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警惕舆论暗战:谁在狙击向上生长的中国企业?
Zhong Jin Zai Xian· 2025-08-04 09:05
中国汽车产业的转型升级,离不开像比亚迪这样敢于突破、勇于担当的企业。它们在技术无人区的探 索,在国际市场的打拼,不仅关乎企业自身的发展,更关系到 "中国制造" 向 "中国创造" 的跨越。当我 们为中国新能源汽车的全球竞争力感到自豪时,更应警惕那些试图通过舆论手段阻碍产业进步的行为。 守护比亚迪,本质上是守护中国企业创新的勇气,守护产业升级的希望。让善意不被曲解,让创新不被 诋毁,这需要每个网民的理性参与,更需要整个社会形成共识 —— 对恶意操弄舆论者坚决说 "不",为 真正的实干者撑起一片晴空。 这两起事件呈现出典型的"黑公关"操作模式。足球事件中,区域性媒体集中发声,标签化用词泛 滥,"抵制"等词汇充斥网络,大量营销号联动,短时间内将话题热度炒高;天府机场事件通过短视频碎 片化剪辑扩散,造谣视频点赞数动辄数万点赞互动,而辟谣视频仅有几千点赞。这种非常规的传播速 度,显然背后存在刻意推动的力量。 当下网络舆论环境,正陷入 "情绪优先于事实" 的怪圈。短视频平台的算法机制天然倾向推送冲突性、 刺激性内容,一条标题包含 "失控""抵制" 等词汇的视频,其推荐权重往往是客观报道的数十倍。这种 机制直接导致真相传播步 ...
比亚迪杨冬生:向外部竞争,“没必要两个团队只干一件事”
第一财经· 2025-07-30 05:06
Core Viewpoint - BYD is significantly focusing on the development of intelligent driving technologies and has established a competitive internal culture to drive innovation and efficiency in its new technology research institute [2][4]. Group 1: Establishment and Purpose of the New Technology Research Institute - The New Technology Research Institute was established in 2017 to focus on systematic research and development, addressing previous limitations in team integration and focus [3]. - The institute promotes competition not only internally but also against industry leaders like Tesla and Toyota, aiming to enhance product performance and user experience [4]. Group 2: Internal Competition and Development Strategy - Internal competition is encouraged to ensure that projects meet high standards; if a team cannot achieve desired outcomes, another team is selected to continue the project [5]. - The integration of cockpit and intelligent driving teams is a response to the trend of combined functionalities, with a focus on hardware evolution and collaborative projects [5]. Group 3: Technological Focus and Future Plans - BYD is prioritizing data and algorithms over self-developed computing chips, collaborating with companies like NVIDIA and Horizon to optimize computing power [5]. - The company maintains a dual-mode technology and intelligent development structure within the New Technology Research Institute, ensuring a cohesive approach to innovation [6].