11月25日上午， "乐游广东"系列文旅地图新闻发布会在广州召开。南方财经记者在会上获悉，作为"粤 享暖冬乐游广东"消费季的重要举措之一，"乐游广东"系列文旅地图正式上线。 "乐游广东" 系列地图首批上线博物馆、图书馆、文化馆、美术馆、旅游景区、自然保护地、植物园等7 个板块的文旅地图，提供生态观光、研学科普、滨海骑行、非遗体验等多元文旅产品。 自2025年11月起至2026年3月底，广东开展"粤享暖冬乐游广东"消费季活动，推出了四大活动、五大品 牌、六大优惠。 "乐游广东"系列文旅地图的上线，正是消费季的一项重要举措。 文旅地图系统整合了文化旅游的优质资源，依托高德公司的技术平台和广泛的用户基础，以数字化手段 打通文旅服务"最后一公里"。首批上线博物馆、图书馆、文化馆、美术馆、旅游景区、自然保护地、植 物园7个板块的文旅和自然资源地图。 广东省文化和旅游厅副厅长赵红表示，系列文旅地图整合全省21个地市的博物馆、公共图书馆、文化 馆、美术馆以及旅游景区等五大类优质资源，推动相关的信息点"上图入库"，精准展示文旅场所核心信 息，可视化呈现区位分布。 具体来看，地图整合了61家二级以上博物馆精华资源、93家国家一 ...

Core Viewpoint - The introduction of the "Meet China" digital consumption screens in Shanghai's Yuyuan Garden aims to enhance the experience of foreign tourists by addressing their key consumption needs: understanding, selection, visibility, and payment. Group 1: Digital Consumption Screens - Two large digital screens have been installed, one focusing on dining options and the other on entertainment and shopping [1][4] - The screens provide multi-language support and allow for seamless payment using foreign bank cards, enhancing convenience for international visitors [2][6] Group 2: User Experience - The dining screen recommends local restaurants and offers special packages tailored to foreign tourists' preferences, addressing language barriers and payment difficulties [1][5] - The screens include detailed descriptions of menu items, ingredient lists, and allergy information, making it easier for foreign visitors to understand [4][5] Group 3: Technology and Development - The project is a collaboration between China Digital Culture Group, Shanghai Normal University, and UnionPay Business, focusing on creating a user-friendly interface for foreign tourists [4][6] - Future plans include expanding the number of screens to 500 in Shanghai and 10,000 nationwide, targeting areas frequented by foreign tourists [6][7] Group 4: Broader Impact - The initiative is part of a broader effort to improve the travel experience for foreign visitors in China, addressing challenges related to mobile payments and digital services [6][7] - Local businesses in the Yuyuan area are also enhancing their services with bilingual menus and signage to better accommodate international tourists [6][7]

Core Viewpoint - The 2025 Beijing International Cultural and Tourism Consumption Expo showcases Ningxia's cultural and tourism offerings, emphasizing its unique identity and attractions to a global audience [1]. Group 1: Exhibition Highlights - Ningxia's exhibition features over 20 renowned cultural and tourism enterprises, presenting a comprehensive "Ningxia postcard" to the world [1]. - The exhibition design incorporates immersive and ecological scenes, reflecting the natural beauty of Ningxia, including the Helan Mountains and Tengger Desert [2]. - Key attractions and hotels such as Helan Mountain National Forest Park, Western Film City, and desert-themed accommodations are prominently displayed, creating a vivid representation of Ningxia's landscape [2]. Group 2: Product and Service Offerings - The "Ningxia Gifts" section showcases popular geographical indication products like goji berries, lamb, and wine, which are well-received by visitors [4]. - Digital technology is utilized for an interactive experience, offering a one-stop service platform called "Yuejian Ningxia" for travel-related services, including ticketing and local specialties [4]. - The Ningxia Tourism Card provides multiple discounts, with ticket value exceeding 3000 yuan, enhancing consumer engagement [4]. Group 3: Market Engagement - The Ningxia exhibition team engages in deep communication with domestic and international exhibitors and consumers, capturing market demands effectively [4]. - Collaborations with travel agencies and professional buyers are established, focusing on developing travel packages and online-offline sales of unique products [4].