adoption - The number of "Heavenly Eye" assisted driving vehicles has exceeded 1 million, with an increase in automatic parking usage from 40% to over 60% due to a responsibility coverage mechanism that builds user trust [3].