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集团企业“十五五”战略规划:把握未来的八大关键战役
科尔尼管理咨询· 2025-07-03 10:11
Core Viewpoint - The article emphasizes the critical phase of China's "15th Five-Year Plan" (2026-2030) as a window for strategic transformation for group enterprises amidst global industrial restructuring, technological breakthroughs, and carbon neutrality goals. It introduces an "Eight Battles" framework to address the complexities faced by these enterprises in navigating traditional business challenges while seizing opportunities in emerging industries [1][24]. Group 1: Strategic Challenges - Group enterprises must recognize the core trends during the "15th Five-Year Plan" amidst uncertainties, focusing on three overlapping shocks: geopolitical conflicts, accelerated technological transitions, and social structural changes [1]. - Despite the inability to predict macroeconomic trends accurately, enterprises can identify four certainty axes: continuation of globalization, economic center shifting eastward, deepening technological revolution, and endogenous economic growth in China [2][3][5]. Group 2: Strategic Positioning - Enterprises need to transform their strategic positioning from administrative control to value management, focusing on resource allocation, risk management, and capital distribution based on ROIC (Return on Invested Capital) [8][11]. - The role of group headquarters should evolve into a guiding force for strategic direction, capability builder, and risk management facilitator [8]. Group 3: Business Portfolio Management - A systematic evaluation of industry attractiveness and business competitiveness is essential to categorize existing business units into core, growth, and opportunity/adjustment segments [11]. - Enterprises should adopt a dual approach of enhancing core capabilities while exploring adjacent and new business opportunities for optimization and upgrading [11][15]. Group 4: Asset Optimization - Controlling low-yield or non-viable business assets is crucial to avoid inefficient expansion and ensure healthy business development [13]. - Establishing a "ROIC-Cost of Capital" management mechanism can aid in effective asset optimization by categorizing businesses into growth/core, opportunity/adjustment, and exit categories [13]. Group 5: Management Efficiency - Improving operational efficiency and optimizing internal management processes should be a focus during the "15th Five-Year Plan" [18]. - A comprehensive planning mechanism from strategic formulation to execution and review is necessary to enhance overall management quality [18]. Group 6: Control Model - The construction of a support system is vital for group enterprises, emphasizing the restructuring of resource acquisition and utilization paths [20]. - The "4S" functions (Shaping, Servicing, Safeguarding, Skill) should be leveraged to enhance management capabilities and market competitiveness [21]. Group 7: Integrated Strategy Model - Enterprises should develop a tri-circle linkage strategy model encompassing industry, assets, and capital to drive growth [22]. - This model involves a dynamic cycle of strategic planning, execution, and review, supported by effective resource allocation and capital operation strategies [22]. Conclusion - The "15th Five-Year Plan" period represents a pivotal transition for group enterprises from efficiency-driven to innovation-driven growth [24]. - The interconnectedness of the "Eight Battles" will enable enterprises to transform strategic planning into capabilities, thereby achieving resilience and leadership in value creation during turbulent times [24].
这本书,让我知道99%的创业公司为什么活不过一年
混沌学园· 2025-05-12 10:51
Core Viewpoint - The article emphasizes the challenges faced by entrepreneurs and highlights insights from the book "Breakthrough," which addresses why 90% of startups fail within a year and offers guidance for overcoming these challenges [2]. Group 1: Entrepreneurial Challenges - Startups encounter numerous critical issues that can jeopardize their survival, including cash flow disruptions, supplier halts, and intense competition [2][3]. - The book "Breakthrough" provides a systematic response to the question of startup failure and outlines potential pathways for entrepreneurs [2]. Group 2: Risk Management - It is difficult to reduce risks; instead, companies should focus on minimizing potential threats or losses [3]. - Resilience against risks can be achieved through redundancy in design, which enhances system safety and reliability [3][4]. Group 3: Innovation and Strategy - Innovation is not only a fundamental logic but also a series of actionable plans [4]. - High-end brands tend to withstand market fluctuations better than low-end brands due to their strong resilience and consumer demand [4][5]. - Strategic resilience involves adapting to changes while maintaining a generally correct direction, allowing for flexible adjustments [4]. Group 4: Financial Resilience - Companies should prioritize cash flow over size or profit, implementing robust cash flow management practices [5][6]. - Effective cash flow management is a strategic approach that can help companies recover from past financial mismanagement [6][8]. - Pursuing moderate profits rather than short-term high profits is essential for sustainable operations and long-term success [8][9]. Group 5: Organizational Dynamics - Maintaining diversity within an organization is crucial for vitality and resilience against external shocks [10]. - Organizational structure must evolve to prevent stagnation, which can lead to internal collapse [10]. - The approach to talent management has shifted in the digital age, emphasizing the importance of retaining skilled individuals for organizational stability [10].