数字化招商
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以数为桥,向海而兴
Zhong Guo Zi Ran Zi Yuan Bao· 2025-12-31 02:03
传统海洋产业招商存在"泛泛对接""信息不对称"等痛点,难以实现资源精准匹配。海南省海洋厅立 足自贸港政策优势,创新推出"1+3+1"招商模式,以一场主场政策解读会为引领,聚焦海工装备、海 上风电、海洋油气三大重点产业开展专题对接,以一个国际化合作平台整合全球资源,构建起"线上线 下联动、国际国内互通"的招商新格局。在海洋新能源多业融合精准对接会上,国际国内头部企业深度 交流、签约合作,正是这种精准招商模式的生动实践——从"广撒网"到"精准捕",从"政策宣讲"到"场 景落地",海南实现了招商效率与合作质量的双重提升,让海洋产业合作从"意向"变为"实效"。 海洋是高质量发展的战略要地,海南作为中国唯一的省级经济特区、自由贸易港,坐拥得天独厚的 海洋资源禀赋,肩着发展海洋经济、建设海洋强省的重要使命。近日,海南省海洋厅搭建"海南自由贸 易港海洋经济招商互动数字地图",开展多样化数字化精准招商活动,以创新举措破局海洋产业发展瓶 颈,为自贸港海洋经济高质量发展注入强劲动能,其探索实践具有鲜明的示范意义。 以数为桥,向海而兴,行稳致远。海南省海洋厅构建"海洋经济招商互动数字地图",以产业研究报 告为基础,通过数据比对分析 ...
名酒招商汇上线,掀起酒水行业新风潮!
Sou Hu Cai Jing· 2025-12-15 04:14
值得一提的是,该平台并非只做信息堆砌,而是强调精准匹配与长期服务能力。例如基于用户行为数据 构建兴趣标签模型,将不同类型项目推荐给最可能成交的人群;再比如设置动态评分机制,引导供需双 方持续完善信用体系,从而形成良性循环。此外还推出"区域热搜榜""潜力新品榜"等功能模块,让市场 信号更加清晰可视,有助于合作方及时调整策略方向。 除了线上功能外,"名酒招商汇"也逐渐探索落地模式,如联合地方协会举办小型线下闭门交流会,将平 台上活跃客户集中邀约面对面洽谈,同时提供定制印刷资料支持,使得数字影响延伸至真实沟通场景。 这种"线上引流+线下面谈"的组合形式,在实践中收获了不少积极反馈,也增强了用户粘性和转化率。 未来发展方向方面,该平台计划进一步引入AI辅助筛选系统,通过更智能算法筛查需求匹配程度,并 推动移动端小程序优化升级,让使用体验更加顺畅便捷。同时也将加强内容社区建设,例如邀请资深从 业者撰写选品指南或经营经验分享,用知识沉淀提升整体专业氛围,这不仅有利于吸引更多价值用户入 驻,也让整个平台具备更强生命力与话语权。 王总表示,他始终希望"名酒招商汇"不仅仅是一套工具,更是一股推动行业重构的新力量。他相信,当 资 ...
泰安高新区三维选地平台项目通过专家验收
Qi Lu Wan Bao· 2025-11-27 09:33
专家组结合汇报内容与现场演示,从技术创新性、功能实用性、数据准确性、应用扩展性等维度深入质 询与评审,充分肯定平台在整合区域土地资源、助力精准招商中的显著成效,认为平台设计科学、运行 稳定,达到预期建设目标,同时提出针对性优化建议。经综合评议,专家组一致同意项目通过验收。 此次专家验收不仅提升了项目成果的专业性与公信力,更引入前沿学术视角与创新思路。下一步,高新 区将吸纳专家意见,持续完善平台功能、深化应用培训,让三维选地平台这一招商"利器"充分发挥效 能,为区域经济高质量发展注入更强科技动力。 通讯员 杨中贵 近日,泰安市自然资源和规划局高新区分局组织召开三维选地平台项目专家验收评审会,特邀山东科技 大学、山东农业大学等3位专家,对平台研发成果与应用效能进行专业评审和权威鉴定,最终项目顺利 通过验收。 验收会上,项目承建单位全面汇报了三维选地平台的开发背景、技术架构、核心功能及应用成效,并进 行系统演示。该平台融合卫星遥感、无人机航摄技术,整合"七通一平"、产业布局、教育医疗、商业配 套等多部门多维度数据资源,创新构建"线上宣传推介+三维精准查询+全景信息查看"的全新服务模 式,为土地资源利用和招商工作提供 ...
携手绘产业新图景,2025顺德专精特新企业投资对接会在深举行
Sou Hu Cai Jing· 2025-11-17 10:47
深圳商报·读创客户端首席记者 袁静娴 文/图 1月17日下午,由广东省佛山市顺德区招商局主办的"创新突围,顺势腾飞——2025佛山市顺德区专精特新企业投资对接会"在深圳举行,近100家来自半导 体、新能源、智能装备等领域的专精特新企业代表、商协会代表,与政府、产业、资本共聚一堂,共同探寻湾区产业协同的新路径。 活动上,顺德区招商局相关负责人解读了"顺优六条"专项政策及总规模200亿元的佛山新动能产业基金,还发布了整合全区各镇街产业空间的招商地图。记 者了解到,总规模200亿元的佛山新动能产业基金采取"1+N"体系布局,重点投向半导体、新能源、智能装备等战略性新兴产业。 "顺德区招商地图"则实现了产业空间的数字化管理。该地图融合政策、载体、资本、服务等关键信息,为企业提供"一图尽览、精准落位"的智慧导航,标志 着顺德产业招商进入数字化、系统化新阶段。企业可通过同步上线的小程序查询渠道,实时获取顺德区各镇街包括规划指标、地块优势等拟出让土地的详细 信息,实现"线上查资源、线下谈合作"的高效对接,打通招商引资和增资扩产空间匹配"最后一公里"。 现场,顺德区国资产业载体代表与多家投资机构齐聚,共同构建从项目对接、落地 ...
江西构建招商引资新体系
Jing Ji Ri Bao· 2025-10-09 22:36
Core Insights - Jiangxi Province is innovating its investment attraction strategies by utilizing modern industrial guidance funds and focusing on "chain-based" approaches to enhance economic development [1][2] - The province aims to transition from traditional land and policy competition to a more market-oriented, professional, and ecological investment attraction model [1][2] Investment Attraction Strategies - Jiangxi is implementing a new investment attraction framework that emphasizes precision and quality over quantity, supported by recent government guidelines [2] - The province is moving towards a digital and precise investment attraction phase, integrating key information into a visual and intelligent decision support system [2][3] Project Signings and Investments - A recent investment conference resulted in 13 projects being signed, with a total investment amount of 10.276 billion yuan [1] - As of August, Jiangxi has signed 31 investment projects with a total contract amount of 21.908 billion yuan, with 64.5% of these projects involving listed companies and high-tech enterprises [3] Innovative Funding Models - The "dual GP" fund model in Ganzhou is facilitating active project sourcing and has successfully attracted investments totaling 250 million yuan in high-end intelligent equipment projects [4] - Jiangxi is encouraging the establishment of market-oriented funds to attract various types of capital for strong projects [4] Industry-Specific Initiatives - Xinfeng County has developed an industry chain investment map focusing on the electronic information sector, successfully attracting 33 listed companies [3] - The province is leveraging its rare earth resources to develop a comprehensive industry chain, enhancing its competitive advantage in the rare earth sector [5][6] Environmental Optimization - Jiangxi is enhancing its business environment by implementing a negative list for market access and promoting "internet + government services" to streamline processes for businesses [8] - The province has introduced an "experience officer" system to monitor and improve the business environment based on feedback from entrepreneurs and professionals [8]
抚顺高新区三链联动促发展
Zhong Guo Hua Gong Bao· 2025-09-22 15:10
Core Insights - The Fushun High-tech Zone is transforming its industrial chain into an innovation chain, embedding the innovation chain into a service chain, and using the service chain to support the industrial chain, creating a cyclical and ascending development model [1] Group 1: Innovation and Technology Development - The Fushun High-tech Zone has established a pilot incubation base that supports companies like Orange (Liaoning) Material Technology Co., Ltd., which is developing flexible organic photovoltaic materials and solar cells, showcasing a breakthrough from zero to one [2] - The zone has set up a technology enterprise financing risk compensation fund and is creating specialized funds to address financial challenges for companies, facilitating technology transfer and innovation [2] - Currently, the zone hosts 65 national high-tech enterprises and 5 national specialized and innovative "little giant" enterprises, indicating a robust innovation ecosystem [2] Group 2: Collaborative Development - The Fushun High-tech Zone encourages leading and backbone enterprises to play a "chain master" role, promoting collaboration among upstream and downstream partners, resulting in multiple project signings in high-end fine chemicals, new chemical materials, and new energy batteries [3] - The zone has signed 23 projects and has 30 quality projects in reserve, leveraging the resource advantages of Fushun Petrochemical [3] - The introduction of digital technology has enhanced the effectiveness of project recruitment, transitioning from a broad approach to a more targeted digital recruitment strategy [3] Group 3: Project Acceleration and Support - The construction of the acrylamide polymer project in the high-tech zone was completed in just one year, significantly faster than the typical three-year timeline, due to proactive support from project managers [4] - The project manager provided comprehensive tracking services and coordinated solutions to challenges such as electricity supply, optimizing processes and reducing costs for the company [4] - The high-tech zone has successfully signed contracts for 10 projects this year, with a total investment of 3.5 billion yuan, demonstrating a favorable business environment that attracts investment [5]
上城土地招商“组合拳” 引七宗商地落子
Hang Zhou Ri Bao· 2025-06-24 02:26
Core Viewpoint - The article highlights the efforts of Shangcheng District in Hangzhou to enhance land resource allocation and attract investments through digital tools, specifically the launch of the "Shang Shang Zhi Cheng" land cloud mini-program, which aims to streamline the land acquisition process for businesses [2][3][4][5]. Group 1: Digital Transformation in Land Acquisition - The "Shang Shang Zhi Cheng" land cloud mini-program serves as a powerful tool for land information, allowing users to access comprehensive data on land resources, including maps, VR views, and real-time updates [3][4]. - The mini-program addresses traditional issues in land acquisition, such as information silos and dormant land, enabling businesses to quickly find and select suitable land [3][4]. - The program includes a "one land, one case" analysis model that provides tailored insights on transportation, amenities, and market conditions, effectively acting as a "personal land consultant" for businesses [3][4]. Group 2: Successful Land Transactions - Since the beginning of the year, Shangcheng District has successfully auctioned seven commercial land parcels, including high-profile projects like the headquarters for Shouchuang Environmental Technology and Yipay Global [2][6]. - The first land parcel auctioned in February was won by Zhejiang Huizhen Investment Management Co. for 170 million yuan, aimed at developing an intelligent and eco-friendly industrial headquarters [6]. - The district has shifted from single land parcel transactions to a comprehensive service model, providing full-process support to ensure rapid project implementation, reducing the typical timeline from months or years to just three months [6][5]. Group 3: Future Development Plans - The second phase of Qianjiang New City is set to create a vibrant economic hub, focusing on emerging and future industries, with the goal of becoming one of the most dynamic headquarters economies in the Yangtze River Delta [7]. - This year, Shangcheng District aims to auction a total of 18 commercial land parcels and three industrial parcels, indicating a strong commitment to fostering economic growth and attracting significant projects [7].
如何让租赁系统提升招商转化率?
Sou Hu Cai Jing· 2025-06-03 07:31
Core Viewpoint - The integration of digital systems in commercial real estate leasing processes significantly enhances efficiency, reduces errors, and improves tenant engagement, leading to faster leasing cycles and higher conversion rates [2][4][6]. Group 1: Digital Transformation in Leasing - Traditional leasing processes are burdened by repetitive tasks, but digital systems streamline operations by moving key functions online, reducing the average leasing cycle from 45 days to 22 days and decreasing contract error rates by 76% [2]. - The implementation of intelligent leasing systems allows for real-time updates and automated matching of properties to tenants based on over 20 parameters, improving matching accuracy to over 89% compared to 65% in traditional methods [6][8]. - The use of electronic contracts and automated reminders for lease renewals has reduced contract processing time by 70%, facilitating quicker decision-making and reducing the risk of vacancies [9][10]. Group 2: Enhanced Tenant Engagement - Intelligent systems create detailed tenant profiles based on various data points, enabling customized property recommendations with an 85% match rate, thus improving tenant satisfaction and engagement [7][8]. - The ability to analyze tenant behavior and preferences allows for targeted marketing strategies, increasing follow-up communication effectiveness and reducing conversion cycles from 45 days to 22 days [7][12]. - The introduction of a comprehensive CRM system helps in maintaining tenant relationships, with a reported increase in renewal rates from 68% to 82% due to proactive engagement strategies [7]. Group 3: Data-Driven Decision Making - Real-time data analytics provide insights into rental trends and tenant preferences, allowing operators to adjust marketing strategies dynamically, resulting in a 22% increase in small unit leasing rates [11]. - The system's capability to monitor vacancy durations and tenant turnover enables operators to implement timely interventions, reducing vacancy periods by over 40% [11]. - By leveraging data to identify high-demand property features, operators can optimize their marketing efforts, ensuring that resources are allocated effectively to maximize occupancy rates [11][12].