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老板如何识人、把标杆选出来?我从任正非这里得到一个启发:看眼里有没有光
Sou Hu Cai Jing· 2025-11-01 07:43
这点非常重要,可能80%以上的老板都不晓得。 事实上,很多老板就根本不懂得如何识人、用人,他们以为只要靠钱就能支配人,停留在这样的层面就很难把人才真正用起来。 因为人才不是奴才,后者是没办法,所以只能依附别人,不是你也是别的老板。 而对于真正的人才来说,他们都是有自己的追求和理念的,你想要让他们对你"忠心耿耿"无疑是痴心妄想。 既要人才的能力,又要奴才的乖顺,这是个大难题。 从古至今,多少人杰想要解决这个问题都不行,所以管理的成本一直很高。 有的老板想着"调教",打利益牌,打感情牌,想要动摇人才的心志,收服后为己所用。在这方面确实有些枭雄做到了,他们擅长收买人心,拿捏人情世故, 但因为他们骨子里都是为了自己,所以终究是行不通。 比如近代某人在这方面手段高超,军阀都被他搞定了,可最后还是兵败如山倒,只能躲在小岛上。 用人是大学问,而用人需要从识人开始。 在前面《如何让员工心悦诚服?不是"财散人聚",我发现任正非有两大高招》一文中我们讲要把标杆选出来,榜样的力量是无穷的。 关于这点我们还可以更具体来聊一聊,老方说任正非在这方面真的很厉害。 心里有野心的人,眼里就有光。 人才通常不是循规蹈矩的,老板带队伍千万别想着 ...
面对“难啃”的微卡市场,福田发起电动化猛攻
Jing Ji Guan Cha Wang· 2025-08-01 11:29
Group 1: Core Insights - Foton Motor launched a new pure electric micro truck, Kaven Ledi, aiming to penetrate the micro truck market traditionally dominated by Wuling [2] - The new energy penetration rate in the light truck market has exceeded 20%, while the micro truck market remains low at around 6% [2] - Foton's sales in the first half of the year reached 327,000 units, a year-on-year increase of 9.1%, with new energy vehicle sales exceeding 50,000 units, up 151% [3] Group 2: Market Dynamics - The micro truck market is facing growth challenges, with a projected sales decline of 31% in 2024 and a 20% decline in the first half of this year [5] - The lack of subsidies for micro trucks compared to medium and heavy trucks has led to a cautious market sentiment among customers [5] - The penetration rate of new energy in the micro truck market was only 7.2% in the first four months of this year, with sales of new energy micro trucks declining in January, March, and April [5][6] Group 3: Strategic Initiatives - Foton's new energy strategy includes a comprehensive approach covering pure electric, plug-in hybrid, and fuel cell technologies, aiming for over 50% new energy vehicle sales by 2030 [3] - The company plans to enhance its "rental + charging" business model and develop financial products to support dealers in the leasing business [4] - Foton aims to address cost issues associated with electric vehicles, claiming the Kaven Ledi can achieve a range of 300 km on a single charge with a cost of only 0.1 yuan per kilometer [6] Group 4: Target Audience and Competition - Foton is targeting younger users with the Kaven Ledi, emphasizing the "striver" concept to attract individual entrepreneurs and families [7] - The Kaven Ledi is priced starting at 99,800 yuan, while another model, the Fengjing T7, starts at 67,800 yuan, creating a product matrix [8] - Wuling remains the primary competitor in the micro truck market, holding a market share of 32.7% in the first half of the year, while Foton's share is 15.8% [8]